XR Today - Mixed Reality tag

MAY 2, 2024

In contrast, Apple is establishing a walled garden ecosystem to support its spatial computing vision, which opposes Meta’s new open approach. It appears that Meta is trying to compete with Apple’s approach to its hardware ecosystem. You could drive the Apple displays from Quest silicon.

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Magic Leap Hardware Apple Unreal 80

XR Today - Mixed Reality tag

MAY 9, 2023

Google, and Apple all have their own unique toolkits, designed to simplify the process of creating immersive content. Here are just some of the other major vendors innovating in this space: 1. Platform developers can import captures into an Unreal project, and begin presenting the digitised object immediately.

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Unity Tools Education Unreal 86

XR Today - Mixed Reality tag

SEPTEMBER 21, 2023

This week, a report from Prophecy Market Insights revealed core details behind the potential growth of the photogrammetry market – a core technology behind Apple’s spatial computing ambitions most recently shown during the iPhone 15’s showcase. Recently, Apple introduced XR features for its latest iPhone 15 model.

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Apple Real Estate 3D Capture Automotive 104

XR Today - Mixed Reality tag

APRIL 23, 2024

Meta’s open approach comes as Apple establishes a walled garden ecosystem to support its spatial computing vision. The intention appears straightforward, directly aiming at Apple’s approach to its hardware ecosystem. However, Apple is a notable exclusion; it’s not surprising.

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Hardware Magic Leap Apple Industry 102

XR Today - Augmented Reality tag

JULY 18, 2023

AR software development kit (SDK) providers like Apple, Xreal, Niantic, 8 th Wall, Unreal, and Unity give developers the tools to make and distribute custom AR content that naturally drives retention and engagement with new interactive experiences to “wow” potential buyers. Although, this is quickly changing.

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AR Unreal Education Unity 59

ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT as of 2/3/20 Apple Inc. AAPL) As we previously detailed in depth, Apple has been discreetly working on a number of AR/VR products for several years now and is planning to release its own AR smart glass and AR/VR hybrid headset.

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Virtual Reality AR Augmented Reality Google 130

XR Today - Mixed Reality tag

JUNE 13, 2023

Apple’s Vision Pro triggered new discourse on the future of virutal, augmented, and mixed reality (VR/AR/MR). Revealed at the Worldwide Developer Conference (WWDC), the Apple Vision Pro has sparked both praise and criticism from the global XR community. Apple is adept at proposing something you didn’t think you needed.

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Industry Apple Unity North America 86

XR Today - Mixed Reality tag

AUGUST 8, 2022

For many developers, not just in the gaming space, but throughout the world, Unity stands as one of the most powerful environments for development. Currently one of the world’s most popular development platforms for gaming brands, Unity is investing heavily into the XR environment.

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Gaming Unity Augmented Reality Microsoft 83

XR Today - Virtual Reality

JANUARY 1, 2024

Users are discovering that virtual reality isn’t just a powerful tool for entertainment. Renowned for its ingenuity, Apple has continuously pushed the boundaries of what is possible with its rich tech ecosystem, namely amid increasing competition with Microsoft. Demand for virtual reality is expanding at an incredible rate.

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Virtual Reality Samsung Tools Apple 130

VRScout

MARCH 3, 2020

Castle Smurthenstein (Image Credit: Apple II Bits ). Though the immersive entertainment industry is still relatively new, mods have already become a huge part of VR gaming. Behance, Made with Unity, and the previously active Red Bull Collective Art are all evidence of this attempt to understand a collective economy.

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AR Industry Unreal Gaming 380

ARVR

JULY 15, 2020

With the world reeling from COVID-19, changes to consumer experience across numerous industries, from live sports and entertainment to education, are inevitable. Apple seems to be cornering the popular entertainment industry, with the acquisition of NextVR, as industry rivals such as Magic Leap focus on enterprise solutions.

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Augmented Reality Virtual Reality Tips AR 130

XR Today - Augmented Reality tag

APRIL 14, 2023

The Los Angeles-based firm boasts a team of veteran technologists from SONY, Apple, Disney, Marvel Studios, and others. Developers can also download its software developer kit (SDK) for Unity and Unreal Engine. The company is a major designer of immersive gaming experiences for media and entertainment.

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Gaming Los Angeles Miami AR 90

The Ghost Howls

APRIL 1, 2024

But the release of the Apple Vision Pro proved to Valve employees that people are fine with having an all-in-two device with two units connected by a cable. RecRoom without kids For us developers, there will be a dedicated Unity SDK at launch , with the Unreal one following a few months later.

