The Ghost Howls

JUNE 26, 2023

Top news of the week (Image by Meta) Quest 3 launch is approaching Meta is following a strategy for the launch of the Quest 3 that is very different from the one that it used for the previous headsets. I just think that Meta is trying a new strategy to keep the hype high until September. appeared first on The Ghost Howls.

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The Ghost Howls

SEPTEMBER 3, 2023

But the rumors in the past weeks highlighted that the situation of this device is very confusing: Google doesn’t have a clear XR strategy and this confusion also led some key engineers to leave the company. If you add VAT, in Italy it will cost €600. The Quest 3 is also going to be released at $500. At least in the first year.

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The Ghost Howls

JULY 10, 2023

As for Meta, while he appreciated the efforts of the people working there, he said that doesn’t agree much with its strategy. Regarding the Quest line, he said that Meta pursued a low-price strategy too early, even before the device’s value could be perceived by people. I will leave you the link to donate for these two causes below.

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XR Today - Virtual Reality

NOVEMBER 29, 2022

The strategy allowed the company to save around 80% on the cost of creating 3D scans, compared to other common technology options, with high-definition solutions produced in a matter of hours. Sporting a phenomenal and global portfolio of footwear options, Deckers is constantly looking for new ways to engage and excite its target audience.

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EON Reality

AUGUST 19, 2019

Join thought leaders from across the world at The Immersive Learning Summit 2019 in Bologna, Italy — with thought-leading discussion, workshops, leadership strategies, case studies, and one-on-one investment meetings to help leaders made the most from their innovation centres and budgets.

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EON Reality

MARCH 21, 2019

Mats Johansson, CEO , EON Reality Inc EON Reality Italy is recognised as a strategic business location in Europe for its unrivalled automotive sector. In Italy — both in manufacturing and third-party services — the automotive industry heavily relies upon the innovations and advancements taking place as part of the Industry 4.0

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The Ghost Howls

JANUARY 28, 2023

Anyway, in these two weeks, even with some difficulties, I’ve managed to work quite at the same pace that I had in Italy , and we are going full speed ahead in improving the platform (some news about it is coming very soon…). While still in Italy, I verified that Microsoft Teams, Unity, and Github were accessible from China.

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EON Reality

MARCH 25, 2019

EON Reality Italy is recognized as a strategic business location in Europe for its unrivaled automotive sector. In Italy — both in manufacturing and third-party services — the automotive industry heavily relies upon the innovations and advancements taking place as part of the Industry 4.0 revolution. “EON

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The Ghost Howls

APRIL 18, 2019

Referral codes are a great strategy started by Oculus to increase the sales of its headsets. So now I will be able to get some extra credit also from my lovely Italy. So, I decided to give it a try… and with much surprise , I noticed that actually now I am able to send referral codes to friends and families!

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The Ghost Howls

OCTOBER 18, 2018

I’m very happy to talk about a very important event that will take place very soon in my city of Turin (Italy): the VIEW Conference. John Gaeta is one of the co-founders of the ILMxLAB and is currently SVP Creative Strategy at Magic Leap. October, 26th (Friday) – 17.30. “What is the MagicVerse?”

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Road to VR

OCTOBER 26, 2023

Explore Renaissance Italy, Ancient Greece, and Colonial America. Use your gadgets and hacking skills to outwit thugs and corporates. Demeo Battles – November 9th ($20) Also on PC VR From the Developer: Welcome to the arena! PARKOUR: Feel the exhilaration of parkouring freely across expansive open maps.

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The Ghost Howls

OCTOBER 12, 2018

The first startup that I interviewed has been AnotheReality , that is an interesting VR company in Milan, Italy. For people that have not tried VR yet (like happens a lot in Italy), they are great, but expert people that have already experienced VR lots of time, notice that there are still things to be improved. AnotheReality.

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The Ghost Howls

JUNE 6, 2022

In the long and troublesome travel back to Italy from AWE, I’ve lost the last flight and so I’m currently here writing my newsletter from the lobby of the hotel where I spent the night :|. Anyway, it is more probable that we’ll have some software reveal that hints at Apple’s XR strategy.

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Tech Trends VR

OCTOBER 17, 2018

It takes place in the northern mountains of Renaissance Italy, and tells the story of four generations of a broken family and how they respond to the corrupting power of a strange book that is dug up from a labyrinth of catacombs beneath their home. She also regularly writes for Fast Company, Ars Technica, Quartz, Wired and others.

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Peter Graham

MARCH 19, 2020

Where possible, companies are trying to implement a work from home strategy so that employees aren’t all bunched together on a commute or close proximity in an office. With governments battling to contain the coronavirus (COVID-19) one of the main options is to stop travel, either for work or for leisure.

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The Ghost Howls

MARCH 20, 2023

I’m back in Italy! The second possibility seems more probable to me, also because it would be a great strategy by Sony to carve its niche of hardcore gamers that is completely different from the one that is interested in the Quest, and so can’t be attacked by Meta.

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Bernard Marr

DECEMBER 13, 2022

The digital Gucci Garden — an immersive multimedia experience set in Florence, Italy that celebrated the fashion house's creative vision — was visited by over 20 million users. In May 2021, Gucci became the first luxury brand to launch an NFT, and they launched the Gucci Garden experience on Roblox in the same month.

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The Ghost Howls

DECEMBER 22, 2023

I’m personally a bit confused by Bytedance’s strategy. Learn more A local course about VR If you are in the Turin (Italy) area, and you know some people that may be interested in entering the XR field, you can suggest them a free course subsidized by local institutions to become Virtual Reality Specialist.

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The Ghost Howls

AUGUST 28, 2023

After a few days where we thought we were all living in a big oven, here in Italy we’re having the first taste of Autumn, with the temperatures going down and a lot of rain falling from the sky. This would be coherent with Robert Scoble claiming that the XR strategy of Apple was started by Steve Jobs.

