February, 2016

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Virtual Reality for the benefit of customers in Financial Services

Immersive Authority

Many role-players are experimenting with virtual reality technologies, particularly in the fields of brand & marketing which target customers in mass. When I consider Virtual Reality I’m not just thinking about Virtual Reality or Augmented Reality Headsets. I’m looking at Projection Mapping , Second-screen experiences , 360 degree immersive content (capture, authoring and display) and other technologies that offer a great number of opportunities.

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Live Streaming 360 Degree Video to VR Headsets: The Basics

Headjack

For over a year now, we have been producing high-quality 360º 3D video content for virtual reality headsets here at Purple Pill VR. We plan and script a production, shoot it using our (open-source) 16-GoPro rig , and then spend anywhere from a couple of days to a couple of weeks stitching and editing the videos. On the other end of the spectrum you have companies like NextVR who are actually able to live stream their videos directly from their camera into VR headsets around the world.

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McDonald's Is Making Happy Meal Boxes That Transform into VR Headsets

Next Reality VR

Another day, another company hopping on the virtual reality bandwagon. Today, it's fast food behemoth McDonald's, which is testing limited edition Happy Meal boxes that you can turn into a VR headset by punching out a couple holes and tearing along a few perforated seams. The resulting headset is a lot like Google Cardboard, with the lingering scent of fry grease.

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VR Playhouse is going to SXSW!

VR Playhouse

Here’s a piece of news that we’re very excited to share: “The Surrogate,” a narrative, virtual reality experience VR Playhouse co-produced with Peter Flaherty and Logan Brown, is a finalist in the VR/AR category at SXSW's Interactive Innovation Awards. Melding 360-video with a computer-generated explorable environment, The Surrogate immerses viewers in the consciousness of a female protagonist whose point of view they control as they explore the photorealistic passageways snaking behind the wall

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The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

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Introducing Orion: Next-Generation Hand Tracking for VR

Leapmotion

A lot has been going on behind the scenes here at Leap Motion. Today we’re excited to finally share what we’ve been building for the last year – Orion. We believe that technology has the power to augment human capabilities. In many ways it has, but in many ways we’re still separated from the vast worlds of data trapped behind glass screens. The rise of VR means that the old dreams of interacting with digital content on a physical level are coming to life.

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Virtual Reality is very dangerous!

Immersive Authority

As content creators are slowly experimenting with Virtual Reality we’re beginning to see some great use cases. Virtual Reality headsets can be used by wearers who are afraid of public speaking to overcome that fear. The United Nations is using VR content to heighten the empathy a user experiences while viewing content of those that are suffering.

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Lasers Are Not Magic

Doc-Ok

“Can I make a full-field-of-view AR or VR display by directly shining lasers into my eyes?” No. Well, technically , you can, but not in the way you probably imagine if you asked that question. What you can’t do is mount some tiny laser emitter somewhere out of view, have it shine a laser directly into your pupil, and expect to get a virtual image covering your entire field of view (see Figure 1).

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The VR Divide

Immersive Authority

As VR is slowly gaining more mainstream adoption (even though it is really early days) we need to consider the social consequences. VR has the ability to condition one’s mind by making the viewing of true or fictional experiences feel more realistic. If someone is unhappy with their existing reality they can don a headset and wish themselves away to a tropical paradise – at least virtually.

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Our music video with Moses Sumney and Honda has dropped!

VR Playhouse

A few months back, we got to work on a 360-degree music video collaboration with Honda, the production company m ss ng p eces and singer/songwriter Moses Sumney. And now, that video, "Music From Every Angle," has hit the interwebs! We're really proud and excited for this one. Technically, we got to take on some new challenges and perfect some new solutions.

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How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

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Cast Spells, Summon Meteors, and Unleash Your Inner Warlock

Leapmotion

Magical powers are no longer the stuff of fantasy – not when we can dive into alternate universes. From the creators of Magicraft , Warlock VR took the second place in this year’s 3D Jam VR Track for its awe-inspiring visuals and satisfying game mechanics. Inside a massive castle hall, you can bring down massive meteors, shoot fireballs, and summon lightning.

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Build Webs of Music with Lyra VR

Leapmotion

What if music was a physical material? Not just sounds in the air, notes on a page, or numbers in a program, but a 3D structure that can unfold and spring to life? This year’s 3D Jam VR track first-place winner, Lyra VR is a virtual playground for musicians that makes it possible to compose and interact with music at a whole new structural level. You can create visual symphonies connected by ghostly strings that can be triggered at a touch.

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Soccer Balls and Galaxies: David Holz on the Future of VR, Inputs, and Sensors

Leapmotion

With countless new virtual worlds just around the corner, the future is already taking shape in hardware labs and hidden codebases around the globe. The only question is how we can make the future more human as we take our first steps into places beyond reality. Last week at Vision Summit , Leap Motion CTO David Holz talked about the rapidly emerging future of VR technologies and what it means for human experience.