KLM Gives Budget Travelers a First-Class VR Upgrade
VRScout
OCTOBER 17, 2017
KLM distributed VR headsets to budget airline passengers of other airlines so they could feel like they were flying KLM. Luxury airline Royal Dutch Airlines, or KLM, recently launched a new PR campaign called the KLM Flight Upgrader , which allows budget airline passengers to experience a first-class KLM flight right from their seat in coach. KLM distributed cardboard VR headsets bearing the label, “Do not disturb, pretending to fly KLM” to passengers on competing airlines and invited them to
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