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The VRScout Report – The Week in VR Review

VRScout

When the first consumer version of the Oculus Rift was launched in the spring, it was disappointingly bundled with a Microsoft Xbox controller – and we’ve eagerly been awaiting the native Touch Controllers. The Touch controllers feel like little magical half-doughnuts and are smooth and intuitive. MAGIC LEAP’S CONTROVERSY.

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Who Will Own the Metaverse?

AR Insider

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. An Apple AR headset has been a mainstay of the rumor mills for several years, and we expect Facebook to be creating an AR Oculus device.

Insiders

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How Will AR Transform Advertising?

AR Insider

8th Wall recently partnered with Amazon Sumerian on a WebAR ad experience where, with just a click of a banner ad, an AR experience placed a 3D Spiderman into your space for you to interact with directly in your mobile browser. The Evolution of Brand Activations.

AR 383
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The Down-Low on What You Need to Know (To Be Competitive in XR), with SuperData’s Carter Rogers

XR for Business Podcast

Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. Is that a number that you guys–?

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The Down-Low on What You Need to Know (To Be Competitive in XR), with SuperData’s Carter Rogers

XR for Business Podcast

Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. So they’re… [chuckles].

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The Down-Low on What You Need to Know (to be competitive in the XR field), with SuperData's Carter Rogers.

XR for Business Podcast

Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. I'd say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. So they're. Is that a number that you guys--?