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Finding the Tangible Value of XR in Business, with Nestlé’s Richard Hess

XR for Business Podcast

We're gonna be speaking with Rich about Nestlé's VR and AR efforts in marketing, sales, enterprise solutions, and training. That was something that is not the, say, sexiest use case of AR. I would more say looking at augmented reality that way, is not the AR tool that we're adding the CRM functionality to. Richard: Hey, Alan.

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Finding the Tangible Value of XR in Business, with Nestlé’s Richard Hess

XR for Business Podcast

We're gonna be speaking with Rich about Nestlé's VR and AR efforts in marketing, sales, enterprise solutions, and training. Richard: Well, I think a really good example -- and when you think about, it's a very simple one -- but what we used for augmented reality within a sales organization was using AR as a tool in the sales person's toolbox.