The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. Especially Apple and Google, which are the dominant players in the smartphone industry, are both launching headsets this year.

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Trends Apple Google Unity 416

Anand Tech

FEBRUARY 13, 2024

According to Reuters , NVIDIA has initiated discussions with leading tech companies, including Amazon, Meta, Microsoft, Google, and OpenAI, to investigate the potential for developing custom chips. This strategy enables them to cut costs as well as tailor capabilities and power consumption of their hardware to their particular needs. . "NVIDIA

Automotive 113

Automotive Trends Microsoft Sony 113

TechCrunch VR

NOVEMBER 7, 2021

The most valuable companies in the world own the metal on which their software applications run: Apple and Microsoft have had their fingers in the hardware pie for years, and even Google was able to build a robust OS business with Android. The “metaverse” already exists in Fortnite and Roblox.

Hardware 105

Hardware Strategy Microsoft Google 105

ARPost

JULY 23, 2021

Some of the sessions in the section dedicated to XR will explore topics such as: Sculpting in VR; Using VR for story development and pre-production; Revolutionizing content businesses with XR spatial design. Mikey Trujillo – Project Manager at Marvel Entertainment, LLC. See Also: The Future of XR’s Remote Events in the New Normal.

Asia 509

Asia China Virtual Reality Entertainment 509

Road to VR

DECEMBER 5, 2017

Speakers from leading companies including Oculus, Intel, Ford, HTC, Paramount, Google, Epic Games, Walmart, Qualcomm and many more, will be present at the event. The event takes place at the San Francisco Marriot Marquis this week on December 7th and 8th. Check out all the latest VRX details here.

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San Francisco AR HTC Google 180

VRScout

MARCH 6, 2017

Coming to a mobile headset like Gear VR or Google Play on March 8th, the “Power Rangers: Zords Rising” is a 2-minute mobile VR experience created in partnership with Qualcomm Technologies, Lionsgate and Reel FX. As it stands, a VR-related adaptation may be a nice to have for studios.

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Filming Strategy Sony Examples 205

The Ghost Howls

JUNE 21, 2021

Image by Sony Interactive Entertainment). According to a report from Bloomberg, Sony may release its much-awaited next-gen PSVR headset (which I informally call PSVR 2) during Holidays 2022. This is very interesting: it means that Sony is leaving another year to Facebook to gain market shares with the Quest. Other relevant news.

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Sony Training Gaming Oculus 370

Bernard Marr

OCTOBER 24, 2022

Multi-cloud is an increasingly popular strategy. This is a strategy known as taking a multi-cloud approach, and it offers a number of advantages, including improved flexibility and security. And it helps to create redundancy that reduces the chance of system errors or downtime from causing a critical failure of business operations.

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Trends Strategy Data Microsoft 81

UploadVR Between Realities podcast

FEBRUARY 21, 2017

According to an official press release, starting March 7th , that list of support platforms is expanding to also include Sony’s PlayStation VR (PSVR). But nothing on Vive or Google’s Daydream yet.

Gaming 174

Gaming Strategy Sony Data 174

XR Today - Mixed Reality tag

JANUARY 8, 2024

Goertek XReal Lenovo Iristick Vuzix Magic Leap XYZReality Longan Vision Rokid ThirdEye Google Toshiba Epson RealWear Microsoft Lumus TCL RayNeo Goertek Offering a variety of extended reality products for virtual and augmented experiences, Goertek has a range of smart glasses included in its portfolio.

AR 107

AR Magic Leap Industry Tools 107

UploadVR Between Realities podcast

DECEMBER 11, 2016

Speaking today at the VRX conference in San Francisco, SuperData analyst Stephanie Llamas said that the company scaled back its forecast for PSVR because of scarcity of supply at the initial launch and the lack of marketing Sony put into the headset’s October debut. SuperData scaled back its forecast from 2.6

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Software San Francisco Google Data 241

XR Today - Augmented Reality tag

DECEMBER 9, 2022

Meta’s Oculus team have already partnered with leading companies like Sony Music to give fans an immersive way to explore music videos and unique content. At the same time, Google offers access to convenient and easy-to-use AR development tools, for creators who want to build unique artistic experiences within the Android platform.

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Entertainment Augmented Reality Virtual Reality Unity 115

The Ghost Howls

JULY 31, 2023

It has basically created a whole ecosystem of its own through strategic investments : I’m very curious to see what is the final goal of this strategy. More info Sony Mocopi seems to be good for full-body VR Thrillseeker, the superstar VR Youtuber, is experimenting with Mocopi, the lightweight full-body VR kit by Sony.

