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Spatial Beats: Magic Leap, Microsoft & HTC

AR Insider

New names and old ones round out this week in XR with big funding for Magic Leap, and Sky Mavis,… Continue reading → Spatial Beats: Magic Leap, Microsoft & HTC. The post Spatial Beats: Magic Leap, Microsoft & HTC appeared first on AR Insider.

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The XR Week Peek (2022.07.18): Magic Leap 2 price revealed, new rumors about Apple, and more!

The Ghost Howls

Magic Leap reveals prices and availability of ML 2. Finally, Magic Leap has revealed information about the price and availability of Magic Leap 2. Microsoft Mixed Reality department is currently in a confused moment and it is not clear when, how, and if will ever reply to this device. Image by PUBG).

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Enterprise AR Trends for 2020 and Beyond

ARPost

Thus, the latest enterprise AR trends represent a topic of interest for management teams across various industries. Thus, it is worth looking at short-term and medium-term enterprise AR trends, to see where the business and professional world is heading and how the workplace will be transformed. And for good reason.

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Developing the Future of Mixed Reality

Tech Trends VR

It was really interesting to see Microsoft pivot towards enterprise with the HoloLens and I think it was absolutely the right move for them to make Click To Tweet. For starters, they’re based in Oregon as opposed to Silicon Valley.

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Microsoft’s Meandering XR Strategy Could Lead to Another Zune Moment

Road to VR

At least from the outside, it appears Microsoft isn’t actively competing for a seat at the XR table, which is fairly odd coming from a company that pioneered enterprise AR while simultaneously wrangling some of its top OEM partners to make a fleet of PC VR headsets for consumers in 2017. If Microsoft goes in half-cocked, maybe.

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Leaping Into the AR Magicverse?

Tech Trends VR

Magic Leap finally materializes into a product some of us can actually buy, yet the real test will be whether developers take the bait. There are plenty of players like Microsoft HoloLens and DAQRI which consistently deliver not only cool demos, but real use-cases for holographic Mixed Reality Click To Tweet.

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Infographic: Augmented Reality Landscape Q1 and Q2 2019

Tech Trends VR

The US Army’s $479M contract with Microsoft Hololens in late 2018 is the biggest validation of enterprise value of AR Click To Tweet. Neither Microsoft, Magic Leap nor others have announced when their consumer versions will be available. AR is Growing. Augmented Reality is hot. AR needs a new type of content.