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Pico Adds New Hires to Support US Expansion

XR Today - Virtual Reality

Over the weekend, Bytedance, the parent company of Tik Tok and owners of Pico, vendors of virtual reality (VR) headsets, announced major expansions toward western VR hardware distribution. Pico hired 40 new staff members to support its US expansion, working from offices in the Bay Area, Seattle, and San Diego.

San Diego 271
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8th Wall and COFFEE Bring a WebAR Christmas to Westfield Shopping Centers

ARPost

COFFEE labs created the experience, the Holiday Hunt, which is made available through 8th Wall’s hardware agnostic and easy to use WebAR infrastructure. “ “We are excited to partner with Westfield to help drive shoppers to their centers for a fun, interactive augmented reality experience with special offers during this holiday season.”.

San Diego 294
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ByteDance’s Pico Interactive is Expanding to the U.S. to Compete with Meta

Road to VR

Pico, a subsidiary of TikTok parent ByteDance, is assembling a team on the US West Coast, which Protocol says has “a major focus on content licensing as well as marketing its hardware to U.S. Technical roles related to VR hardware and software development and R&D are also on offer. Image courtesy Pico Interactive.

San Diego 254
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Meta View Acquires Meta IP, Former Qualcomm Exec to Chart “new course” as CEO

Road to VR

Wright is tasked with charting the wholly new and unaffiliated company “on a new course,” although it’s not clear at this time exactly what direction the company will go, be it a strictly enterprise route, or to bring more accessible hardware to consumers.

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Arvizio Demos AR Instructor on Qualcomm, Lenovo Devices at AES 2022

XR Today - Augmented Reality tag

This Tuesday at the Augmented Enterprise Summit (AES) 2022 in San Diego, Arvizio , a provider of augmented and mixed reality (AR/MR) industry 4.0 solutions, showcased its Instructor service, its immersive remote guidance solution on Qualcomm and Lenovo hardware. More on Snapdragon Spaces and Pathfinder.

AR 86
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US Navy Testing Gunnery Augmented Reality Helmet Next Month

VRScout

The software runs on a smart helmet from Daqri , a Los Angeles-based company developing AR hardware to enhance workplace productivity. Testing will take place on the Theodore Roosevelt aircraft carrier off the coast of San Diego, California. Image Credit: Space and Naval Warfare Systems Command.

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Hands-On Virbela Review and In-App Interview With Co-Founder Alex Howland

ARPost

Virbela was founded in 2010 with support from the University of California San Diego, but it didn’t stay there for long. Virbela requires an app download but no specialized hardware. Still, it’s a great app and we at ARPost thought that it deserved its own spotlight article. Using Virbela. And it is a bit of a drag.

San Diego 376