The Ghost Howls

JULY 14, 2019

Apple has killed its AR glasses project… maybe. A piece of unexpected news has shaken the XR communities this week: according to a report on Digitimes Taiwan, Apple has abandoned its AR/VR glasses project and all the members of the team have been re-allocated in other teams. AR is still alive, Apple will still release its AR glasses.

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XR Today - Mixed Reality tag

AUGUST 30, 2023

In a recent Apple developer blog post , the firm chose to highlight the experiences of four XR insiders who spent time working at its Labs developer suite. The Apple-built spaces encourage XR developers to create content under the guidance of Apple. Simmons explained: A bordered screen can be limiting.

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The Ghost Howls

FEBRUARY 14, 2022

PSVR 2, Apple XR visor) and games, will be fundamental to understand its evolution and its potential. Probably you all recall the iconic Apple commercial inspired by the book 1984 that helped a lot the company in becoming popular. References to Apple RealityOS have been leaked. Leaks about Apple are intensifying over the weeks.

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Virtual Reality Microsoft Haptic Apple 308

The Ghost Howls

NOVEMBER 7, 2021

Image by Microsoft). Microsoft Teams to integrate Mesh in 2022. With a surprise move, Microsoft has announced that in 2022 it will integrate Microsoft Mesh, its framework to create shared XR experiences, inside Microsoft Teams. And if they have these features from Microsoft, they won’t need to get them from Meta.

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Microsoft Immersion AR Samsung 315

XR Today - Virtual Reality

MAY 15, 2023

The spatial line-up of brand partners represents a range of enterprise end-users, such as Adidas, Vogue, Ready Player Me, OpenSea, Polygon Studios, and Samsung. Steinerman noted that Spaital started as a platform solely available on XR headsets such as Microsoft’s HoloLens and the Magic Leap.

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Unity Tools Immersion San Francisco 260

The Ghost Howls

FEBRUARY 7, 2023

I’m sorry about that, but it’s still a miracle I’ve managed to write it… Top news of the week (Leaked image from Samsung video) Samsung is back to XR with Google and Qualcomm The big news of the week is that Samsung is back to XR. This is huge because we know that Samsung is able to always deliver good hardware.

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XR Today - Mixed Reality tag

JANUARY 30, 2024

Apple, Apple, Apple. The impact of Apple’s headset is predicted by some in the XR industry to bring new eyes and fresh investments towards broader enterprise and consumer AR/VR/MR companies – already, it appears XR firms are taking note of the potential spatial computing trend of 2024.

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Apple Magic Leap Technology Trends 95

The Ghost Howls

OCTOBER 26, 2020

My impression is that in the best case, this Deca is the new Pimax, a company with great ambitions, a good spirit, but no idea on how to execute, and this will lead to delays, confusion in the logistics, higher prices than expected, etc… And this is just the best case. Facebook and Microsoft publish two interesting research projects for VR.

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HTC Oculus Conference China 415

UploadVR Between Realities podcast

NOVEMBER 4, 2016

Samsung – KRX: 005930 – GearVR (partnership with Oculus VR) and 360 Camera. Microsoft – NASDAQ: MSFT – VR operating system, VR platform, VR headset. Apple – NASDAQ: AAPL – AR/VR headset. How to invest in these companies. NVIDIA – NASDAQ: NVDA – GPUs for VR. Nokia – NYSE: NOK – OZO VR Cinema camera.

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Industry Magic Leap Samsung Amazon 100

The Ghost Howls

FEBRUARY 23, 2023

With the trend of Gaming entrepreneurs, for example, Samsung, HTC, Sony, and Oculus transferred from games to virtual reality and we started to keep eye on the VR area. For example, we invited senior executives from HUAWEI, JBD, HTC, Alibaba, iQIYI, Qualcomm, Microsoft, and so on.

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China Industry Government AR 325

The Ghost Howls

JANUARY 19, 2020

Microsoft admits display problems on HoloLens 2. Microsoft negated the issue, but now, after continuous reporting from users, it has been forced to admit it. That’s a great win for the XR community, also because after having acknowledged the issue, Microsoft will have to work in actively solving it.

