XR Today - Augmented Reality tag

NOVEMBER 20, 2023

At the event, Jon Li said that AI has “really infiltrated everybody’s mindshare,” explaining that various enterprise end-users, from healthcare to security, can benefit from the emerging technology. However, these leading firms flipped the year’s mainstream narrative for XR, building 2024 up as a landmark year for XR.

Microsoft 94

Microsoft Apple AR Hardware 94

The Ghost Howls

FEBRUARY 14, 2022

PSVR 2, Apple XR visor) and games, will be fundamental to understand its evolution and its potential. The Superbowl is the most important sports event of the year in the United States, and airing an ad during the match is super-expensive, but also super-effective. References to Apple RealityOS have been leaked.

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Virtual Reality Microsoft Haptic Apple 314

XR Today - Mixed Reality tag

APRIL 26, 2023

Plus, the Unity toolkit allows organizations to build more comprehensive virtual reality and mixed reality experiences too. Apple Similar to Google, Apple has its own dedicated selection of tools and resources created to help developers take advantage of Apple devices for marketing purposes.

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Unity Microsoft Augmented Reality Google 96

The Ghost Howls

MARCH 8, 2021

Microsoft announces Mesh, an XR collaboration platform. Alex Kipman promised us a Microsoft Ignite conference with an amazing level of immersion , and he kept his word. Especially the first feature made most people go in awe : volumetric videos are very expensive, so they’re typically not used during XR events. Image by OceanX).

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Microsoft Hardware HTC Conference 513

ARVR

DECEMBER 1, 2021

Worlds are created, people collaborate with others, events are held, digital meetings are organized?—?just Large companies like Google, Microsoft, Apple, Valve, Epic Games, Roblox as well as smaller startups are working on creating products for the Metaverse as we speak. just with avatars instead of real people.

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Augmented Reality Virtual Reality Unreal AR 130

ARVR

FEBRUARY 24, 2021

Here are just some of the tech stocks many are looking at right now (in no particular order): Microsoft Corporation (MSFT) For the people who brought you the Hololens 2, probably the most sophisticated pair of mixed reality smart glasses out there to date. One-year price performance for MSFT as of 2/3/20 Apple Inc.

Virtual Reality 130

Virtual Reality AR Augmented Reality Google 130

The Ghost Howls

AUGUST 3, 2020

The typical summer week has passed by, with some interesting XR news, but mostly no amazing event to talk about. Some time ago, the most important companies of the XR ecosystem (HTC, Oculus, Microsoft, etc…) joined the Khronos Group to discuss a standard to end the fragmentation of the XR space. Top news of the week.

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Oculus Eye Tracking Hardware Las Vegas 318

The Ghost Howls

OCTOBER 26, 2020

More info (My summary of the event) More info (HTC’s 2-minutes video of the event) More info (HTC’s vision of the office of the future) More info (Actual prototype of the office of the future) More info (Qualcomm teasing new XR2 standalone headsets). Facebook and Microsoft publish two interesting research projects for VR.

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HTC Oculus Conference China 421

XR Today - Mixed Reality tag

JUNE 13, 2023

Apple’s Vision Pro triggered new discourse on the future of virutal, augmented, and mixed reality (VR/AR/MR). Revealed at the Worldwide Developer Conference (WWDC), the Apple Vision Pro has sparked both praise and criticism from the global XR community. Apple is adept at proposing something you didn’t think you needed.

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Industry Apple Unity North America 85

The Ghost Howls

FEBRUARY 9, 2020

Let’s see how Apple and Google will answer. Do you want to know the best XR events of 2020? Dejan Gajsek has written a very long and detailed post on all the most important AR and VR events for this year. The event seems sold-out, but you can come anyway for visiting me. And Facebook has just made its first move.

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Hand tracking AR Augmented Reality Oculus 438

The Ghost Howls

SEPTEMBER 20, 2021

In the meanwhile, if you want, you can attend an Awe Nite event about gaming on 30th September I have been invited to speak at. Apple VR headset may feature a 3000PPI microOLED display. This week we had a new rumor about the XR headset Apple is working on. Apple Event was not about AR, like, at all. It has 4.5DOF.

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AR Nigeria Apple Oculus 512

The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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Magic Leap Augmented Reality AR Florida 175

The Ghost Howls

MARCH 27, 2023

Furthermore, Microsoft 365 apps such as Teams, OneDrive, and SharePoint, will be connected with Omniverse Project Mellon has been unveiled. Of course, Epic is completely against Apple and its vision of its own walled garden. What we need is more interoperability between the various platforms.

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Razer HTC Apple Ukraine 325

The Ghost Howls

JUNE 23, 2019

What is interesting the most of this announcement is that in the invitation to the event it is stated “Join us to begin a new chapter of virtual and augmented reality”. nReal has also been sued by Epic Games for its name that is too close to “Unreal”. Yes, you’ve read it well. Augmented Reality. We’ll discover it in the upcoming times.

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Magic Leap HTC AR Oculus 172

The Ghost Howls

MARCH 26, 2018

As with every big event, I’m writing a post to try to summarize the most important news that have come out from the GDC 2018 … so that if you have lost something, you just need to read this post to get in par with the rest of the world. people walking around), so I don't have an apples-to-apples comparison against Santa Cruz.

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AR Magic Leap Oculus Virtual Reality 165

The Ghost Howls

APRIL 20, 2020

I think the battle with Apple has just begun. Because of the damn coronavirus, always more events will be held online. Apart from the AWE that has become an online event, as I’ve highlighted in my intro, also Oculus Connect 7 and Gamescom will transition to a fully digital version for 2020. Other relevant news.

