The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

AR 323

AR Apple Microsoft Ukraine 323

The Ghost Howls

MARCH 14, 2022

Image by Magic Leap). First previews show Magic Leap 2 qualities. This week some selected journalists from popular online magazines like CNET and The Verge have been able to have a preview of the upcoming Magic Leap 2 glasses. I can’t wait to discover more on Q3 2022 when the headset should be launched.

Magic Leap 402

Magic Leap Apple Ukraine AR 402

XR Today - Mixed Reality tag

MAY 30, 2023

As WWDC approaches, Apple continues to drop hints, leading spectators to assume an immersive device is coming that continues the transformative firm’s track record of distributing game-changing consumer hardware. An XR device from Apple could be massive. This month is proving a pivotal moment in the XR consumer landscape.

Apple 77

Apple Immersion Industry Hardware 77

The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Top news of the week.

Course 272

Course Magic Leap AR Oculus 272

The Ghost Howls

MARCH 15, 2021

Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). In September, the new Facebook Avatars will come and substitute the current Oculus avatars. Apple AR headset may have been delayed to 2025. But it is impressive anyway.

HTC 445

HTC Apple Magic Leap AR 445

The Ghost Howls

AUGUST 1, 2020

In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! But of course, the technology is still not there: the Oculus Quest is still uncomfortable, we can’t read texts in it, and so on.

Apple 524

Apple Oculus China Magic Leap 524

AR Insider

APRIL 6, 2020

Within VR, IDC projects the greatest growth for standalones like Oculus Quest and VIVE Focus. Oculus Quest — the fastest growing standalone — sold about 425,000 units in 2019 according to our calculations. This category includes Magic, Leap One and Nreal Light. Vantage Points. million units (see above).

AR 256

AR Magic Leap Data Course 256

Road to VR

FEBRUARY 10, 2022

Making an AR headset accessible enough for consumers is a vastly different challenge to producing higher cost enterprise headsets— just ask Magic Leap. — Alex Kipman (@akipman) February 3, 2022. Alex Kipman wearing HoloLens 2, Image courtesy Microsoft.

Microsoft 267

Microsoft AR Samsung Magic Leap 267

Robert Scoble

MAY 15, 2021

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. This is the fourth paradigm shift for Apple. So, what is Apple getting ready to announce over the next year? Arrives in 2022, with glasses to follow sometime before 2025).

Apple 144

Apple Google Amazon Augmented Reality 144

XR Today - Augmented Reality tag

FEBRUARY 20, 2023

Nreal, Meta, Magic Leap, and RealWear produce AR devices that suit consumer, enterprise, or industrial environments. For example, the two firms teamed up to present an immersive broadcast of the Tour de France in 2022. Magic Leap Magic Leap’s most recent AR smart glasses market offering is the Magic Leap 2 device.

Magic Leap 104

Magic Leap Immersion AR Hardware 104

The Ghost Howls

FEBRUARY 17, 2020

Apple now lets add you add “buy” button to AR Quick Look. A piece of simple news, but a very important one, has hit the AR industry this week: Apple now lets companies add custom buttons (usually the “Buy” one) to AR Quick Look. Magic Leap plans dev days and dev programs. More info (Use Google Translate).

Magic Leap 215

Magic Leap San Francisco AR Sony 215

Robert Scoble

JUNE 4, 2019

The Apple Privacy Wall/Strategy Analysis of How Apple will Come at Oculus Next Year. Apple is clearly going after Facebook. Irena and I are hearing that one of the devices, er, AR/VR head-mounted displays, Apple is considering launching next year could go directly after Oculus Quest and the rest of the VR space.

Apple 75

Apple Magic Leap Strategy Google 75

The Ghost Howls

FEBRUARY 28, 2022

There is no official confirmation on this, and I hope to be wrong because having to use earphones would be a big hit to its comfort Release date and price : of course the release date (will it come before or after an Apple headset?) Magic Leap 2 has inside-out tracked controllers. and price (will it be affordable for PS5 users?)

Magic Leap 416

Magic Leap Haptic Machine Learning Sony 416

The Ghost Howls

OCTOBER 19, 2020

This has been the week of the launch of the Oculus Quest 2, and this event has been so big that basically, it will take half of this roundup to describe. Facebook releases the Oculus Quest 2. Even if with the Quest 1 was possible to play Oculus Go games, this support has been abandoned on the Quest 2. Top news of the week.

