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Apple’s Tim Cook Sees Opportunity In AR, But It ‘Will Take Some Time To Get Right’

UploadVR Between Realities podcast

Google , Intel, Facebook and Microsoft have all either already begun or announced significant VR initiatives in the past 12-24 months. Most recently, Apple hired Zeyu Li of Magic Leap — perhaps the most well known AR company in existence — as well as Yury Petrov from Facebook’s Oculus.

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The XR Week Peek (2021.04.05): Rumors on a Apple headset intensify, Quest 2 sales grow fast, and more!

The Ghost Howls

Microsoft signs a $22B deal with the US Army. We all know that Microsoft is building AR glasses for the US Army : a modified version of HoloLens 2 called IVAS, that is ruggedized, with a wider field of view (80° x 40°), and feature additional sensors (for instance to provide thermal vision). Well played, Microsoft.

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All the most important AR and VR news from the GDC 2018

The Ghost Howls

Magic Leap releases its SDK. We still haven’t seen a Magic Leap device , but at least now we can see its SDK. The Florida company has released during the GDC the Lumin SDK, that is the development kit that has to be used to develop for LuminOS, the custom operating system of the Magic Leap device.

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The XR Week Peek (2020.10.26): DecaGear is an intriguing VR headset, HTC is working on a new device, and more!

The Ghost Howls

Facebook and Microsoft publish two interesting research projects for VR. This week, Facebook and Microsoft have released two interesting works from their R&D department. Some years ago, she performed in The Life, a Mixed Reality art piece inside the Magic Leap One. Learn more.

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Rumor: Apple Reportedly Suspends Work on Consumer AR Headset

Road to VR

And as a consumer-oriented company, Apple doesn’t typically launch expensive developer hardware like how Microsoft and Magic Leap have done with their respective headsets, the HoloLens 1 & 2 and Magic Leap One. SEE ALSO Apple Offers Impressive Web-based AR Previews of New Mac Pro.

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The XR Week Peek (2020.09.28): The debate on Facebook continues, Microsoft acquires Zenimax, and more!

The Ghost Howls

Microsoft has acquired Zenimax for $7.5B. In-between the console wars, Microsoft has bought Bethesda’s parent company, Zenimax, for $7.5B. Microsoft has not announced a VR headset for the Xbox, but could it be interested in creating more VR games for PC? Magic Leap may partner with AWS. Let’s dream!).

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Dress for Success: Talking Headsets and Haptic Suits with Skarred Ghost Antony Vitillo

XR for Business Podcast

You’ve got mobile phone-based AR, eye tracking set devices, taste experiments, hot and cold devices, thermal devices, and then tracking systems for motion capture, and of course, treadmills for omni-directional walking. There is a demo by Microsoft, that you are reading a text. You’ve got VR headsets, AR headsets.

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