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AR Oculus Magic Leap Microsoft 204

The Ghost Howls

MARCH 7, 2022

Image by Samsung). Samsung is close to launching an XR device, or maybe two. Last month, we got to know that (according to a rumor) Samsung is working together with Microsoft on new AR glasses, most probably powered by a Qualcomm chipset. Samsung has apparently completed a prototype, and “is deciding the release date”.

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The Ghost Howls

NOVEMBER 27, 2023

If OpenAI wanted to slow down to have time to understand the consequences of this new type of AI, Microsoft would already ready be to hire all the talents of OpenAI and carry on AI developments by itself. Now Microsoft is discontinuing them , putting another nail in the coffin of the HoloLens. Thanks to Davy Demeyer for the tip!)

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Augmented Reality Apple Samsung Ukraine 362

The Ghost Howls

JANUARY 22, 2021

Regarding the glasses, I have not big hopes for true AR glasses, but I think that thanks to Facebook and Apple, finally we’ll have some important smartglasses entering the market , making the mainstream think about wearing something on their face to enjoy notifications from the phone. Didn’t work (Image by Microsoft).

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Augmented Reality Magic Leap AR Apple 487

The Ghost Howls

JANUARY 11, 2022

Qualcomm and Microsoft partnership. Qualcomm and Microsoft have announced a partnership to push together the next-generation lightweight AR glasses. Further, the announcement reveals plans to integrate Microsoft Mesh—the company’s multi-user XR foundation—with Qualcomm’s Snapdragon Spaces XR development tools. Other news.

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The Ghost Howls

FEBRUARY 7, 2022

And its ads business is under a crossfire attack: on one front, Apple with its new data policy is limiting how much data the Facebook app can collect about its users, and on the other one, the EU is trying to enforce its regulation about European people’s data not allowed to be sent to Facebook’s US servers. Image by Apple).

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Virtual Reality Microsoft Data Machine Learning 365

The Ghost Howls

NOVEMBER 6, 2018

This lets you experience scenes that are a bit more complex than the ones that you can live on Microsoft’s device; The field of view is 40° Horizontal and 30° Vertical. During the experience, I never got how to use them at a first glance. The Oculus Quest touch controllers: this is how I want manual interface in XR.

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The Ghost Howls

DECEMBER 23, 2019

Besides that, it is also hiring key figures to make this AR dream a reality : the operating system project will be supervised by Mark Lucovsky, a former Microsoft engineer who co-developed Windows NT. I’m very curious to discover what developers will be able to create with it. and in the meanwhile, a new update makes a mess for PC VR users.

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Oculus Hand tracking AR Unity 210

The Ghost Howls

JUNE 23, 2019

This would be a very good move to come to the market before Apple , that will likely announce its AR glasses from Q4 2019 on; The announcement of a new generation of VR devices that will also be capable of providing AR , a bit like the VRVANA headset (whose company has been acquired by Apple as well).

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Magic Leap HTC AR Oculus 171

ARPost

JULY 30, 2020

At the same time, personal voice assistants developed by tech giants — Alexa from Amazon, Siri from Apple, and Google Assistant — are standing at the forefront of the audio augmented reality market. On this level, engineers set instructions for the device on how to communicate with hardware. Embedded Software. Back-end Infrastructure.

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Augmented Reality Technology Wearables Machine Learning 534

EnterpriseWear

AUGUST 1, 2018

Around the same time, Vueling, Iberia, and Air Berlin launched smartwatch boarding passes for early Pebble and Samsung smartwatches. EasyJet and British Airways followed with Apple Watch apps allowing travelers to receive real-time flight updates and board their planes with just a flick of the wrist.

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Wearables New Zealand Philippines Industry 53

XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. John Martin shares how BundlAR makes AR easy for everyone, and what is needed for wider adoption. Nobody knows how to use those damn things. John: Yeah, like in person, back in the good old days.

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AR Chicago Augmented Reality Training 78

XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. John Martin shares how BundlAR makes AR easy for everyone, and what is needed for wider adoption. Nobody knows how to use those damn things. Alan: In real shows, like IRL, in real life?

AR 78

AR Chicago Augmented Reality Training 78

XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. John Martin shares how BundlAR makes AR easy for everyone, and what is needed for wider adoption. Nobody knows how to use those damn things. Alan: In real shows, like IRL, in real life?

