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Trends and predictions for XR in 2024

The Ghost Howls

So (a bit late) here you are a list of some of the most relevant XR trends to follow in 2024, with some predictions of what to expect next. The big players enter the field Google is back (Image by Samsung) One of the most encouraging signs of this new cycle is that all the big players are now in the immersive realities field.

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The XR Week (2022.01.24): Google AR headset is “Project Iris”, Microsoft acquires Activision Blizzard, and more

The Ghost Howls

Image by Google). Project Iris is the codename of Google’s AR glasses. According to a report on The Verge, Google is working on AR glasses. The operating system should be Android, but it seems that Google is also building an operating system specific for XR. Image by Microsoft). What about yours?

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XR Goes Mainstream at MWC 2024 – Event Roundup

XR Today - VR Headsets tag

MWC 2024 wrapped up for another year. The event always wows spectators with a rich lineup of technology vendors and innovations; however, in 2024, XR took centre stage with many firms highlighting major products, addressing device debuts, and entering the market. MWC 2024 was a valuable insight into the mainstream XR market.

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Big News From Meta, Samsung, Microsoft, and HTC VIVE

XR Today - Mixed Reality tag

Groups like Microsoft are leveraging a collapsing military contact to keep its IVAS device lineup alive for further funding, and HTC VIVE took note to explain the importance of enterprise end-users in discussion with the World Economic Forum. Microsoft Begin IVAS 1.2 Testing Microsoft may be fighting for Hololens.

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Big XR News from Meta, Apple, Microsoft, and OpenXR

XR Today - Mixed Reality tag

Big vendor news this week, Admist start-ups and fresh ideas; this week, big names like Meta, Microsoft, Google, and Apple took the headlines due to each firm’s optimisation of its XR product portfolio. Meta has not yet confirmed 8K streaming on its Quest portfolio. However, the company is constantly developing new XR devices.

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Big XR News from Qualcomm, Meta, Microsoft, and Sony

XR Today - Mixed Reality tag

2024 is on, and the XR industry never sleeps. This week saw Microsoft, Google, Samsung, Qualcomm, Meta, and Sony move to optimize their product offerings and business operations. This week saw Microsoft, Google, Samsung, Qualcomm, Meta, and Sony move to optimize their product offerings and business operations.

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New Product to Continue Meta Reality Labs 2024 Uptick

XR Today - Augmented Reality tag

In 2024, the space saw far less sophisticated XR devices with older products like early Oculus or Google Glasses. At the same time, XR’s enthusiasts were well aware of other players in the headset space, like Microsoft, Varjo, HTC VIVE, and others. Initially, Meta remained the key leading champion in the XR space.

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