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The Ghost Howls

JULY 4, 2022

Inflation here in Italy is ramping up, and the impression I have is that we are entering into a recession phase. I suggest everyone consider the possibility of harder times coming when defining the strategy of his own company. And all these problems are also creating unfavorable economic conditions.

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Bernard Marr

MAY 31, 2023

This could also apply to content such as business strategies, communications with clients, or internal company documents. Many companies (and at least one country – Italy ) have banned the use of ChatGPT due to concerns over privacy. This means we have to be careful about entering personal and sensitive information.

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The Ghost Howls

APRIL 27, 2020

Another busy week has passed by, and here in Italy we just got the news that lockdown measures will start to loosen from next week, but the road to go out as we wish is still long. We’re looking for a Unity dev for a freelance gig lasting 1–2 months, ideally from Italy or a nearby country (for easier management).

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The Ghost Howls

APRIL 24, 2018

Of course, these are US prices : here in Italy, the headset only costs €879 and all other bundles are more expensive because of taxes (damn taxes). But f rom a business side, this is most probably the right price to fulfill its strategy. Headset + v1 Lighthouse and controllers: $1099 (limited offer). Could the Vive Pro cost less?

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The Ghost Howls

AUGUST 10, 2021

I found it overly cool, because as a football fan (I’m still happy for Italy winning at Euro 2020!) For instance, Headers acts as real training for headers in soccer : the tutorial teaches you what pose you should have to hit a ball with your head, and what movements you should perform to hit it in the best way possible.

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The Ghost Howls

AUGUST 24, 2020

VR enthusiast and professional Cecilia Lascialfari has just interviewed me for a podcast of hers, asking me some questions about VR in general, VR in Italy, and the VR concert of Jean-Michel Jarre. News from partners (and friends). You can read the interview by clicking the links here below! Interview in Italian Interview in English.

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The Ghost Howls

MARCH 2, 2020

The damn coronavirus continues to impact all our lives: the fact that many countries are applying restrictions on flights to and from Italy is, for example, creating various nuisances to my job. Coronavirus impacts headsets production and kills F8 and GDC. iPhone 12 may feature a special connection for AR glasses.

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The Ghost Howls

MAY 11, 2020

I hope that a future rumor clarifies a bit more what is Facebook’s strategy. (Thanks Alessio Palumbo for the tip!). In my opinion, 2021 is a better year to talk about a new Quest. I am very excited by this news, but at the same time, I’m very confused. More info (Report by Bloomberg) More info (UploadVR’s article on the news).

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VeeR VR

JUNE 24, 2018

She has produced award-winning content in Ghana, Tanzania, Cuba, Spain, Italy, and The United States. Was there any strategy, inspiration or new techniques you've include in this production? Fifer Garbesi is an immersive media producer, community organizer, as well as co-founder of ARTandVR.

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The Ghost Howls

SEPTEMBER 8, 2022

I designed there a commercialization quadrant, which explains for the target audience how you should plan out a strategy when you’re thinking about distributing or commercializing NFTs throughout the various distribution channels out there. Even if it was Holiday in Italy, and I was sure one was going to care at all.

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The Ghost Howls

AUGUST 16, 2019

Is that VR event in the mountains of Italy really a good opportunity? There is not a clear earning strategy, so you will probably have to experiment a lot on this. Is that call with that unknown Indian guy that contacted you on Linkedin because he wanted to talk about “possible collaborations” useful?

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EON Reality

FEBRUARY 28, 2024

“EON Reality’s Pioneering Spatial AI and XR Initiative Ushers in a New Educational and Professional Paradigm in Italy” IRVINE, CA – February 28,2024 – EON Reality, a pioneer in immersive learning technologies, proudly announces a landmark educational project in Italy.

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The Ghost Howls

JANUARY 22, 2021

As a long-time AR enthusiast, and one of the first to have tried Google Glass in Italy, I have to admit that I will consider AR mainstream only when it will be on glasses that we will wear all day , when we’ll live in a completely shared mixed reality world (the AR Cloud). The answer is not so trivial.

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The Ghost Howls

OCTOBER 10, 2022

Among other things, I have written a fantastic post about the VR concerts worth millions of dollars that Pico is doing in China ; I have been interviewed in a podcast by Moonbase ; and this Saturday I will be close to Turin (Italy) speaking at a science and technology festival about my work in immersive concerts.

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The Ghost Howls

APRIL 13, 2020

This also basically means that the deal of giving Half-Life: Alyx for free with every Index sold, is a double-loss strategy for Valve. It is Easter, and here in Italy we gift each other chocolate eggs with inside a little surprise like a toy, a little jewel, a keychain, or something like that. Funny link. Funny link.

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The Ghost Howls

JUNE 4, 2023

Apple needs developers to start playing around with the SDK of this device, create applications, and find uses, so that later it can see what is more popular and adjust accordingly its strategy for the launch of the next model, which should happen next year. The Quest 3 is similar to what Brad Lynch already leaked months ago.

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XR for Business Podcast

JANUARY 20, 2020

We’ve just done one in Bologna in Italy. So our strategy is to make sure that we satisfy customers today, tens of thousands of users with an organization at an affordable way so they don’t have to wait for the cheaper, faster, better devices. I’ll give you an example. Even great guys like Magic Leap or Hololens.

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XR for Business Podcast

JANUARY 20, 2020

We’ve just done one in Bologna in Italy. So our strategy is to make sure that we satisfy customers today, tens of thousands of users with an organization at an affordable way so they don’t have to wait for the cheaper, faster, better devices. I’ll give you an example. Even great guys like Magic Leap or Hololens.

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