Tue.Mar 16, 2021

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How Will VR and AR Change Marketing In 2021 (And Beyond)?

ARPost

The progression of virtual reality and augmented reality technology has been fascinating to chart. On one hand, VR and AR have been around for years without truly cracking mainstream appeal, and there are still plenty of people who’ve never used VR headsets. On the other hand, awareness of what these options bring to the table has steadily increased, and the cost of entry has gone down significantly.

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‘Wisdom VR’ Shows The Positive Effects Psychedelics Have On The Brain

VRScout

Experience the mind-bending effects of “magic mushrooms” in this educational VR science experiment. There is a controversial discussion happening at the moment around psilocybin, a key compound found in magic mushrooms capable of sending people on mind-altering trips that often result in visual and auitory hallucinations and dramatic emotional changes.

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Vive Facial Tracker Can Work with Index and Other PC Headsets, If You Can Mount It

Road to VR

Last week HTC announced a new accessory, the Vive Facial Tracker. Though the device is designed to mount to the Vive Pro, it turns out it’s technically compatible with other PC VR headsets, provided you can find a way to mount it in the right spot. HTC’s new Vive Facial Tracker accessory , set to launch later this month, promises to track “38 facial movements across the lips, jaw, teeth, tongue, chin, and cheeks.” When the company introduced the device, it only announced

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SXSW Kicks Off Today In VR With Live Events, Virtual Screenings, And More

VRScout

Explore a whimsical recreation of the infamous Austin-based festival on your Oculus Quest, Oculus Rift, or SteamVR headset. Today marks the beginning of the 2021 South by Southwest (SXSW) film festival, an annual celebration of film, music, and interactive media which—since its founding in 1987—has since established itself as one of the most highly-anticipated and widely talked-about pop culture events of the year.

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The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

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How Will the AR Cloud Unlock the Spatial Web?

AR Insider

O ne striking realization about spatial computing is that we’re almost seven years into the sector’s current stage. This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including lots of ups and downs in the intervening years. That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.

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How Will VR and AR Change Marketing In 2021 (And Beyond)?

ARPost

The progression of virtual reality and augmented reality technology has been fascinating to chart. On one hand, VR and AR have been around for years without truly cracking mainstream appeal, and there are still plenty of people who’ve never used VR headsets. On the other hand, awareness of what these options bring to the table has steadily increased, and the cost of entry has gone down significantly.

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The Benefits of Microsoft Mesh and What is Still Limiting the Mixed Reality Industry

ARVR

Microsoft announced their new platform Mesh last week to enable better mixed reality experiences across not only AR and VR headsets, but also mobile and desktop. Mesh is built on Microsoft Azure which enables developers to build immersive, multiuser, cross-platform mixed reality applications through an SDK. Today it can work with Unity, C++ and C#, but will soon have support for Unreal, Babylon, and React Native.

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Micron Abandons 3D XPoint Memory Technology

Anand Tech

In a sudden but perhaps not too surprising announcement, Micron has stated that they are ceasing all R&D of 3D XPoint memory technology. Intel and Micron co-developed 3D XPoint memory, revealed in 2015 as a non-volatile memory technology with higher performance and endurance than NAND flash memory. Intel has been responsible for almost all of the commercial volume of 3D XPoint-based products, under their Optane brand for both NVMe SSDs and persistent memory modules in the DIMM form factor.

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3 Ways Museums Can Benefit From AR Usage

ARVR

Museums have the ability to show more than what is on their walls and websites. They can now begin offering Augmented Reality experiences with the average visit. For many people, who live around museums, the museum has become a normal part of life. When people don’t know where to go, they might visit a museum and go get some lunch, even if they’ve seen most of the artwork already, excluding the seasonal exhibits.

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How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

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Parler's Horrible Reboot Is Courtesy of 'Big Checks' From GOP Mega-Donor Rebekah Mercer

GizModo VR

Parler, the right-wing social network that was hounded off the web after many of its users predictably used the site to organize and stream the Jan. 6 Capitol riots, is doubling down on being worse on the dime of its ultra-conservative board chairwoman Rebekah Mercer, according to a Tuesday report by Bloomberg. Read more.

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Google Nest Hub teases radar tech as the future of smart home privacy

Digital Trends

Radar tech can measure the number of occupants in a space with more accuracy than motion sensors and has the potential to be the future of the smart home.

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This Open-Source Security Key Helps You Ditch Software Authenticators

GizModo VR

Accidentally deleting your Google Authenticator app is a nightmare. The app, which generates one-time codes for many websites, is usually your key to many major email services, including Gmail, domain name services like Namecheap, and even banking services. If you forget to move these codes over to a new phone when… Read more.

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Intel Launches Rocket Lake 11th Gen Core i9, Core i7, and Core i5

Anand Tech

In the myriad of news and early reviews, Intel is today officially launching its 11 th Generation Core family of desktop processors, also known as Rocket Lake, built on Intel’s most advanced 14nm process node technology. This new product family will form the basis of Intel’s premium desktop portfolio for most of 2021, if not longer, and features processors with up to eight cores.

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Are You Still Watching? How to Create Engaging Presentations for Virtual Learning

Speaker: Richard Goring, Director at BrightCarbon

Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.

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Chevron Faces an FTC Complaint Over Greenwashing

GizModo VR

There may be trouble ahead for companies who claim to be helping the planet while continuing to produce fossil fuels. A coalition of green groups filed a complaint with the Federal Trade Commission on Monday alleging that Chevron is misleading the public in its claims that it is working to reduce greenhouse gas… Read more.

