The Ghost Howls

AUGUST 1, 2020

He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! XR is going to conquer the consumer market.

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Apple Oculus China Magic Leap 527

The Ghost Howls

OCTOBER 4, 2021

I have to say that this “leak” comes in a very timely fashion , by chance exactly at the moment when Facebook was building the hype for Oculus Quest 2 Pro , convincing so some people to wait for Valve’s moves before buying the new Oculus headset. Microsoft is going to release a database of synthetic faces.

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HTC AR Oculus Gaming 312

ARVR

MARCH 24, 2021

This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.”

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AR Data Google Automotive 130

The Ghost Howls

SEPTEMBER 4, 2019

I think that Gartner was not referring to the consumer market, where VR is still unripe (even if devices like the Oculus Quest and the Vive Focus Plus are helping it in becoming more widespread), but at the B2B one, where VR is already helping companies to spare money (e.g. thanks to a better training).

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Augmented Reality AR Technology Latency 383

The Ghost Howls

OCTOBER 19, 2021

HTC advertises it as a headset for relaxation and productivity because it wants to position it as a different product than a gaming machine like Oculus Quest 2. VR training goes big with Accenture and Bank of America. This week we had two big news that endorsed the importance of training in virtual reality.

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Magic Leap HTC Training Virtual Reality 507

The Ghost Howls

DECEMBER 1, 2019

Facebook says that Beat Games will remain independent and the game will remain the same, but these are the same words that I’ve heard when in 2014 it acquired Oculus, and we all know how the story ended (and in fact, the popular Damo9000 ironized about it). Upload has published a shopping guide for your Oculus Link. Image by Valve).

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Gaming Czech Republic Microsoft AR 41

The Ghost Howls

JANUARY 25, 2021

Furthermore, the comparison with Microsoft doesn’t hold well: Microsoft was a software company that just didn’t have high standards, so it made products with many bugs. Amazon acquires Umbra. Amazon acquires Umbra. Amazon has just acquired the Finnish company Umbra. More info (Use Google Translate).

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Apple New Zealand AR Data 425

Robert Scoble

OCTOBER 4, 2019

Mark Zuckerberg talks about the future of VR and AR at Facebook’s recent Oculus Connect conference. It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. The tech industry is gearing up for a new paradigm shift.

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AR Augmented Reality Magic Leap Immersion 62

XR for Business Podcast

JANUARY 3, 2020

Alan: We’ve got to call out Microsoft on making videos that people will go, “We want that!” ” Lance: It was Microsoft, SAP did one in 2014. I think what you’re doing is very smart, because we’re also seeing the same thing where we’re focused kind of on the training side of things.

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Training AR Software Hardware 78

XR for Business Podcast

JANUARY 3, 2020

Alan: We’ve got to call out Microsoft on making videos that people will go, “We want that!” ” Lance: It was Microsoft, SAP did one in 2014. I think what you’re doing is very smart, because we’re also seeing the same thing where we’re focused kind of on the training side of things.

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Training AR Software Hardware 78

The Ghost Howls

FEBRUARY 7, 2022

These are huge numbers for VR: if you look at the most recent SteamVR survey, you get that Oculus headsets are now at 67% of the whole PCVR market. A report from Insider states that Microsoft may have canceled its plans for HoloLens 3. It’s basically a monopoly. But there is also bad news to talk about. Some updates on Meta products.

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Virtual Reality Microsoft Data Machine Learning 371

The Ghost Howls

MARCH 1, 2021

Oculus has also partnered with Virtuclear to offer prescription lenses for the Quest 2 for $80. All the 3 major VR runtimes (Oculus, SteamVR, Microsoft) are now compatible with OpenXR , and this means that on the runtime layer on PC, now OpenXR has been fully integrated. News worth a mention. Image by Virtual Desktop).

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Sony Oculus Unity AR 390

The Ghost Howls

APRIL 26, 2021

This week has mostly been in the sign of Oculus, with many news and updates from the brand controlled by Facebook. Even if most of this roundup will be about Oculus, I have decided to put another brand on top of it and it is Magic Leap. Johnson has worked at Microsoft and Qualcomm before, and she is a very respected executive.

