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Microsoft’s Meandering XR Strategy Could Lead to Another Zune Moment

Road to VR

Azure Cloud Platform competes alongside AWS and Google Cloud. To its credit, the company had the foresight to release HoloLens in 2016, a full two years before unicorn startup Magic Leap could get its first standalone AR headset out the door. Breaking the Zune Curse? Don’t get me wrong, Microsoft has success stories.

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The XR Week Peek (2020.10.26): DecaGear is an intriguing VR headset, HTC is working on a new device, and more!

The Ghost Howls

A new FCC listing appears for an HTC Vive headset. And in fact, a new request to FCC for a new device has arrived from HTC. FCC certifications are requested before releasing an electronic device in the US (to certify that it is safe to be used), so this is a clear sign that HTC is going to release a new headset soon.

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The XR Week Peek (2021.04.19): Quest 2 adds Air Link and Resident Evil 4, Pico and HTC are ready to launch, and more!

The Ghost Howls

On the client side, the system will become compatible with iOS devices, and a Magic Leap client has also been developed. On the server-side, it is being integrated with Microsoft Azure, and it is also coming in the future for Google Cloud and Tencent Cloud. HTC is going to launch its headset on May, 11th.

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Microsoft Joins OpenXR, Becoming a Decisive Backer in the Open, Royalty-free VR/AR Standard

Road to VR

By the virtue of its Windows operating system, the basis of which nearly every PC VR headset uses to function, Microsoft joining the OpenXR initiative represents a win for the others involved, which include industry players like Google, Oculus, HTC, AMD, NVIDIA, Epic Games, Unity, Intel, Qualcomm, Sony, Samsung and Valve.

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Editorial: This VR cycle may take more time than expected

The Ghost Howls

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. PSVR 2 Hero view of PSVR 2 (Image by Sony Interactive Entertainment) I had big hopes for PSVR 2.

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Snapdragon AR2 to Empower AR Devices, Qualcomm Says

XR Today - Augmented Reality tag

This began with devices from Lenovo, HTC VIVE, Pico Interactive, and Meta Platforms, so the growth we’ve seen for consumer use cases has been very strong since then. With it, experts can see what you see to guide professionals with step-by-step work instructions via a micro display similar to Google Glass or Vuzix.

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IGS Europe Launches Next Week!

XR Today - Big XR News tag

Making up its list of thought leaders includes individuals from key immersive front-runners, including but not limited to Adobe, Google, Lenovo, Unity, Accenture, T-Mobile, Magic Leap, Qualcomm, Sony, HTC VIVE, and Meta. IGS Europe will feature executives from many major XR firms and affiliated industry innovators.

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