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The XR Week Peek (2020.06.13): Magic Leap exploring a sale, events are going virtual and more!

The Ghost Howls

Image by Magic Leap). Magic Leap is on sale. A report on Bloomberg informed us all that Magic Leap is exploring a sale of the company. The sales never skyrocketed and now Magic Leap is in desperate need of cash , after many layoffs, disappointing sales, and having put its IP as collaterals to a bank.

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ILMxLab’s Rob Bredow Explains What VR Opens Up For ‘Star Wars’

UploadVR Between Realities podcast

In addition to the free Trials on Tatooine virtual reality experience for HTC Vive, the studio released a 360-degree video that serves as a prequel to the upcoming Rogue One: A Star Wars Story. Disney’s ILMxLab has been busy of late.

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What Does the XR Industry Think about Apple’s Vision Pro?

XR Today - Mixed Reality tag

This could actually be quite beneficial for Meta, Microsoft, and Magic Leap. I believe there will be more excitement around 3D apps and content development, which will raise the tide around content development for all platforms and headsets like Meta, Pico, and HTC VIVE.

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The VRScout Report – The Week in VR Review

VRScout

The German auto manufacturer evaluates design features in virtual reality before building prototypes in actual reality, using the famous high-quality physics-based rendering power of Unreal for the game engine and using the HTC Vive for the VR hardware. A new, strategic partnership between Warner Bros.

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Big News from XR Awards, Microsoft, Meta, and Sony

XR Today - Big XR News tag

Meta is Licensing Magic Leap This week, rumours revealed that Meta might acquire Magic Leap licensing rights for upcoming XR hardware. Meta looks to ink a deal with Magic Leap to share intellectual property licencing and contract manufacturing to create AR-based solutions.

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XR Podcast Hosts Unite, with Voices of VR Podcast’s Kent Bye – Part 1

XR for Business Podcast

We’ll eventually have digital objects on top of reality, but I think there’s a lot of innovation that’s happening, at least in the storytelling around, where when I go to these different film festivals, I kind of see what the storytelling potential is with these mediums. And I think we’re still very early in that era.

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XR Podcast Hosts Unite, with Voices of VR Podcast's Kent Bye - Part 1

XR for Business Podcast

We'll eventually have digital objects on top of reality, but I think there's a lot of innovation that's happening, at least in the storytelling around, where when I go to these different film festivals, I kind of see what the storytelling potential is with these mediums. Both the Hololens 2 and the Magic Leap are shipping with eye tracking.