Nike Just Bought Leading Metaverse Fashion House RTFKT
VRScout
DECEMBER 13, 2021
The company’s acquisition could be a major step forward for the metaverse, NFTs, and the digital fashion industry. Nike today announced the purchase of RTFKT Studios, a leading metaverse fashion house best known for its lineup of high-end digital clothing. Since 2020, the company has employed a variety of cutting-edge technologies such as NFTs, crypto, blockchains, and AR technology to establish a one-of-a-kind brand that blends the physical and digital worlds.
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