The Ghost Howls

JULY 31, 2023

There will be a new launcher, improved graphics, improved in-game camera, production-ready Unity SDK for the creators, improved full-body VR, and much more. It has basically created a whole ecosystem of its own through strategic investments : I’m very curious to see what is the final goal of this strategy. More info (Somnium Space 3.0

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Apple Ukraine Samsung Data 283

The Ghost Howls

APRIL 26, 2021

As always, they’re doing a great job not only with the product but also with the communication strategy. Before leaving you to the best news of the week, I would like to highlight two notable things about my work: My crazy trolling game “The Unity Cube” has been featured in a video by Upload VR! Amazon is opening its AR Beauty Salon.

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Magic Leap Oculus Unity Gaming 378

The Ghost Howls

JANUARY 22, 2021

Didn’t work (Image by Microsoft). Of course, Microsoft and Amazon are observing the situation: in my opinion, Microsoft will wait a bit , considering its focus on AR enterprise with HoloLens, while Amazon could improve its already existing offering of glasses connected with Alexa. Sounded good.

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Augmented Reality Magic Leap AR Apple 489

Cats and VR

MAY 1, 2017

The tactical strategy game, which combines elements of board games, collectible card games, and digital games, has been reimagined for VR and set inside a deep space game arena. Built in Unity , the title has added a new single-player AI mode and supports multiplayer matches. USD (regular price $4.99).

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Augmented Reality Gaming Virtual Reality AR 102

The Ghost Howls

AUGUST 1, 2020

He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. As John Riccitiello (CEO of Unity) said some years ago , the VR market won’t be interesting enough until it will reach the 10 million users mark. Amazon and Tesla could be two outsider of the XR ecosystem instead.

Apple 524

Apple Oculus China Magic Leap 524

XR Today - VR Headsets tag

OCTOBER 31, 2023

Sahni also highlighted how new workplace applications are coming to Quest 3, including Microsoft Mesh, Windows 365, and Adobe High Five. AWE 2023: Lenovo on its Enterprise First XR Strategy Lenovo is working hard within the busy XR marketplace to debut a product portfolio of enterprise-grade immersive hardware.

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Training Industry Strategy AR 94

The Ghost Howls

AUGUST 24, 2020

Someone invokes saviors like Google and Amazon, but even if they managed to succeed, they are other data-harvesting companies , so in any case, we are f**ked. That’s why even Microsoft took Epic’s stances : Microsoft uses UE4 to develop some products also for Apple devices, and this decision hurts also its business.

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Unreal Apple Government Data 434

VRWorld

JULY 12, 2017

There’s no doubt that the announcements made on this conference might be the clearest direction where VR/MR/AR are heading as an industry, as it will happen after Microsoft Windows 10 Mixed Reality launches, as well as seeing the first sales results of next generation Oculus Rift headset. Maureen Fan, CEO, Baobab Studios.

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Conference San Francisco Virtual Reality Tourism 49

The Ghost Howls

MARCH 2, 2020

More info (Vive Cosmos Elite launch) More info (New offerings of Vive Pro Eye) More info (Ben Lang’s editorial on HTC’s strategy) More info (Vive Sync launch). Image by Microsoft). This reinforces my belief that Microsoft in 2021–2022 will add VR support to it , to fight the PSVR when the market will be riper. Learn more.

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Hand tracking AR Oculus HTC 239

AR Insider

MAY 6, 2020

The third major change came from Unity which recently announced that it will now be serving AR ads on mobile. Unity has one of the world’s largest mobile ad serving businesses and at the end of last year they partnered with Fossil to pilot this new ad format in mobile games. Virtual humans are getting more and more real.

