Thu.May 27, 2021

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What Are The Biggest Myths About AR Advertising?

AR Insider

Four Myths About AR Advertising. by Tony Parisi. It’s not a fad — it’s here to stay. Here’s why. A R advertising: it’s a thing. I’ve been writing about it for over a year, and working on related products at Unity for much longer. “From upper funnel to purchase, brands are increasingly turning to Augmented Reality to market their products and services online,” was the tale I spun a year ago.

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‘Carve Snowboarding’ Is A Must-Play On Oculus Quest

VRScout

The creator of 1080 Snowboarding returns with a brand new game built from the ground up for VR headsets. Available now on Oculus Quest, Carve Snowboarding is easily one of the most interesting action sports games currently accessible on VR headsets. From the one-of-a-kind snowboarding gameplay to the plethora of content to unlock, Chuhai Labs totally nailed what it feels like to hit the slopes and shred some gnar.

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ThirdEye Announces Investment Fund for AR Software Providers

ARPost

Enterprise AR/MR hardware provider ThirdEye recently announced an investment fund for AR/MR software providers. ThirdEye CEO and founder, Nick Cherukuri, spoke with ARPost to explain how the fund works, what the plans are for the future, and how the fund benefits the XR market in general as well as ThirdEye in particular. Announcing the ThirdEye Investment Fund.

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Reality Bytes: Snap, Google & Amazon

AR Insider

W hat are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes , featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of AR experience creation. We continue the narrative this week with Maher’s look at Snap’s latest AR blitz, Google’s Starline 3D video calls and Amazon’s grand acquisition.

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The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

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‘Star Wars: Squadrons’ Will Be Free to PlayStation Plus Members in June

Road to VR

Sony announced that Star Wars: Squadrons (2020) , the PSVR-compatible space dogfighter, is going to be one of June’s free PlayStation Plus titles. Starting June 1st, Star Wars: Squadrons will be free to keep for PS Plus members, and will be available to claim until July 5th. The game, which was launched back in October 2020, is regularly priced at $40.

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VR Tabletop Gaming Platform ‘Dungeon Full Dive’ Completes Kickstarter with $285K

Road to VR

Dungeon Full Dive is an upcoming tabletop gaming platform that aims to bring PC and PC VR players together online to play their favorite role-playing games. Now its month-long Kickstarter campaign is over, garnering the team over $285,000 to bring the project to life. Cologne, Germany-based studio TxK Gaming finished their Dungeon Full Dive Kickstarter campaign today with a total of €234,343 (~$285,000), which was pledged by over 3,800 backers.

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Value of high-tech in the preservation of historical heritage: VR visit to the Great Synagogue of…

ARVR

Value of high-tech in the preservation of historical heritage: VR visit to the Great Synagogue of Slonim The history of every nation is rich and unique. Knowing the history of your country connects you to your ancestors, allows you to understand the origins of your state, and helps you build a bright future. Today, modern technologies, such as AR and VR , allow people all over the world to plunge into the history of previous years and study in detail the topic they are interested in.

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That Viral Photo of 'Roundmeal' Macaroni and Beef Product is Totally Fake

GizModo VR

Have you seen that photo of a product called “Roundmeal,” the “protein-blasted” macaroni and beef product? The image has been making the rounds on Twitter and Reddit over the past 24 hours with people expressing both their disgust and delight at this weird food. But you’ll be sad (or relieved) to learn that it’s… Read more.

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An Interview with Tenstorrent: CEO Ljubisa Bajic and CTO Jim Keller

Anand Tech

Many billions have been poured into the industry when it comes to AI processor development. If you were to list the number of AI processors currently in development or production at the wide variety of start-ups, then that number quickly surpasses 50 and is seemingly forever rising. Each one of these companies is aiming to build a compelling product to meet the needs of their intended customers, all the way from small-scale inference workloads up to multi-datacenter scale training.

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How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

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Amazon: Overworked Warehouse Employees Can Go Reflect in the Despair Closet

GizModo VR

Amazon came up with a dystopian solution for when its warehouse employees struggle to keep their sanity amid workloads so grueling they often don’t have time to use the bathroom : Banish them to the meditation box. Read more.

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Twitter confirms cost of Twitter Blue subscription service

Digital Trends

Twitter's new subscription service, Twitter Blue, is showing on its App Store page for iPhone. It offers various features, though doesn't appear to reduce ads.

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PayPal Will Let Users Transfer Bitcoin to Third-Party Wallets

GizModo VR

In spite of the environmental and regulatory ills that generally come with crypto as a currency, PayPal’s bitcoin ambitions keep on ramping up. On Wednesday, Jose Fernandez da Ponte—the company’s VP of all things blockchain— confirmed in an interview that PayPal-ers will soon be able to withdraw their crypto into any… Read more.

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Beyond wearable tech: This injectable chip tracks health from inside your body

Digital Trends

Tracking health with wrist-worn wearable devices is relatively common, but soon you might be able to do so via a chip implant.

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Are You Still Watching? How to Create Engaging Presentations for Virtual Learning

Speaker: Richard Goring, Director at BrightCarbon

Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.