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Magic Leap Oculus Unity Gaming 380

XR for Business Podcast

JANUARY 3, 2020

Alan: We've got to call out Microsoft on making videos that people will go, "We want that!". Lance: It was Microsoft, SAP did one in 2014. I think what you're doing is very smart, because we're also seeing the same thing where we're focused kind of on the training side of things. And training is a good example.

AR 60

AR Training Software Hardware 60

ARVR

JANUARY 6, 2023

Users can use HMD devices such as Google Cardboard, Oculus Quest, Rift or HTC Vive to experience an imaginary environment. It has applications in training and educational use cases. Microsoft Hololens is a key player in the MR market. Salesforce uses Oculus Rift to create an immersive 3D environment for analyzing data.

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Augmented Reality AR Machine Learning Data 246

The Ghost Howls

NOVEMBER 23, 2020

While the first version was an all-in-one with diffractive waveguides like Microsoft HoloLens, the new one is an all-in-two light device that connects to your smartphone and uses birdbath optics. Oculus Link gets updated to 90Hz. After one year from the release of the Link , Oculus finally puts it out of beta with a big update.

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AR Oculus Augmented Reality China 254

The Ghost Howls

JANUARY 20, 2021

The Oculus Quest 2 is selling incredibly well because it offers the right combination of affordable price, good hardware, and a good software ecosystem. Not to mention the millions spent on marketing , especially in the US (Oculus was one of the sponsors of NBA, for instance). The Quest will still be the king.

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Virtual Reality Trends China HTC 531

The Ghost Howls

JANUARY 22, 2021

Didn’t work (Image by Microsoft). I expect the smartglasses from Facebook, first of all, to be Facebook-branded (so, goodbye Oculus), to be very stylish (remember that Luxottica is the leading company for glasses and sunglasses), and to be able to connect to the smartphone without a tether. Sounded good.

Augmented Reality 494

Augmented Reality Magic Leap AR Apple 494

The Ghost Howls

JUNE 7, 2021

It doesn’t seem to be on par with the Oculus Quest 2, but as a first device by Nolo, it is not that bad. A decent budget for Microsoft and Facebook… but something impossible for companies like HTC or Magic Leap (do you remember when we all thought that $2.5B It looks like a refreshed Vive Focus Plus. was a lot of money?).

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Magic Leap AR Tips China 356

CraneMorley

AUGUST 1, 2023

Training: The industrial metaverse can be used to create immersive training experiences for workers. This can help to improve safety and productivity, as well as reduce the need for on-the-job training. Microsoft believes that the industrial metaverse has the potential to revolutionize the way that industries operate.

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Industry Machine Learning Apple Google 52

AR Insider

OCTOBER 31, 2019

AR is being applied in training and education, healthcare, heads-up wayfinding and navigation, tourism, retail, field service, real estate sales, design and architecture. An Apple AR headset has been a mainstay of the rumor mills for several years, and we expect Facebook to be creating an AR Oculus device.

Magic Leap 157

Magic Leap AR Microsoft Apple 157

AR Insider

MAY 6, 2020

8th Wall recently partnered with Amazon Sumerian on a WebAR ad experience where, with just a click of a banner ad, an AR experience placed a 3D Spiderman into your space for you to interact with directly in your mobile browser. The hope is that the interactivity and training will lead to increased purchase conversion.

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AR Examples Data Head Mounted Display 383

XR for Business Podcast

AUGUST 19, 2019

Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. Oculus Go came out with this $199 headset – this really inexpensive headset — and they sold millions of these units. And we also look at consumer software numbers as a whole. Which still has its uses!

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. Oculus Go came out with this $199 headset – this really inexpensive headset — and they sold millions of these units. And we also look at consumer software numbers as a whole. Which still has its uses!

Training 78

Training AR Data Augmented Reality 78

UploadVR Between Realities podcast

NOVEMBER 15, 2016

Additionally, founding the Upload Academy, a VR/AR developer training program, which graduated its first class in August with a number of success stories including Found – a gorgeous Miyazaki-esque narrative experience created by four of our students which was recently recognized on stage during the Oculus Connect Keynote.

