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The XR Week Peek (2022.01.11): CES had some interesting XR announcements, new rumors on Apple and Meta, and more!

The Ghost Howls

And subscribe to my newsletter to not miss my upcoming CES roundup, which will contain all the news I’ve read about XR from Las Vegas! It will be the first consumer headset with eye-tracking and foveated rendering, and also the first one to feature haptics directly on the headset. Top news of the week. Image by CTA).

Apple 302
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As UploadVR Turns 2 We Reflect On The First Full Year of Consumer VR

UploadVR Between Realities podcast

We’ll have more soon about Upload’s next steps, including our expansion into LA and beyond, but we thought this would be a good opportunity to recap the year that saw VR transition to the consumer market. Eye-tracking startup Eyefluence, which raises $14 million this month, is acquired about a year later by Google. November 2015.

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Getting the ROI out of XR, with Sector 5 Digital's Cameron Ayres

XR for Business Podcast

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

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Getting the ROI out of XR, with Sector 5 Digital's Cameron Ayres

XR for Business Podcast

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

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Getting the ROI out of XR, with Sector 5 Digital's Cameron Ayres

XR for Business Podcast

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

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Getting the ROI out of XR, with Sector 5 Digital's Cameron Ayres

XR for Business Podcast

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

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Imagine XR Tomorrow; Build for XR Today, with PTC’s Mike Campbell

XR for Business Podcast

If you show up to a– pick your favorite large industrial customer and you show up with a great computer vision SDK and Unity and you say, “listen, we can go build anything.” That is the foundational computer vision SDK that you would use most of the time with Unity. ” They say, “OK, that’s great.”