Tue.Dec 10, 2019

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How Augmented Reality in E-Commerce Is Transforming Customer Experience

ARPost

Globalization and the widespread adoption of the internet have rendered every company around the world susceptible to greater competition. In our ever-changing landscape, businesses must pay close attention to the needs of consumers. At the same time, they have to embrace the latest innovations that can help them pull ahead of the competition. Thus, it’s not entirely surprising that more and more businesses are capitalizing on the increasing popularity of augmented reality.

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Magic Leap Pivots to Enterprise, Announces New Business-Focused Services, Slightly Modified Name

Next Reality AR

As we predicted this time last year, Magic Leap is finally moving from consumer entertainment hype to making a firm commitment to enterprise customers. On Tuesday, the company announced a new name for its device -- the Magic Leap 1, instead of the Magic Leap One Creator Edition. Also, the company is now offering a new "suite of services" targeting business customers.

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‘Paper Beast’ Now Launching Q1 2020, New Gameplay Trailer Here

Road to VR

Paper Beast, the surreal wildlife simulation from the creator behind cult classic platformer Another World (1991) , was originally slated to arrive on PSVR sometime this year. As a featured game in this month’s PlayStation State of Play announcement, it’s been revealed that Paper Beast is headed to PSVR in early 2020. Éric Chahi, lead developer and head of his newly formed studio Pixel Reef, is no stranger to the weird and oftentimes unconventional worlds, and makes no exception wi

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Magic Leap Repackages Developer Tools as The Lab, Publishes Updates to Lumin SDK & Lumin OS, & Previews Magicverse SDK

Next Reality AR

Along with rebranding Magic Leap 1 for enterprise customers, Magic Leap has gifted its developer community with some new toys with a tease of more to come in 2020. On Tuesday, the company not only introduced a consolidated package of new and existing developer tools that it calls The Lab and published new releases of the Lumin SDK and Lumin OS, but it also set the stage for the release of the Magicverse SDK, set to arrive in the first quarter of 2020.

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The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

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Classic Game Moon Patrol Reimagined As An AR Experience

VRScout

Intellivision Amico: remixing retro gaming and AR. Legendary video game hardware manufacturer Intellivision is making a grand return this year with the Intellivision Amico, a brand new console that promises to combine the nostalgia of late-70s gaming with modern technology. Launching October 2020 for under $200, the Intellivision Amico includes two touchscreen controllers and will launch with around five games.

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Boneworks Just Set A New Standard For VR Gaming, Available Now

VRScout

Stress Level Zero’s latest release is a VR physics playground unlike anything we’ve seen before. After nearly a year of waiting, Stress Level Zero’s ambitious VR action-adventure game Boneworks has finally been released into the wild, offering players what could very well be the new gold standard for VR gaming. . Available now for $29.99 via SteamVR, Boneworks places you in the shoes of Ford, an employee of Monogon Industries, a powerful multi conglomerate corporation responsible for the creatio

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Unpacking AR Business Models: In-App Purchases

AR Insider

This post is adapted from ARtillery Intelligence’s report, Mobile AR Strategies & Business Models. It includes some of its data and takeaways. More can be previewed here and subscribe for the full report. In AR’s early stages, a common question continues to be asked: where’s the money? There have been oscillations in excitement and doubt over AR, but the ultimate proof point will be revenue.

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Report: Magical Leap Sees Sluggish Sales Numbers Amidst Latest Funding Round

Road to VR

Magic Leap is one of the most well-funded startups in history, boasting $2.6 billion in overall funding—and that’s before calculating its latest financing round, the amount and specifics of which are still unknown at this time. A new report from The Information however alleges that the company has seen sluggish sales of its Magic Leap One AR headset, something that reportedly only sold 6,000 units in the first six months following its August 2018 launch.

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Layers of Fear VR Brings Critically Acclaimed Psychological Horror Hit to Life, Out Now for Oculus Rift and HTC Vive

Cats and VR

Publisher Bloober Team announced today, the return of its psychological horror hit, Layers of Fear VR, out now for Oculus Rift / Rift S and HTC Vive via Steam and the Oculus Store. Based on the critically acclaimed 2016 title, Layers of Fear VR immerses players into the depths of madness as a painter aiming to finish his Magnum Opus. Uncover visions, fears, and horrors that entwine the painter while exploring the depths of an ever-changing Victorian mansion filled with macabre artwork, all broug

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How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

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Magic Leap Drops News Bombs About Enterprise, Updates, and Magic Leap 2

Charlie Fink

Brushing off nabobs of negativity, Rony Abovitz gets down to business.

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Competition: Win Fujii for PlayStation VR

Peter Graham

One of the more bizarre virtual reality (VR) titles to appear this year was Funktronic Labs’ Fujii, a sort of relaxing gardening-style experience which initially launched for PC VR and Oculus Quest headsets. Today, it’s the turn of PlayStation VR to delve into this floral habitat and thanks to the developer VRFocus has got some codes to giveaway.

