Thu.Sep 06, 2018

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Pizza Hut Kicks Off New NFL Partnership With AR Pizza Box Cornhole Game

VRScout

The NFL's new sponsorship with Pizza Hut brings an AR experience that will have fans tossing digital sand bags throughout the 2018 season. The 2018 NFL season kicks off this Thursday , and with roughly 16.5 million hungry football fans watching the games, the NFL’s new official sponsor - Pizza Hut – is prepared to deliver pizzas, wings, sides, pastas, and desserts to homes all across the U.S. to make sure fans are rooting for their favorite teams with fully bellies.

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Turn the Sky into a Shared Canvas with This Fun Augmented Reality App

Next Reality AR

While we've seen Snapchat apply sky segmentation to AR content, the makers of the Blue Sky Paint app have applied similar capabilities to create and share airborne art. Published by AR developer Kevaid and available now on the App Store, Blue Sky Paint is similar to Similar to Google's Just a Line app, where users press the screen and move their device around to create lines in their immediate surroundings.

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Trending Sources

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TeachAids & Stanford University Debut VR Concussion Education Program

VRScout

The award-winning social venture turns its attention to youth athletes with a research-based VR experience dedicated to concussion awareness. “In the next 10 years, the CDC estimates that over 20 million children playing school sports will sustain a concussion. No equipment, including helmets, can prevent concussions, and the overwhelming majority of students, parents, and coaches are unaware of the latest science around the management and treatment of concussions,” says Dr.

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7-Eleven Puts Augmented Reality in the Game to Attract Football Fans

Next Reality AR

Not content to let NFL's official pizza sponsor corner the market for feeding football fans, 7-Eleven has taken a page out of Pizza Hut's playbook with a promotional augmented reality game. Available now through Dec. 31 in the 7-Eleven mobile app for iOS and Android, users can play an augmented reality football mini-game to test their quarterbacking skills.

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The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

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Early VR Pioneer CCP Games Acquired by ‘Black Desert Online’ MMO Developer for $425M

Road to VR

CCP Games , an Icelandic game studio known for the long running EVE: Online MMO and their eager jump into and eventual backpedaling in the VR space, has been acquired by Korea-based developer Pearl Abyss , the studio behind the MMO Black Desert Online. The surprise acquisition, which cost Pearl Abyss $425 million, according to VentureBeat , combines two prominent MMO developers from two different sides of the globe.

Gaming 115

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Psychological VR Thriller ‘Blind’ to Launch on PSVR, Rift & Vive September 18th

Road to VR

Tiny Bull Studios and Fellow Traveller (ex-Surprise Attack Games), today announced that Blind, the long-awaited psychological thriller, is slated to launch globally on September 18th for PSVR, Oculus Rift, HTC Vive, and OSVR. Blind puts you in the shoes of a young woman who has just awoken in a strange room to find she’s lost her vision—well, almost.

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Top 10 VR/360 Content To Watch

VeeR VR

From the first stereoscope to standalone VR headset, VR headsets have been going through some major developments. But the core objective, providing a highly immersive experience, has never changed. The immersive experience has multiple ways to present, such as VR games and VR videos. VR industry is a huge potential market, and many studios and individuals are attracted by this new technology.

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‘Echo Combat’ Gets Open Beta Weekend with Parties & New Features, Starting Today

Road to VR

Ready at Dawn today announced the beginning of the fourth open beta weekend for the zero-G, VR shooter expansion Echo Combat. Now on the list of improvements and updates includes a hotly awaited parties function, and a few other features and some fresh mechanic balances to boot. The open beta will be taking place starting today, September 6th, at 10:30 AM PDT ( local time here ) and through Sunday, September 9th at 9:00 AM PDT ( local time here ).

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10 Top VR/360 Content To Watch On VR Headsets

VeeR VR

From the first stereoscope to standalone VR headset, VR headsets have been going through some major developments. But the core objective, providing a highly immersive experience, has never changed. The immersive experience has multiple ways to present, such as VR games and VR videos. VR industry is a huge potential market, and many studios and […].

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How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

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Tactical VR Shooter ‘Zero Killed’ to Arrive on Vive & Rift This Month, Gameplay Trailer Here

Road to VR

Hot on the heels of PSVR’s hit tactical shooter Firewall Zero Hour comes a new tactical VR shooter that’s inspired by Rainbow Six Siege (2015) and the Counter-Strike franchise. Dubbed Zero Killed, the Warsaw-based VR/AR studio Ignibit today announced the four vs. four team shooter is slated to release on HTC Vive and Oculus Rift September 26th, and that a PSVR version will soon follow.

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Varjo talks with me about its human eye resolution VR headset and its mixed reality add-on (that will be available at AWE 2019)

The Ghost Howls

Varjo. If you follow the evolutions of the virtual reality ecosystem, for sure you know this name: it is a Finnish startup working on developing a headset that features human-eye resolution. They took an approach similar to foveated rendering, but actually developed in an original way. Instead of downgrading the areas of the screen that your eye isn’t looking at, they aim at upgrading the area of the screen that falls inside your fovea.