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The XR Week Peek (2021.03.16): HTC launches Tracker 3.0, Facebook has 10,000 people working on XR, and more!

The Ghost Howls

Image by Road To VR, from HTC images). HTC launches Vive Tracker 3.0 HTC was not teasing a new standalone headset, but a new Vive Tracker. I know that many of you won’t be excited by this news, but remember the Vive Tracker is one of the most successful accessories ever created by HTC. Come and visit it!

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The XR Week Peek (2020.04.27): Magic Leap’s new course, Fortnite rocks with concerts and much more!

The Ghost Howls

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2.

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Microsoft’s Meandering XR Strategy Could Lead to Another Zune Moment

Road to VR

Microsoft released the first-gen Zune in 2006, an MP3 player that looked to compete with Apple’s largely dominant line of iPods. Apple wasn’t the first to make a portable MP3 player, although it was the first to make one everyone wanted. Zooming out, Zune’s ultimate defeat belies a larger pattern of behavior.

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My predictions for augmented reality in 2019

The Ghost Howls

Magic Leap. Me, wearing a Magic Leap One. The most important news has been for sure the launch of the Magic Leap One. Rear view of the Magic Leap One. Magic Leap. Magic Leap will work a lot in trying to have new compelling experiences on its marketplace.

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The XR Week Peek (2023.07.11): Samsung headset delayed, Apple cheaper Vision delayed, and more!

The Ghost Howls

The reason is the one I’ve already reported in this newsletter a few weeks ago: after the announcement of the Apple Vision Pro, Samsung has been caught a bit off guard by the announced features and it is now trying to power up its headset so that it will be able to properly compete with Apple’s device.

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With Music In New Realities, We Can Go Deeper Together

ARPost

Given the investment in this virtual space by companies including Meta, HTC, ByteDance’s Pico, and soon… Apple with their anticipated headset likely to be announced in 2023 , the AR/VR market is a major player in the music industry, even spawning the “Best Metaverse Performance” category in the 2022 MTV VMAs.

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The XR Week Peek (2021.04.05): Rumors on a Apple headset intensify, Quest 2 sales grow fast, and more!

The Ghost Howls

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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