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Apple Ukraine Samsung Data 270

XR Today - Mixed Reality tag

MAY 4, 2023

Goertek is even working with Sony on the development of new PlayStation headsets. Currently, Iristick is investing in a global distribution strategy to expand its reach in the market. Latest ThirdEye News Google Google was one of the first companies to introduce the world to smart glasses technology, with the “Glass” headset.

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Magic Leap Industry Tools Technology 106

The Ghost Howls

JUNE 14, 2021

In his report, he states that Taiwanese lens manufacturer, Yujingguang is working on next-generation lenses, and these could be installed in the upcoming next-gen PSVR and next-gen Quest (Quest 3 or Quest 2 Pro, depending on Facebook’s strategy). And thanks to the new lenses, they should feature improved clarity and FOV.

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Apple Augmented Reality AR Virtual Reality 473

UploadVR Between Realities podcast

JULY 24, 2017

One of the most interesting VR narratives of 2017 so far has been the pricing strategy of Facebook’s Rift. Since then standalone VR has moved even closer to reality; Google is releasing a line of WorldSense devices with partners like HTC Vive later this year. What role with Google’s WorldSense headsets play?

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Microsoft HTC Controllers Google 190

UploadVR Between Realities podcast

NOVEMBER 4, 2016

billion from companies listed below like Google and Qualcomm. Google – NASDAQ: GOOG – Cardboard, Google VR, Daydream & Tango, VR cameras, Tilt Brush. Sony – NYSE: SNE – VR Console, VR Games & VR Headset. Public Companies involved in VR. Discovery Communications – NASDAQ: DISCA – VR Content.

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Industry Magic Leap Samsung Amazon 100

The Ghost Howls

MAY 11, 2020

I hope that a future rumor clarifies a bit more what is Facebook’s strategy. (Thanks Alessio Palumbo for the tip!). This startup just exited from stealth mode, is like Google Maps but for the interior of shopping centers, offices, and other closed environments. In my opinion, 2021 is a better year to talk about a new Quest.

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Magic Leap Healthcare Oculus AR 270

XR Today - Mixed Reality tag

SEPTEMBER 7, 2022

When asked about some of the biggest firms exhibiting at the conference, he stated Maria Pace, Google’s Head of XR, Hardware, Global Partnerships, and Strategies and Lisa Watts, Vice-President of Magic Leap would join the event along with many other top executives. Conference A-List Attendees.

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Europe Portugal Magic Leap Conference 95

XR Today - Mixed Reality tag

MAY 4, 2023

Goertek NReal Lenovo Iristick Vuzix Magic Leap XYZReality Longan Vision Rokid ThirdEye Google Toshiba Epson RealWear Microsoft Lumus TCL RayNeo Goertek Offering a variety of extended reality products for virtual and augmented experiences, Goertek has a range of smart glasses included in its portfolio.

AR 71

AR Magic Leap Industry Tools 71

XR Today - Augmented Reality tag

FEBRUARY 17, 2023

Goertek is even working with Sony on the development of new PlayStation headsets. Google Google was one of the first companies to introduce the world to smart glasses technology with the “Glass” headset. Currently, I ristick is investing in a global distribution strategy to expand its reach in the market.

AR 84

AR Magic Leap Augmented Reality Industry 84

AllThingsVR

JUNE 21, 2016

5) Speaking to TechCrunch in an E3 interview, Luckey pointed to Sony Interactive Entertainment (SIE) and its upcoming PlayStation VR headset for taking a similar approach to funding and making deals for exclusive games. You see Sony investing in their content the same way,” he said.

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Sony HTC Oculus Industry 79

UploadVR Between Realities podcast

JANUARY 29, 2017

There are a handful of major players already cutting their teeth in VR including Google, Sony and Samsung; but the two titans sitting at the top of the heap are Oculus and HTC. Virtual reality may be one of the newest arenas for these types of competitions, but it already has gladiators ready to do battle. What do you think?

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Microsoft HTC Apple Oculus 100

The Ghost Howls

FEBRUARY 23, 2023

Through comprehensive media services (mainly including media coverage, expert consultation, data research, and event and public relation management), it helps entrepreneurs with idea incubation, financing, strategy consultation, and publicity. and covered more than 80% of the XR pioneers as communities members.

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China Industry Government AR 308

UploadVR Between Realities podcast

DECEMBER 18, 2016

As late as October, the market researcher thought Sony would ship 2.6 Google just launched its Daydream mobile VR headset, and it is getting behind VR and AR in major ways. But I think the worst strategy in this new medium is to slow down and be cautious. The big change was the weakness of PlayStation VR sales.