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AR Chicago Augmented Reality Training 60

The Ghost Howls

JANUARY 24, 2022

Image by Microsoft). Microsoft is acquiring Activision Blizzard for $68.7B. The biggest news of the week has been the acquisition of Activision Blizzard by Microsoft for $68.7B. With it, Microsoft acquires many popular games like Overwatch, Starcraft, Call of Duty, and even Candy Crush. Other relevant news.

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XR for Business Podcast

AUGUST 26, 2019

Co-founder Jinha Lee developed pioneering AR interfaces at MIT, Microsoft, and Samsung and then also showed them at a TED talk. Our guest today, Jacob, has also been a partner at Samsung NEXT. ” After he gave his TED Talk on it, there’s interest from Apple, and Google ended up buying his company.

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AR Microsoft Samsung Magic Leap 78

XR for Business Podcast

AUGUST 26, 2019

Co-founder Jinha Lee developed pioneering AR interfaces at MIT, Microsoft, and Samsung and then also showed them at a TED talk. Our guest today, Jacob, has also been a partner at Samsung NEXT. ” After he gave his TED Talk on it, there’s interest from Apple, and Google ended up buying his company.

AR 78

AR Microsoft Samsung Magic Leap 78

XR for Business Podcast

AUGUST 26, 2019

Co-founder Jinha Lee developed pioneering AR interfaces at MIT, Microsoft, and Samsung and then also showed them at a TED talk. Our guest today, Jacob, has also been a partner at Samsung NEXT. After he gave his TED Talk on it, there's interest from Apple, and Google ended up buying his company. Jacob, welcome to the show.

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AR Microsoft Samsung Magic Leap 60

XR for Business Podcast

MAY 13, 2019

They’ve already got, you know, in your Apple phone, RF detection is already built in. Sometimes on their own, sometimes with the help of the CIO, or just depends on how the company is approaching it. But I think the companies that Microsoft included in the survey were those large companies that have innovation offices.

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AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

MAY 13, 2019

They’ve already got, you know, in your Apple phone, RF detection is already built in. Sometimes on their own, sometimes with the help of the CIO, or just depends on how the company is approaching it. But I think the companies that Microsoft included in the survey were those large companies that have innovation offices.

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AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

AUGUST 19, 2019

He regularly advises Fortune 500 brands and Triple-A game publishers on how to succeed in the interactive media space. If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there. We have a number of reports available.

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Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

He regularly advises Fortune 500 brands and Triple-A game publishers on how to succeed in the interactive media space. If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there. We have a number of reports available.

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

He regularly advises Fortune 500 brands and Triple-A game publishers on how to succeed in the interactive media space. If you look at someone like Apple, they aren't about to put their logo on something like the current developer-focused headsets out there. Outside of that, we've worked with companies like PayPal, Microsoft, Accenture.

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Training AR Data Augmented Reality 60

The Ghost Howls

OCTOBER 27, 2019

Image by Microsoft). Microsoft wants to play safe, though, so it is now launching it only in two small countries , so that to identify possible problems only in a small subset of the worldwide population before the big launch. Samsung will manufacture the chips for Facebook AR glasses. Other relevant news. More info.

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Magic Leap AR Samsung Oculus 173

XR for Business Podcast

OCTOBER 11, 2019

And it was kind of last year at AWE, our motto was “go XR or go extinct” because it felt like if you’re gonna ignore it as something that is only going to happen in the future, you may be left behind, because it takes time really to understand how it’s going to improve their business, how to adopt it, how to deploy it.

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AR Augmented Reality Industry Machine Learning 78

XR for Business Podcast

OCTOBER 11, 2019

And it was kind of last year at AWE, our motto was “go XR or go extinct” because it felt like if you’re gonna ignore it as something that is only going to happen in the future, you may be left behind, because it takes time really to understand how it’s going to improve their business, how to adopt it, how to deploy it.

AR 60

AR Augmented Reality Industry Machine Learning 60

XR for Business Podcast

DECEMBER 15, 2019

And we put this kind of like Apple-esque music over it, and made this cute little commercial and it never saw the light of day. And I don't know how they're going to do it, but it's a nice circular glass table, that maybe Apple puts out. But unfortunately, Samsung and a lot of these big TV players have kind of pulled out.

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