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Oculus AR Unity Augmented Reality 226

The Ghost Howls

JULY 20, 2020

The Fraunhofer Institute for Telecommunications (FIT) together with various partners from industry including Apple, Ericsson, Huawei, Intel, Microsoft, Qualcomm, and Son y has confirmed the release and official adoption of H.266/Versatile Not a great evolution from Microsoft. 266/Versatile Video Coding (VVC).

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Oculus AR Healthcare 360 Video 334

ARVR

JULY 17, 2020

During the launch, the following details were laid out by Jio: Focus on collaboration Product weight of 75 grams ‘Personalized’ audio features Support for over 25 applications A few other details emerged during the course of the event too. What about Apple Glass? I was very critical of this approach with the Apple Watch?—?it

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Augmented Reality Wearables Hardware AR 130

XR for Business Podcast

DECEMBER 29, 2020

So anybody who had a reasonable platform for video conferencing and events and things like this skyrocketed. And so Apple bought them shortly thereafter. So SPACES was acquired quietly by Apple this year. So now Apple has the rights to 360 stream or VR stream sports, so that's pretty cool. But then you look at Unreal.

Machine Learning 78

Machine Learning Education Apple Technology 78

XR for Business Podcast

DECEMBER 29, 2020

So anybody who had a reasonable platform for video conferencing and events and things like this skyrocketed. And so Apple bought them shortly thereafter. So SPACES was acquired quietly by Apple this year. So now Apple has the rights to 360 stream or VR stream sports, so that's pretty cool. But then you look at Unreal.

Machine Learning 78

Machine Learning Education Apple Technology 78

XR for Business Podcast

DECEMBER 29, 2020

So anybody who had a reasonable platform for video conferencing and events and things like this skyrocketed. And so Apple bought them shortly thereafter. So SPACES was acquired quietly by Apple this year. So now Apple has the rights to 360 stream or VR stream sports, so that's pretty cool. But then you look at Unreal.

Machine Learning 60

Machine Learning Education Apple Technology 60

XR Today - Big XR News tag

MAY 26, 2023

However, there will most likely be a changing wave of opinion after Apple announces its presumably killer consumer XR device. Apple appears to be very close to announcing an immersive product, with the leading computing firm prompting AR/VR/MR outlets to cover the event.

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Microsoft Sony Magic Leap Ireland 72

The Ghost Howls

AUGUST 16, 2020

Outside VR, the big news to keep an eye on is the dispute between Epic Games and Apple (and Google), which could lead to a complete change in how app stores are managed, even in VR. After having read this post, I think that people at Unity and Unreal Engine should do something to fix this issue. Watch Microsoft Office in XR.

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Sony Eye Tracking HTC Unity 359

XR Today - Mixed Reality tag

APRIL 19, 2024

Big vendor news this week, Admist start-ups and fresh ideas; this week, big names like Meta, Microsoft, Google, and Apple took the headlines due to each firm’s optimisation of its XR product portfolio. Meanwhile, Osso VR has launched its Healthcare XR training service for the Apple Vision Pro.

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Microsoft Apple Education Training 65

The Ghost Howls

DECEMBER 13, 2021

Microsoft and Samsung may be partnering for an AR device. According to Korean media, Samsung Electronics is working with Microsoft on a new augmented/mixed reality project “involving HoloLens”. Apple is entering the XR field, and Facebook is currently dominating the VR market. Apple headset may be very lightweight.

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Survey Apple AR Samsung 316

XR for Business Podcast

JANUARY 13, 2020

And so when ARKit popped up from Apple and they said surprise, now everybody with an iPhone 6 and above and use augmented reality, it really changed the game. HP and Microsoft, they’re running huge departments in this, just because they were early and learned how to do it. The next step is for our eyes. We do projects on the Go.

Technology 78

Technology Machine Learning Industry Training 78

XR for Business Podcast

JANUARY 13, 2020

And so when ARKit popped up from Apple and they said surprise, now everybody with an iPhone 6 and above and use augmented reality, it really changed the game. HP and Microsoft, they’re running huge departments in this, just because they were early and learned how to do it. The next step is for our eyes. We do projects on the Go.

Technology 78

Technology Machine Learning Industry Training 78

XR for Business Podcast

JANUARY 13, 2020

And so when ARKit popped up from Apple and they said surprise, now everybody with an iPhone 6 and above and use augmented reality, it really changed the game. HP and Microsoft, they're running huge departments in this, just because they were early and learned how to do it. The next step is for our eyes. We do projects on the Go.

Technology 60

Technology Machine Learning Industry Training 60

The Ghost Howls

MAY 24, 2021

Before starting with the summary of the news of this amazing week, let me invite you all to subscribe to the FREE Awe Nite Florence Event that will happen this Thursday at 5 pm CEST and that will feature amazing hosts like Pico, VisionAR, and JoinPad! Here you are the link to the event, subscribe now! Top news of the week.

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AR Google Machine Learning Haptic 242

XROM

JULY 18, 2021

Billion & mind you i haven't added the overall population of #asia.Ignore us at your own risk #facebook #microsoft & the curators of those lists. Mr. Graylin is a sought after speaker and thought leader in the areas of VR/AR, AI, Entrepreneurship, and doing business in China by events and media globally. 8- Eddie Lou.

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Augmented Reality Virtual Reality India Asia 52

The Ghost Howls

NOVEMBER 1, 2021

For every piece of news, I have prepared a short summary and some links to go deeper… this way you are sure you haven’t missed any important piece of news from this important event. The event has not featured any important hardware announcement, because it was all focused on declaring the new shift of focus of Facebook. Are you ready?

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Oculus AR Tools Unity 477