article thumbnail

Meta Wants to Beat Google at its Own Game with Horizon OS

Road to VR

This puts Meta in an entirely new position as a platform holder, as it now seems the company is trying to beat Google at its own game. Apple vs. Microsoft. Apple vs. Google. And you know what, it just might win. It’s a tale as old as time.

Google 227
article thumbnail

The AR Location Wars, Part I: Google

AR Insider

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. Part I: Google .

Google 370
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

‘Exploring fitness’ won’t get Google TV anywhere near Apple Fitness+

Digital Trends

Google has to do more than just "explore fitness" if it wants to get Google TV anywhere close to the exercise experience of Apple Fitness+.

Google 95
article thumbnail

Who’s Waging the Wearables Wars? Part III: Google

AR Insider

Like in our ongoing “ follow the money ” exercise, they’re each building wearables strategies that support or future-proof core businesses where tens of billions in annual revenues are at stake. After examining Amazon and Microsoft , it’s time to zero in on Google. For Google that of course means search.

Wearables 323
article thumbnail

Who’s Waging the Wearables Wars? Part V: Apple

AR Insider

Like in our ongoing “ follow the money ” exercise, they’re each building wearables strategies that support or future-proof core businesses where tens of billions in annual revenues are at stake. The story is similar for Amazon , Microsoft and Bose … but the biggest impact could come from Apple. Head Start.

Wearables 236
article thumbnail

Meta Rebranding Quest Software Horizon OS, Will Run On New Headsets From ASUS, Lenovo, More

Upload VR

A headset "designed for exercise that's extra-light with sweat-wicking materials". Today's news comes just under two months after it was revealed that Google tried to convince Meta to abandon the Quest platform (now Horizon OS) and switch to its upcoming Android XR platform, expected to be announced at Google I/O in three weeks.

Software 145
article thumbnail

Apple Fires the Latest Shot in the Wearables Wars

AR Insider

Like in our ongoing “ follow the money ” exercise, they’re each building wearables strategies that support or future-proof core businesses where tens of billions in annual revenues are at stake. The story is similar for Amazon , Microsoft and Bose (kind of), but the biggest impact could come from Apple. Head Start.

Wearables 250