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Apple Leap Motion Controllers Virtual Reality 436

VRWorld

JULY 19, 2017

” According to the company, Xenoma’s Software Development kit (SDK) enables development of apps using Java SDK, Visual C# and Unity Engine. ” Future plans include expanding to Apple’s operating systems (both iOS and macOS ).

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Machine Learning AR Unity Japan 85

The Ghost Howls

DECEMBER 14, 2020

Image by Respawn Entertainment). We have been waiting for “Medal Of Honor: Above And Beyond” for years : it had been announced as an AAA game, made in collaboration with a great studio like Respawn Entertainment, with realistic recreation of war in virtual reality. Other relevant news. News worth a mention. Image by CD PROJEKT RED).

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Gaming Augmented Reality Germany Oculus 308

XR for Business Podcast

JULY 7, 2020

With the next generation of Playstation set to hit shelves this holiday season, the big news in the gaming circuit is the revelation of Unreal Engine 5. Unreal Engine manager Marc Petit explains the many other use cases this technology promises. Today, we're speaking with Marc Petit, general manager of Unreal Engine at Epic Games.

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Gaming Unreal Data Machine Learning 78

XR for Business Podcast

JULY 7, 2020

With the next generation of Playstation set to hit shelves this holiday season, the big news in the gaming circuit is the revelation of Unreal Engine 5. Unreal Engine manager Marc Petit explains the many other use cases this technology promises. Today, we're speaking with Marc Petit, general manager of Unreal Engine at Epic Games.

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Gaming Unreal Data Machine Learning 78

The Ghost Howls

JANUARY 13, 2021

It was too early for Unity, but they taught me about C++, C#, Java, OpenCV, OpenGL and other fancy development stuff. For who wasn’t doing AR at that time: Metaio had an amazing SDK for phone-based AR, but then it got acquired by Apple and it disappeared from the market. Since I loved gaming (who doesn’t love gaming?),

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Virtual Reality Unity Course AR 441

The Ghost Howls

JULY 26, 2021

If you are wondering why we should listen to the words of Avi Bar-Zeev, well… he helped in shaping the HoloLens, recently worked on XR glasses prototypes at Apple… and also Facebook wanted to hire him to lead its AR program. The idea is that if you are the passenger in a car, you can entertain yourself with virtual reality.

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Machine Learning Gaming Video Haptic 533

VRWorld

JUNE 8, 2016

Seebright supports both Apple iOS and Google’s Android, with the Seebright SDK featuring an emulator that works on both platforms. Most importantly, the SDK comes with support for Unity Engine and Unreal Engine – you can build and test your own application almost immediately.

Google 40

Google AR Augmented Reality Head Mounted Display 40

VRScout

APRIL 14, 2020

XR experiences in general, have proven themselves to be an amazing tool for everything from workforce training and digital marketing to product visualization, entertainment, and immersive online education. They will soon support a marketplace feature that will allow creators to sell experiences and digital downloads.

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Education Tools Entertainment Unreal 518

XR Today - Augmented Reality tag

FEBRUARY 5, 2024

XR devices are all over the headlines this month; the release of the Apple Vision Pro has brought spatial computing/mixed reality wearables to the forefront of emerging workplace and consumer-based digital solutions. This aids in creating accurate and innovative designs.

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AR Data Healthcare Industry 85

XR for Business Podcast

JULY 7, 2020

With the next generation of Playstation set to hit shelves this holiday season, the big news in the gaming circuit is the revelation of Unreal Engine 5. Unreal Engine manager Marc Petit explains the many other use cases this technology promises. Today, we're speaking with Marc Petit, general manager of Unreal Engine at Epic Games.

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Unreal Data Machine Learning Tools 60

XR for Business Podcast

SEPTEMBER 29, 2020

And then if you take things like Unreal Engine, they're doing concerts on their Fortnite platform. Unity Technologies just went public. Now, if you look at something like game engines, for example, Unity and Unreal, they've been established for many, many years. And Unity's, I think started. Alex: Huge news.

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Canada Unity Magic Leap AR 78

XR for Business Podcast

SEPTEMBER 29, 2020

And then if you take things like Unreal Engine, they're doing concerts on their Fortnite platform. Unity Technologies just went public. Now, if you look at something like game engines, for example, Unity and Unreal, they've been established for many, many years. And Unity's, I think started. Alex: Huge news.