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The future of transportation: Self-driving cars? Try self-driving everything

Digital Trends

Self-driving cars are further away than you think, but autonomous planes and trains are more or less here … and will shape transportation in the near future.

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Delete Most of Your Apps

GizModo VR

The arrival of iOS 14 last year came with a new feature that, at first glance, seems handy but is actually a symptom of a deeper sickness: We all have far too many apps—many of which are violating your privacy on a regular basis. Read more.

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Qualcomm Completes Acquisition of NUVIA: Immediate focus on Laptops

Anand Tech

Today Qualcomm is announcing that the company has completed the acquisition of NUVIA, a start-up company consisting of industry veterans who were behind the creation of Apple’s high-performance CPU cores, and who were aiming to disrupt the server market with a new high-performance core called “Phoenix”

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AR/VR Simulations for Sustainable, Regenerative, Circular Cities

Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor

With 191 country signatories to the Paris Climate Agreement now hard at work in the race to zero carbon by 2050, much of the heavy lifting in ecosystem sustainability falls on the shoulders of the world's densely populated urban centers. This conversation considers how today's AI-enabled simulation media, such as AR/VR, can be effectively applied to accelerate learning, understanding, training, and solutions-modeling to sustainability planning and design.

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12 Things You Didn't Know You Could Do in Spotify

GizModo VR

Spotify has been streaming music since 2008, and it’s changed a lot in that time. New features are constantly added to its apps and the platform as a whole. Just in case there are still some tricks and tools that you haven’t yet spotted, these are some of our favorites—some recently added, and some that have been… Read more.

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ASUS Reveals ThunderboltEX 4 Expansion Card, Dual Type-C & Mini-DP

Anand Tech

Back in December, we reported that Intel's Maple Ridge Thunderbolt 4 controller was shipping to customers. We can now report that ASUS has unveiled a Thunderbolt 4 expansion card, the ASUS ThunderboltEX 4. It includes support for 100 W quick charging, includes a 40 Gbps bi-directional switch, and can support up to 8K ultra HD resolutions. Since the launch of Intel's Z590 chipset on socket LGA1200, we've seen some of the more premium models featuring Intel's latest Maple Ridge Thu

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Intel Officially Announces Its 11th-Gen CPUs, Giving Us Reasons to Actually Be Excited

GizModo VR

Today, Intel finally took the wraps off all the details about its upcoming 11th-gen Rocket Lake processors. While the announcement wasn’t a surprise—so much information is out there in the wild already, and some consumers and reviewers have even gotten their hands on a chip or two well before the official launch… Read more.

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NVIDIA Fumbles, Releases GeForce RTX 3060 Driver Without Anti-Mining Throttle

Anand Tech

In an effort to partially mitigate the market chaos that has come from the cryptocurrency mining boom over the last 6 months, last month NVIDIA very publicly introduced a mining throttling mechanism for its then-new GeForce RTX 3060 cards. By throttling the performance of Ethereum mining on these cards to half their native rate, it would ideally keep miners from immediately snapping up any (and every) RTX 3060 card in search for a profit, leaving more available for NVIDIA’s gaming customer

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Who C.A.R.E.S.!? How Learning Got Its Bad Rap & What We Can Do About It

Speaker: Treion Muller, Chief Strategy Officer at ELB Learning

Since when has learning and development (L&D) become such a negative experience with its intended learners? Could it be because learners have been conditioned by very poor learning experiences over the past two decades, combined with the kinks of technological innovation? Or is it because learning has typically been designed as a one-size-fits-all solution, despite the fact that humans are not clones?

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Boba Fett's Animated Debut From The Star Wars Holiday Special Is Coming to Disney+ [Updated]

GizModo VR

The Star Wars Holiday Special is one of the most infamous aspects of Star Wars ’ peculiar brand of infamy: a sidestep so achingly terrible that, despite the fact no one wants to actually talk about it, fans can’t stop talking about it. And now, at least part of what was once stricken from history is coming to streaming. Read more.

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AMD Ryzen Pro 5000 Mobile: Zen 3 comes to Commercial Notebooks

Anand Tech

Alongside every launch of AMD’s consumer processors, the commercial offerings for business come along a few months after. Today we see the commercial launch of the Ryzen 5000 Mobile series, named Ryzen Pro 5000 Mobile. These are built on the same Cezanne processor design, but with the added sprinkling of Pro level features required by commercial customers for widescale deployment, security, and stability.

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The Spooky Rise of ‘Ghost Forests’ Along the Eastern Seaboard

GizModo VR

The impacts of climate change are going from spooky to downright scary. A new report chronicles the rise of ghost forests along the East Coast as sea level rise turns soils salty and inundates formerly dry land. Read more.

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Nvidia RTX 3080 seekers could face shortages through July

Digital Trends

A new report indicates that shortages of Nvidia's latest GPUs might go on until at least the summer or July at the earliest, contrary to what Nvidia claims.

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How Digital Transformation will Bend the Curve of the Linear Economy Toward the Circular

Speaker: Bruce Armstrong Taylor, Co-Founder & Managing Director of SmartNations Foundation, Jimmy Jia, Venture Partner at Pi Labs, Fabienne Durand, Senior Advisor to the SmartNations Foundation, & Roger Strukhoff, Executive Director of the Tau Institute

The Climate 4.0 Economy. Climate change is here. We see it in many ways already. Weather catastrophes: Texas freezing over, the wildfires of California, the increasingly unpredictable violence and frequency of hurricanes, the rapid melting and disappearance of polar ice caps. Much more evidence all around us. What can we do in our corporate organizations, in our homes and communities, to change the current course?