Thu.May 08, 2025

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AR Briefs, Episode 80: AR Marketing Best Practices

AR Insider

Among AR sub-segments that we track, AR marketing is one of the most revenue-producing today. But Whats driving it? Who's leading the way? And what are best practices in the AR marketing playbook? This post appeared first on AR Insider.

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‘The Midnight Walk’ Review – An Artfully Grotesque and Occasionally Beautiful Walking Simulator

Road to VR

The Midnight Walk is like taking a stroll through Tim Burton’s mind. As a game, its visuals are absolutely unique and darkly beautiful, but is there enough to do along your walk to warrant putting on the headset? Read on to find out. The Midnight Walk Details: Publisher: Fast Travel Games Developer: MoonHood Available On: Steam (VR optional) , PS5 (VR optional) Reviewed On: Quest 3 via Steam Link Release Date: May 8th, 2025 Price: $40 Gameplay The Midnight Walk , as the name implies, falls

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XR Immersive Workspaces: The Power of Haptic Feedback and User Tracking

XR Today - Virtual Reality

XR immersive workspaces are transforming the way we work. The metaverse, and extended reality headsets arent just for consumers anymore. Theyre actively improving how teams innovate, collaborate, and develop new skills across industries. In fact, according to PWC, immersive tech could become just as common (and valuable) as the standard PC or laptop in the next few years.

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Hauntify On Quest 3 Will Use Lasertag's Continuous Scene Meshing

Upload VR

Hauntify on Quest 3 & 3S will use Lasertag's continuous scene meshing system in an update set to arrive this summer. Last week, we highlighted how Lasertag's developer Julian Triveri implemented continuous scene meshing on Quest 3 & 3S using the Depth API. This removes the need for the official mixed reality room setup process, and handles furniture and other objects being added, removed, or moving - even during gameplay.

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The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

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EON Reality Launches Initiative to Accelerate Sweden’s NATO Integration & Defence Modernization with Spatial AI & XR, Forging an AI-Ready Swedish Armed Forces

EON Reality

IRVINE, CA May 8, 2025 EON Reality, the global leader in augmented and virtual reality-based knowledge transfer for industry and education,, today announced a pivotal strategic initiative designed to support Sweden’s defense modernization and its rapid, effective integration into NATO. This initiative introduces the specialized “AI Academy for Defence – Swedish Integrated Defence Track,” powered by EON Realitys revolutionary Spatial AI technology.

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PICO Opens Doors to More XR Innovation for Enterprise and Developers

XR Today - Mixed Reality tag

This week, PICO continued its hot streak of innovation by announcing new support for upcoming XR developers who want to self-publish and distribute free and paid applications via its popular Developer Console. PICO notes how the move looks to embolden its content ecosystem with services from seasoned to emerging developers through a framework of transparent review standards and efficient processes, enabling timely application delivery.

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Surviving Mars: Pioneer Is A Lonely Journey Into Martian Colonization

Upload VR

Surviving Mars: Pioneer is a strategic, base-building survival game that launches today on Quest and PC VR in early access. Branching out from their previous Metroidvania-style shooter, Genotype, developer Bolverk Games are trading fast-paced action for slow-burning tension and resource management-driven gameplay. Surviving Mars: Pioneer begins by establishing players as contract colonists tasked with surviving the harsh Martian environment with only a modest bundle of starting resources.

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Launch of the AI Democratic Development Academy in Argentina

EON Reality

IRVINE, CA – May 8, 2025 – EON Reality, the world leader in AI-assisted Virtual Reality and Augmented Reality-based knowledge transfer for industry and education, proudly announces the launch of the AI Democratic Development Academy in partnership with innovators from Polilat SAS in Argentina. This initiative marks a significant milestone in leveraging technology to foster democratic engagement and empowerment in Latin America.

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Everdream Valley VR Builds A New Farm On Quest Next Week

Upload VR

Flatscreen farming game Everdream Valley is getting a VR adaptation next week on Quest. Created in collaboration with Mooneaters, Ovid Works and Pixel Gaze, Everdream Valley VR is bringing the 2023 flatscreen game to Quest 2, Pro, 3, and 3S. Playing as a kid visiting your grandparents' countryside farm, you find yourself focusing on taking care of the various animals and connecting with nature.