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AR New York San Francisco Industry 100

Robert Scoble

MAY 15, 2021

Amazon, Tesla, Google, Facebook, and others, including most autonomous vehicle companies, are building the same for various purposes. ” He said “I learned Google is learning faster than we are.” ” “We instrumented Google and discovered that its AI systems are learning faster than ours are.”

Apple 144

Apple Google Amazon Augmented Reality 144

The Ghost Howls

AUGUST 9, 2021

Image by Sony). Sony aims at hybrid games for the PSVR 2. Sony Interactive Entertainment has had a virtual summit with developers about its plans for the PSVR 2 because it is looking for content for its upcoming headset. Google Tensor chip is made for AI and AR. I always say that: don’t forget about Google.

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Google Sony Eye Tracking AR 515

VRWorld

OCTOBER 25, 2016

What started as an April Fools joke on Google Maps turned into a massive business opportunity, addressed well in a Forbes article by Ryan Mac. A lot of that space, however, goes toward providing intense graphics that are nearly as good as on recent Final Fantasy games designed for the Sony PlayStation. Pokémon GO. to remove ads.

Gaming 40

Gaming Augmented Reality Sony Strategy 40

The Ghost Howls

FEBRUARY 7, 2022

Some magazines reported this news as a sign of the failure of Meta’s strategy about the metaverse. The report keeps saying that this confusion is not beneficial for Microsoft’s XR division: some employees are leaving, taking their expertise to other companies like Meta (that instead has a clear strategy). Record VR games in VR format.

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Virtual Reality Microsoft Data Machine Learning 347

The Ghost Howls

NOVEMBER 2, 2020

Image by Sony). Sony believes in VR, and we definitely believe at some point in the future, VR will represent a meaningful component of interactive entertainment. So, PSVR2 probably won’t launch before 2022 : Sony can afford that also because it has no competition in the console VR space , so there is no need to rush.

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Sony Oculus Haptic Controllers 362

The Ghost Howls

MARCH 2, 2020

More info (Vive Cosmos Elite launch) More info (New offerings of Vive Pro Eye) More info (Ben Lang’s editorial on HTC’s strategy) More info (Vive Sync launch). On the software side, HTC has just launched in China Vive Sync , a solution for remote meetings in VR that may help a lot the Chinese people that are forced to work from home.

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Hand tracking AR Oculus HTC 231

The Ghost Howls

MAY 25, 2020

OMG, it’s almost 3 years that I write these roundups… the first week peek was exclusive for my blog subscribers and it featured as best news the release of Google Blocks and in the other news something about Samsung Gear VR… how much time has passed since then! This is the 150th Week Peek! We’ll see…. Iron Man VR demo has been released!

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Oculus Apple Hand tracking Magic Leap 243

The Ghost Howls

MAY 30, 2022

And Sony will give a “Sneak peek” of PSVR 2 games at its upcoming State Of Play event on June 2nd at 3 PM PT. It seems that Sony is hoping for a Q4 release in time for the holidays, but analyst Ming-Chi Kuo thinks that delays will bring the release to Q1 2023. We don’t know much about this upcoming content, though. Other news.

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Magic Leap Virtual World Ukraine Augmented Reality 297

Robert Scoble

OCTOBER 4, 2019

It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. They can’t look nerdy like Google Glass did. The tech industry is gearing up for a new paradigm shift. ” The problem is that saying that confuses the market.

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AR Augmented Reality Magic Leap Immersion 62

Upload VR

JANUARY 18, 2024

Samsung (with Google) and Sony have chosen Qualcomm's XR2+ Gen 2 as the engine of their upcoming headsets, after Samsung reportedly went back to the drawing board after seeing Vision Pro announced. A few researchers at Meta, and maybe Google or Amazon, are likely waiting for those exact same benchmarks.

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Apple Saudi Arabia Magic Leap Video 123

The Ghost Howls

APRIL 13, 2020

On the other side, this is massive for Apple, that mixing the data of Apple Maps together with all these point clouds detected by the rear cameras when in use, will be able to create an AR Cloud ecosystem probably even before Facebook, Microsoft, and Google. Let’s see if Facebook will be a worthier opponent than Google. Image by Acer).

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Augmented Reality Virtual Reality Apple Tools 381

The Ghost Howls

OCTOBER 10, 2022

More info (Leaked Quest Pro video) More info (Meta’s new dual strategy). Part of the funding comes from Google Ventures, so people start fantasizing that Google may come back to VR and SideQuest may become something like its official store. Sony prepares to have 2M PSVR 2 devices at launch.

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HTC Ukraine Sony Healthcare 339