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San Francisco HTC Unity Conference 100

The Ghost Howls

NOVEMBER 10, 2019

Microsoft ships HoloLens 2, nReal gets ready to do the same with its glasses. After a long wait, finally Microsoft is shipping its HoloLens 2 headset. There will be also an associated Oculus Quest game, but it won’t be actually revealed until 2020. Image from Amazon). Oculus Link is coming soon.

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Augmented Reality Google Machine Learning AR 166

XR for Business Podcast

AUGUST 19, 2019

Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. Oculus Go came out with this $199 headset – this really inexpensive headset -- and they sold millions of these units. And we also look at consumer software numbers as a whole. Or it's going to take some more time?

Training 60

Training AR Data Augmented Reality 60

The Ghost Howls

AUGUST 16, 2019

I and my partner Gianni bought every new headset on the market : the Oculus Rift DK2, the Vive, the Rift CV1, the Gear VR, etc… We also went to almost every event we were invited to, even the smallest one (I remember once we went to a public plaza with like 7 people listening to our talk about VR…). Maquette by Microsoft).

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How To Technology Virtual Reality Examples 382

XR for Business Podcast

AUGUST 5, 2019

A lot of what I do is try to take new and emerging technology -- obviously right now, VR/AR/XR; all that falls into it -- and using that to enhance messaging and storytelling, training, simulation, all of that type of stuff. You have the presence, for things like training, for things like real-time engineering.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

A lot of what I do is try to take new and emerging technology -- obviously right now, VR/AR/XR; all that falls into it -- and using that to enhance messaging and storytelling, training, simulation, all of that type of stuff. You have the presence, for things like training, for things like real-time engineering.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

JANUARY 17, 2020

Dr. Björn Schwerdtfeger says that AR training can allow those workers to qualify themselves for all sorts of tasks, and have fun doing it, to boot. And then work training, because training is also a lot of communication. Also, for training processes, AR is really good thing, a tool to make things visible.

AR 78

AR Augmented Reality Magic Leap Machine Learning 78

XR for Business Podcast

JANUARY 17, 2020

Dr. Björn Schwerdtfeger says that AR training can allow those workers to qualify themselves for all sorts of tasks, and have fun doing it, to boot. And then work training, because training is also a lot of communication. Also, for training processes, AR is really good thing, a tool to make things visible.

AR 78

AR Augmented Reality Magic Leap Machine Learning 78

XR for Business Podcast

AUGUST 5, 2019

A lot of what I do is try to take new and emerging technology -- obviously right now, VR/AR/XR; all that falls into it -- and using that to enhance messaging and storytelling, training, simulation, all of that type of stuff. You have the presence, for things like training, for things like real-time engineering.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

AUGUST 5, 2019

A lot of what I do is try to take new and emerging technology -- obviously right now, VR/AR/XR; all that falls into it -- and using that to enhance messaging and storytelling, training, simulation, all of that type of stuff. You have the presence, for things like training, for things like real-time engineering.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

DECEMBER 15, 2019

We plan to go online with it on Amazon or Netflix and present it like that, and then have it be an additional thing that maybe Netflix or Amazon has on their platform in the Oculus or HTC. And they were like-- the guys who were in charge of the computer and the training were like, "We have like 500 simulations.

San Francisco 60

San Francisco San Jose Filming California 60

XR for Business Podcast

MAY 19, 2020

I am an architect by training. Boaz: For a long time, I worked with Oculus, Vive, HoloLens, and other headsets. Some of the groups that sit in this working group, folks like Amazon and Wayfair and Shopify, and they're receiving a lot of models from the 3D community every single day. I am an architect by training.

AR 78

AR Augmented Reality Groups Real Estate 78

XR for Business Podcast

MAY 19, 2020

I am an architect by training. Boaz: For a long time, I worked with Oculus, Vive, HoloLens, and other headsets. Some of the groups that sit in this working group, folks like Amazon and Wayfair and Shopify, and they're receiving a lot of models from the 3D community every single day. I am an architect by training.

AR 78

AR Augmented Reality Groups Real Estate 78