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How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

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‘Surviving Mars: Pioneer’ Takes Players to the Red Planet Today, On Meta Quest VR

Oculus

Today, Bolverk Studios, Impact Inked, and Paradox Interactive release Surviving Mars: Pioneer, a built-for-VR spinoff of Paradoxs acclaimed science fiction city builder. Over 100 million.

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Final Fury Hands-On: Solid Starting Fundamentals For A VR Arcade Fighting Game

Upload VR

It's not that there aren't VR games that let you put your dukes up for a scrap, but boxing and fitness games usually model themselves on simulations. Final Fury takes a different approach by having flatscreen 2D fighting games like Street Fighter and Fatal Fury as its foundation. While Capcom has technically brought its own series into VR, albeit only in Japanese arcades, it was mostly repurposing Street Fighter V assets into a more gimmicky VR experience.

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Fighting Game ‘Final Fury’ Releases Today in Early Access on Meta Quest

Oculus

The galaxy’s best fighters have assembled to find out who’s best—and you’ve scored an invite. From the creators of Synth Riders comes Final Fury.

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Vendetta Forever Gets Five New Levels, Out Now On PC VR

Upload VR

Vendetta Forever receives five new levels in today's free update, and the PC VR edition is now available. Launched last October on Quest and PlayStation VR2, Vendetta Forever uses a unique 'LO-KILL-MOTION' mechanic where you can only move by teleporting to an enemy's dropped weapon. Developed by Meatspace Interactive and published by nDreams, this minimalist shooter is now available for PC VR, following a previous announcement in March.

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Are You Still Watching? How to Create Engaging Presentations for Virtual Learning

Speaker: Richard Goring, Director at BrightCarbon

Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.

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‘Into the Radius 2’ is Coming to Quest 3 in Early Access This Month

Road to VR

Into the Radius 2 , the co-op sequel to the popular post-apocalyptic shooter, has been available on PC VR headsets since its early access release on Steam in July 2024. Now, CM Games reveals it’s finally coming to Quest this month. Into the Radius 2 is headed to Quest 3 and Quest 3S in early access on May 21st, the studio announced, noting that the full 1.0 release of the game is slated to arrive sometime next year.

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The Midnight Walk Review: A Beautifully Dark Clay Adventure

Upload VR

With its gripping dark fantasy world and beautiful claymation visuals, The Midnight Walk is a memorable journey in VR. Read on for our full review. Lost in Random was one of my favorite flatscreen games in 2021, and I never expected its two directors to end up working in VR. The Midnight Walk feels like a natural progression of the former's gothic fairy tale, only this time it's interlaced with light horror.

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Spatial Beats: Meta Melds AR & AI, Hollywood Transforms

AR Insider

Meta upgrades its AI Assistant app with smart glasses in mind, while Hollywood enters a new golden age. for those who embrace it. We have these and other items from AI and XR worlds through the eyes of Charlie Fink. This post appeared first on AR Insider.

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Apple Is Reportedly Making A Custom Chipset For Its Smart Glasses

Upload VR

Apple is making progress on a custom chip for its smart glasses, Bloomberg's Mark Gurman reports, with production set for late 2026 or early 2027. Gurman, who has a strong track record of reporting on Apple products in advance of an official reveal, has previously said that Apple plans a Ray-Ban Meta glasses competitor for 2027, with a similar focus on visual multimodal AI, which Apple currently calls Visual Intelligence on iPhone 16 and iPhone 15 Pro.

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AR/VR Simulations for Sustainable, Regenerative, Circular Cities

Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor

With 191 country signatories to the Paris Climate Agreement now hard at work in the race to zero carbon by 2050, much of the heavy lifting in ecosystem sustainability falls on the shoulders of the world's densely populated urban centers. This conversation considers how today's AI-enabled simulation media, such as AR/VR, can be effectively applied to accelerate learning, understanding, training, and solutions-modeling to sustainability planning and design.

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Netflix New Scroll, Meta AI's Game Changers, Neuralink Valued At $8.5 Billion

Charlie Fink

Netflix adds a TikTok-style feed, Meta upgrades AI, Neuralink raises at $8.5B, Trump threatens film tariffs, Fortnite returns to iPhone after court win.

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