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Keynote Triple Shot: Google, Apple & Facebook

AR Insider

XR Talks is a series that features the best presentations and educational videos from the XR universe. For a full library of indexed and educational media, subscribe to ARtillery PRO. The most notable updates came from Google, Apple and Facebook, in order of recency. Let’s dive in… Google .

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The AR Location Wars, Part I: Google

AR Insider

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. Part I: Google .

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How is Google Cultivating AR Marketing?

ARVR

In AR, Apple is a good example of this, given its work to seed user demand and developer interest through ARkit and other mobile means. But greater impact could come from the web’s most traveled destination: Google. More specifically, Google continues to enable search results to come to life in 3D and AR.

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“Augmented” Learning: Quick Guide On How AR Is Transforming Education

ARVR

Nowadays, this kind of technology is being desired, if not used already, in education. With that said, this guide will explore 5 different ways that AR can benefit education?—?no The intent is to make educational curricula interesting for students so that they’ll want to be more immersed in the learning process.

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Is Visual Search AR’s Next Battleground?

AR Insider

It’s also naturally monetizable and Google is highly motivated to make it happen. As background, visual search has several meanings including reverse-image search on Google desktop. It takes form so far in Google Lens. So how will Google develop these opportunities? As mentioned, Google is not alone.

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What is Google ARCore?

XR Today - Augmented Reality tag

For example, firms like Walmart and Ikea have smartphone applications for customers to position new furniture items in their homes or try on clothes. 2023: Enter Google ARCore Google’s convenient and easy-to-access ARSDK facilitates the development of WebAR experiences for cross-platform delivery.

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Augmented Reality and Hearables: Where the Two Technologies Meet

ARPost

But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. Examples of Augmented Reality in Action. Companies are beginning to incorporate the technology into solutions across various industries, including healthcare, sports, education, tourism, and the automotive industry.