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The Nerd's Watch: Best Sci-Fi, Fantasy, and Horror Streaming in June

GizModo VR

Though movie theaters are starting to allow patrons these days, the safer option remains streaming. Those who choose to stay home and stream are constantly rewarded with so much new content it’s mind-boggling. At the start of each month , most streamers— Netflix , Hulu, Amazon, Disney+, and HBO Max —do a little shuffle,… Read more.

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Xiaomi joins the affordable 5G phone battle with the new Redmi Note 10 5G

Digital Trends

Xiaomi has joined in the battle for affordable 5G phone supremacy with the new Redmi Note 10 5G. Announced for the U.K., it's part of a growing trend.

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I Think I'm Done With the Arrowverse

GizModo VR

I don’t look at my DVR anymore. The last time I did, I had piles of new episodes of DC Entertainment’s The Flash , Batwoman , and Supergirl on there—all of it from the most recent seasons. I feel like I should catch up because I’ve watched virtually every episode of all of them since the CW’s Arrowverse was created back… Read more.

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The biggest problems with Windows 10, and how to fix them

Digital Trends

We’ve gathered the most common Windows 10 problems and collected workarounds or potential solutions. Read on to learn more about how to fix these issues.

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AR/VR Simulations for Sustainable, Regenerative, Circular Cities

Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor

With 191 country signatories to the Paris Climate Agreement now hard at work in the race to zero carbon by 2050, much of the heavy lifting in ecosystem sustainability falls on the shoulders of the world's densely populated urban centers. This conversation considers how today's AI-enabled simulation media, such as AR/VR, can be effectively applied to accelerate learning, understanding, training, and solutions-modeling to sustainability planning and design.

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Oklahoma Lawmaker Puts Out a Bounty for Bigfoot, Who Lives in Oklahoma

GizModo VR

Some states get to be popular states because of their big reputations, which attract visitors to make them backdrops for Instagram content. New York is where artists create ostensibly intellectual theme parks. California is where every teen gets a mansion. Florida is where a man throws an alligator into a Wendy’s.… Read more.

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Nvidia nets at least $400 million per year from cryptocurrency mining

Digital Trends

Nvidia's newly launched CMP cards, designed for Ethereum mining, generated $155 million in revenue for the first fiscal quarter for Nvidia.

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Security Flaws Could Allow Hackers to Change Certified PDF Contracts

GizModo VR

Researchers recently discovered security flaws in PDFs that could allow a savvy hacker to surreptitiously manipulate or deface the contents of certified documents. While the vulnerabilities in question have already been patched by most reader applications, the new research provides a weird little look at how online… Read more.

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Horizon Forbidden West borrows one of Breath of the Wild’s best mechanics

Digital Trends

Sony showed off gameplay for Horizon Forbidden West during its State of Play today, but much to the surprise of fans, did not reveal its release date.

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Who C.A.R.E.S.!? How Learning Got Its Bad Rap & What We Can Do About It

Speaker: Treion Muller, Chief Strategy Officer at ELB Learning

Since when has learning and development (L&D) become such a negative experience with its intended learners? Could it be because learners have been conditioned by very poor learning experiences over the past two decades, combined with the kinks of technological innovation? Or is it because learning has typically been designed as a one-size-fits-all solution, despite the fact that humans are not clones?

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Scientists Tempt Fate, Drill Record-Breaking Ocean Hole off the Coast of Japan

GizModo VR

A drill aboard a Japanese research vessel has set a new record for the deepest ocean hole in history. The hole is located in the Pacific Ocean near the epicenter of the catastrophic 2011 T?hoku earthquake, which is perilously close to Kaiju country. Read more.

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Karen Krueger Increases Vitality and Wellness With VR Fitness Routine

VR Fitness

Virtual reality appeals to people of various ages, backgrounds, and lifestyles, and when it comes to VR for wellness, we continue to see middle-aged or older women taking advantage of this technology for its many benefits. Likewise, some apps seem to have particular appeal and definitely people are picking up headsets specifically to use Supernatural , a full-body cardio workout synced to music and set in beautiful locations.

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Scientists Want Your Cats and Dogs to Volunteer Their Time for Science

GizModo VR

Researchers are looking for good boys and girls to volunteer their time and paws for the sake of science. This week, scientists at Hunter College’s Thinking Dog Center sent out an open call for everyday cats and dogs, as well as their owners, to participate in a citizen science project. The study is intended to help… Read more.

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NASA’s Mars drone survives malfunction scare during sixth flight

Digital Trends

NASA’s Mars helicopter, Ingenuity, suffered a scare during its sixth flight on the red planet when the aircraft lost stability in the air.

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How Digital Transformation will Bend the Curve of the Linear Economy Toward the Circular

Speaker: Bruce Armstrong Taylor, Co-Founder & Managing Director of SmartNations Foundation, Jimmy Jia, Venture Partner at Pi Labs, Fabienne Durand, Senior Advisor to the SmartNations Foundation, & Roger Strukhoff, Executive Director of the Tau Institute

The Climate 4.0 Economy. Climate change is here. We see it in many ways already. Weather catastrophes: Texas freezing over, the wildfires of California, the increasingly unpredictable violence and frequency of hurricanes, the rapid melting and disappearance of polar ice caps. Much more evidence all around us. What can we do in our corporate organizations, in our homes and communities, to change the current course?