AR 329

AR Oculus Apple Gaming 329

ARPost

FEBRUARY 6, 2023

According to Gajsek, “Anyone that decided to buy from the Oculus store or use Meta’s products essentially becomes a ’subscriber‘ in Meta’s user base. See Also: Metaverse Safety Week 2022 He goes on to say that these metaverse platforms will become open to asynchronous content, as not all users can be found online at the same time.

Virtual Reality 400

Virtual Reality Unreal Technology Tools 400

The Ghost Howls

JANUARY 22, 2021

Regarding the glasses, I have not big hopes for true AR glasses, but I think that thanks to Facebook and Apple, finally we’ll have some important smartglasses entering the market , making the mainstream think about wearing something on their face to enjoy notifications from the phone. Phone AR will be always more popular.

Augmented Reality 489

Augmented Reality Magic Leap AR Apple 489

The Ghost Howls

JUNE 29, 2020

Original image by Oculus). Oculus kills the Go and opens to content on Quest. In the end, the time of the Oculus Go has come. Devices like Oculus Quest , Pico Neo 2 , and Vive Focus Plus have proven that 6DOF VR is more interesting and has far more retention. Top news of the week.

Google 441

Google Oculus AR Unity 441

The Ghost Howls

JUNE 23, 2020

Apple announces ARKit 4, amongst new rumors of XR headsets. The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023. More info (New rumors about Apple and XR) More info (Apple ARKit4). We all can’t wait. Image by Nreal).

Apple 289

Apple Magic Leap Gaming AR 289

The Ghost Howls

JUNE 7, 2021

BUT today is the day of the WWDC, and who knows if Apple will tease something about AR glasses. It doesn’t seem to be on par with the Oculus Quest 2, but as a first device by Nolo, it is not that bad. The second one is a Chinese video comparing some technical characteristics of consumer Pico Neo 3 and Oculus Quest 2.

Magic Leap 352

Magic Leap AR Tips China 352

XR Today - Augmented Reality tag

JULY 11, 2022

Here are some of the main companies you should be watching in 2022. For years, the company has been delivering some of the most powerful and accessible XR experiences around, with tools like the Oculus Quest. Unity and Magic Leap. Meta is also working on new technology to track your eyes and face in the Metaverse.

Eye Tracking 76

Eye Tracking Magic Leap Hand tracking Microsoft 76

The Ghost Howls

JANUARY 2, 2023

Meta bought Luxecel, Apple Limbak. It is obvious that this product was ideal to build AR glasses. Meta’s competitor Apple has instead acquired Limbak (even if the acquisition has not been officially confirmed). More info (Meta acquires Luxecel) More info (Limbak got acquired) More info (Probably Apple acquired Limbak).

Saudi Arabia 388

Saudi Arabia Magic Leap Ukraine Japan 388

The Ghost Howls

JULY 5, 2021

The first interesting forecast is about the number of sold Oculus Quest 2 headsets. 10M is the magic number for a self-sustaining ecosystem, and 2022 seems to be the year when finally Quest will take off and can start chasing other home appliances like gaming consoles. The revenue from the sold headsets is so around $2.4B

Virtual Reality 475

Virtual Reality District of Columbia Gaming Oculus 475

XR for Business Podcast

DECEMBER 18, 2019

I remember seeing the Oculus guys — Palmer Luckey and Nate Mitchell and Brendan (Iribe) over at one of their CES tables in the early years, well before they were acquired. And even the Oculus Quest is at $400, and they seem to be the $200 Oculus Go. Facebook is still investing in Oculus, obviously.

Training 78

Training San Jose Oculus AR 78

XR for Business Podcast

DECEMBER 18, 2019

I remember seeing the Oculus guys — Palmer Luckey and Nate Mitchell and Brendan (Iribe) over at one of their CES tables in the early years, well before they were acquired. And even the Oculus Quest is at $400, and they seem to be the $200 Oculus Go. Facebook is still investing in Oculus, obviously.