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AR Examples Data Head Mounted Display 383

The Ghost Howls

DECEMBER 1, 2019

This acquisition signs a new course for Facebook strategy in XR: after having just partnered with external studios for the development of its top-notch exclusive titles (e.g. affiliate link) More info (Quest on Amazon? affiliate link) More info (Quest on Amazon?—?affiliate affiliate link) More info (Pimax 5K+ on Amazon?—?affiliate

Gaming 40

Gaming Czech Republic Microsoft AR 40

Robert Scoble

OCTOBER 4, 2019

It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. You can see this in today’s AR products (and despite what Microsoft or Magic Leap call their devices, they really are augmented reality devices that you wear on your face).

AR 62

AR Augmented Reality Magic Leap Immersion 62

XR for Business Podcast

AUGUST 5, 2019

Cameron Ayres from Sector 5 Digital discusses strategies for maximizing that ROI. His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. They're hiring a Unity developer or a 3D modeller. It's not something that every company will do.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

Cameron Ayres from Sector 5 Digital discusses strategies for maximizing that ROI. His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. They're hiring a Unity developer or a 3D modeller. It's not something that every company will do.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

Cameron Ayres from Sector 5 Digital discusses strategies for maximizing that ROI. His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. They're hiring a Unity developer or a 3D modeller. It's not something that every company will do.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

AUGUST 5, 2019

Cameron Ayres from Sector 5 Digital discusses strategies for maximizing that ROI. His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. They're hiring a Unity developer or a 3D modeller. It's not something that every company will do.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

JUNE 24, 2019

Matt: The other one — this sort of thing is the stuff that isn’t obvious to people — but the other big one that I think is a big deal is the Microsoft Dynamics 365 apps. The tools are pretty [new], and Unity and things, you need to invest a fair bit of time and effort to build something. Try it and fiddle around.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

Matt: The other one — this sort of thing is the stuff that isn’t obvious to people — but the other big one that I think is a big deal is the Microsoft Dynamics 365 apps. The tools are pretty [new], and Unity and things, you need to invest a fair bit of time and effort to build something. Try it and fiddle around.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

AUGUST 14, 2019

Michael: And this is why I’ve been working on starting this dojo, or this VR maker space; because the tools for building — there’s VRTK for Unity… there’s just all these tools. Amazon Sumerian. Unity is always my top one. We’re not tied to Microsoft. Is it marketing? Is it training?

Tips 78

Tips Training Augmented Reality Exercises 78

XR for Business Podcast

AUGUST 14, 2019

Michael: And this is why I’ve been working on starting this dojo, or this VR maker space; because the tools for building — there’s VRTK for Unity… there’s just all these tools. Amazon Sumerian. Unity is always my top one. We’re not tied to Microsoft. Is it marketing? Is it training?

Tips 78

Tips Training Augmented Reality Exercises 78

XR for Business Podcast

AUGUST 14, 2019

Michael: And this is why I've been working on starting this dojo, or this VR maker space; because the tools for building -- there's VRTK for Unity. Amazon Sumerian. Unity is always my top one. As someone who grew up as a game designer and player, I definitely side towards Unity. We're not tied to Microsoft.

Tips 60

Tips Training Augmented Reality Exercises 60

XR for Business Podcast

JUNE 24, 2019

Matt: The other one — this sort of thing is the stuff that isn’t obvious to people — but the other big one that I think is a big deal is the Microsoft Dynamics 365 apps. The tools are pretty [new], and Unity and things, you need to invest a fair bit of time and effort to build something. Try it and fiddle around.

AR 60

AR Technology Industry Augmented Reality 60

XR for Business Podcast

AUGUST 12, 2019

They’re delivering a mixed reality platform that is the world’s largest brands and retailers are using to streamline their merchandising process and go to market strategy much faster. You can build in Unity, it’s the same thing. billion products for sale on Amazon. Alan: Absolutely. Alan: Yeah.

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Retail Technology AR Augmented Reality 78

XR for Business Podcast

AUGUST 12, 2019

They’re delivering a mixed reality platform that is the world’s largest brands and retailers are using to streamline their merchandising process and go to market strategy much faster. You can build in Unity, it’s the same thing. billion products for sale on Amazon. Alan: Absolutely. Alan: Yeah.

Retail 78

Retail Technology AR Augmented Reality 78