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Canada Unity Magic Leap AR 78

ARVR

APRIL 9, 2021

This technology is a fun and entertaining way for children to use their imagination in a new way. It is available at the Apple Developer website under the Applications tab. It is an answer to Apple’s ARKit. Just like ARKit, ARCore can work with Java/OpenGL, Unity, and Unreal. Let’s take the Disney coloring book.

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Augmented Reality Software AR Unity 130

XR for Business Podcast

SEPTEMBER 29, 2020

And then if you take things like Unreal Engine, they're doing concerts on their Fortnite platform. Unity Technologies just went public. Now, if you look at something like game engines, for example, Unity and Unreal, they've been established for many, many years. And Unity's, I think started. Alex: Huge news.

Canada 60

Canada Unity Magic Leap AR 60

XR for Business Podcast

NOVEMBER 20, 2019

And as you may know, the military, a lot of the technologies we use today have evolved from there, so for example, the Internet, GPS, even Siri for your iPhone originally came from SRI, which is right down the road from us in Princeton, developed there and Apple bought it off them. We have a Unity SDK. We have an Unreal engine SDK.

AR 78

AR Software Industry Healthcare 78

XR for Business Podcast

NOVEMBER 20, 2019

And as you may know, the military, a lot of the technologies we use today have evolved from there, so for example, the Internet, GPS, even Siri for your iPhone originally came from SRI, which is right down the road from us in Princeton, developed there and Apple bought it off them. We have a Unity SDK. We have an Unreal engine SDK.

AR 78

AR Software Industry Healthcare 78

XR for Business Podcast

NOVEMBER 20, 2019

And as you may know, the military, a lot of the technologies we use today have evolved from there, so for example, the Internet, GPS, even Siri for your iPhone originally came from SRI, which is right down the road from us in Princeton, developed there and Apple bought it off them. We have a lot of gaming and entertainment--.

AR 60

AR Software Industry Healthcare 60

XR for Business Podcast

JULY 28, 2020

We started working really early on with the DK-1 from Kickstarter, testing, playing around with Unity, seeing what we could do, up to now where we're easily 200+ commercially funded, brand funded XR experiences. As we know, some of the big guys -- including Apple -- are really not far from market. We all need to be entertained.

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Technology Guinea 360 Video Tools 78

XR for Business Podcast

JULY 28, 2020

We started working really early on with the DK-1 from Kickstarter, testing, playing around with Unity, seeing what we could do, up to now where we're easily 200+ commercially funded, brand funded XR experiences. As we know, some of the big guys -- including Apple -- are really not far from market. We all need to be entertained.

Technology 78

Technology Guinea 360 Video Tools 78

XR Today - Mixed Reality tag

AUGUST 1, 2023

Conversely, at the enterprise level, Lamina1, Croquet, Siemens, Unity, Meta, Ready Player Me, and others have leveraged their technologies at the grassroots level. XR Today: As an end user for Unreal Engine and Unity, how will this partnership develop interoperability for gaming companies? This offers a new economy.

Magic Leap 56

Magic Leap Unity Unreal Technology 56

XR for Business Podcast

JULY 28, 2020

We started working really early on with the DK-1 from Kickstarter, testing, playing around with Unity, seeing what we could do, up to now where we're easily 200+ commercially funded, brand funded XR experiences. As we know, some of the big guys -- including Apple -- are really not far from market. We all need to be entertained.

Technology 60

Technology Guinea 360 Video Tools 60

ARVR

JULY 17, 2020

Jio Glass launched as mixed-reality glasses that serve primarily for education & entertainment. It takes plenty of time, trial and working on game engines such as Unity & Unreal to get close to the fidelity that consumers have come to demand from even the most rudimentary smartphone apps. What about Apple Glass?

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Augmented Reality Wearables Hardware AR 130

The Ghost Howls

FEBRUARY 18, 2021

Will a little startup be able to beat the big behemoths like Apple and Facebook? High-precision 6DOF tracking, eye tracking, gesture inputs, with dedicated input controllers The SDK will support Unity , with Unreal coming Soon. You watch it and then tell me what you think about it in the comments!).

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AR China Augmented Reality Technology 537

XR for Business Podcast

DECEMBER 29, 2020

But with that, we also saw the pandemic itself wipe out an entire category of this entire industry, so location based entertainment just disappeared. So you avoid the original location based entertainment. If you were location based entertainment, not so much. And so Apple bought them shortly thereafter. Alex: RIP, LBE.

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Machine Learning Education Apple Technology 78