Training 78

Training San Jose Oculus AR 78

XR for Business Podcast

DECEMBER 18, 2019

I remember seeing the Oculus guys -- Palmer Luckey and Nate Mitchell and Brendan (Iribe) over at one of their CES tables in the early years, well before they were acquired. And even the Oculus Quest is at $400, and they seem to be the $200 Oculus Go. Facebook is still investing in Oculus, obviously. well, failing.

Training 60

Training San Jose Oculus AR 60

XR for Business Podcast

DECEMBER 18, 2019

I remember seeing the Oculus guys — Palmer Luckey and Nate Mitchell and Brendan (Iribe) over at one of their CES tables in the early years, well before they were acquired. And even the Oculus Quest is at $400, and they seem to be the $200 Oculus Go. Facebook is still investing in Oculus, obviously.

Training 60

Training San Jose Oculus AR 60

TechCrunch VR

MARCH 13, 2022

Remember Magic Leap? This week, I spent an hour or so playing around with the unreleased next-generation Magic Leap headset, all while discussing the augmented reality company’s wild ride with Magic Leap CEO Peggy Johnson and other members of their executive team. So, let’s talk about it.

Magic Leap 95

Magic Leap Russia Augmented Reality Microsoft 95

The Ghost Howls

APRIL 7, 2023

The situation is not as flourishing as at the beginning of 2022, but it’s still doing ok. Think about what happened to VR: we had the Oculus devkits, which interested only us developers. When I entered VR in 2014, I was expecting the market to enter the mainstream in 2016, with the release of Oculus CV1. Rinse and repeat.

Virtual Reality 526

Virtual Reality Technology AR Magic Leap 526

XR for Business Podcast

AUGUST 19, 2019

Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. Or it’s going to take some more time?

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. So they’re… [chuckles].

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

Started covering those areas when they were very tied to games, especially when the original Oculus Rift was launched. I'd say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. So they're. Or it's going to take some more time?

Training 60

Training AR Data Augmented Reality 60

The Ghost Howls

AUGUST 9, 2021

I’m overly happy to announce to you that today we of New Technology Walkers have launched our VR fitness game HitMotion: Reloaded on Oculus App Lab ! Regarding the controllers, we know that they are similar to the Oculus Touch but with force-feedback triggers and more nuanced haptic sensations. Is Oculus Quest killing PCVR?

Google 525

Google Sony Eye Tracking AR 525

The Ghost Howls

OCTOBER 30, 2022

Zuck announced Meta in 2021 and people were already expecting the metaverse in 2022. Meta wants all of us closed in a VR prison, but Apple/Snap/Niantic instead are the good guys doing AR. Tim Cook says that Apple is not interested in the metaverse to distinguish itself from Meta. Meta is bad, Apple is our savior!

Magic Leap 545

Magic Leap Apple Technology Microsoft 545

The Ghost Howls

APRIL 18, 2022

It lacks all Oculus Exclusive titles like Beat Saber and Population One, but its store is becoming anyway interesting. If the beta program will be a success from now to September 2022, Pico will consider the next steps. And Pico doesn’t plan to curate it like Meta, so its ecosystem should be much more open.

Europe 323

Europe Tools Apple HTC 323

The Ghost Howls

JANUARY 24, 2022

Google is also hiring high-profile people for it, like Bernard Kress, principal optical architect on Microsoft’s HoloLens team, and Paul Greco, the previous CTO of Magic Leap. Details are very tight, but we’ll discover more in Summer 2022… Learn more. Meta releases runtime v37 for Quest. News from partners (and friends).

Microsoft 333

Microsoft Google AR Virtual World 333

The Ghost Howls

MAY 27, 2021

I mean, yes, it’s dead… I like to put on my dead Oculus Quest 2 to play dead beautiful games like InDeath: Unchained and have dead fun. At the end of 2017, VR Porn dot com published these statistics that proved that people were more interested in adult VR content than on Oculus’s official website.

360 Video 536

360 Video Apple AR Video 536

The Ghost Howls

FEBRUARY 8, 2021

Oculus Quest 2 keeps showing impressive sales stats. Someone from a major company (Amazon, Apple, Microsoft), with pockets big enough to be able to compete with the rich Facebook, giving users an alternative and stimulating Facebook in doing even better. Oculus Avatars), plus the features of the store (e.g. Top news of the week.

Apple 356

Apple Magic Leap Oculus Eye Tracking 356