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Jason Yim (Trigger) on Finding the Fun in AR After a Decade of Making Experiences

The AR Show

Jason Yim is the CEO and executive creative director at Trigger, a company that invents mixed reality experiences for both consumer and enterprise use for the world’s top brands, including Disney, NBA, Sony Pictures, Adidas, and many others. Jason and his team at Trigger have been working in AR for more than a decade and are often pushing the boundaries of what’s possible.

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Magic Leap 1 Launches Alongside Enterprise Software Suite

Peter Graham

Spatial computing is still very much in the realm of business applications, with companies like Magic Leap promoting the technology across a range of use cases. Today, Magic Leap has announced a new enterprise suite of software to complement an updated headset, the Magic Leap 1. Having launched the Magic Leap One Creators Edition last summer, the spatial computing specialist has upgraded the design so that the field of view (FoV) is now 50-degrees.

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Are You Still Watching? How to Create Engaging Presentations for Virtual Learning

Speaker: Richard Goring, Director at BrightCarbon

Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.

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The World VR Day #CPDinVR event

VirtualiTeach

For the second year running, Bob Fine invited me to be part of the proceedings for the World VR Day event this November. Whereas last year I hosted a chunk of the 24hrs in VR stream in AltSpace, this year I wanted to try something more ambitious. So with the help of my regular partners in crime Chris Madsen and Mike Armstrong, we set upon the idea of not only hosting an extended #CPDinVR event inside Engage but also for the first time ever, livestreaming it to YouTube AND then directly streaming

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New Trailer Details Gameplay for PlayStation VR Exclusive Paper Beast

Peter Graham

Pixel Reef’s upcoming PlayStation VR exclusive Paper Beast was the only dedicated virtual reality (VR) title to feature in today’s State of Play broadcast by Sony Interactive Entertainment (SIE). While the release window has stayed the same at Q1 2020, new information including a gameplay trailer highlights a couple of new features. Paper Beast is an exploration videogame within the world of big data.

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Digital Real Estate in AR, with Darabase’s Dominic Collins

XR for Business Podcast

Longtime listeners will remember one of Alan’s favorite AR anecdotes; the Burger King ad that digitally vandalizes a competitor’s ad space. But has anyone stopped to think, does that digital space belong to anyone? Or to someone who might not care for digital ads existing there? Yes, someone has — Dominic Collins from Darabase, who is building an AR digital permissions platform to ensure the AR marketing ecosystem is fair and equitable for everyone.

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PlayStation 4’s Dreams Arrives February 2020

Peter Graham

Today saw Sony Interactive Entertainment (SIE) broadcast its fourth and final State of Play for 2019 and it was a little light on virtual reality (VR) content. One of the notable announcements came from Media Molecule and its highly anticipated PlayStation 4 exclusive Dreams, with an official launch date now confirmed. Dreams entered an Early Access phase earlier this year, in an effort to grow not only the community but also showcasing the potential of the creative videogame.

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AR/VR Simulations for Sustainable, Regenerative, Circular Cities

Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor

With 191 country signatories to the Paris Climate Agreement now hard at work in the race to zero carbon by 2050, much of the heavy lifting in ecosystem sustainability falls on the shoulders of the world's densely populated urban centers. This conversation considers how today's AI-enabled simulation media, such as AR/VR, can be effectively applied to accelerate learning, understanding, training, and solutions-modeling to sustainability planning and design.

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Digital Real Estate in AR, with Darabase’s Dominic Collins

XR for Business Podcast

Longtime listeners will remember one of Alan’s favorite AR anecdotes; the Burger King ad that digitally vandalizes a competitor’s ad space. But has anyone stopped to think, does that digital space belong to anyone? Or to someone who might not care for digital ads existing there? Yes, someone has — Dominic Collins from Darabase, who is building an AR digital permissions platform to ensure the AR marketing ecosystem is fair and equitable for everyone.

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‘Boneworks’ Review – A Rich Sandbox with a Side of Game Design

Road to VR

Boneworks , the highly anticipated physics-driven VR shooter from veteran VR studio Stress Level Zero, is finally here. The game is underscored with a rich, physics-based interaction system which aims to make VR more interactive and immersive. Boneworks Details: Developer: Stress Level Zero. Available On: Steam (Index, Vive, Rift, WMR). Reviewed On: Valve Index.

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Digital Real Estate in AR, with Darabase's Dominic Collins

XR for Business Podcast

Longtime listeners will remember one of Alan's favorite AR anecdotes; the Burger King ad that digitally vandalizes a competitor's ad space. But has anyone stopped to think, does that digital space belong to anyone? Or to someone who might not care for digital ads existing there? Yes, someone has -- Dominic Collins from Darabase, who is building an AR digital permissions platform to ensure the AR marketing ecosystem is fair and equitable for everyone.