VRScout

FEBRUARY 25, 2019

Microsoft debuts their latest mixed reality device at Mobile World Conference 2019. OK, I will be able give a more definite verdict after I actually get a hands-on demo first thing tomorrow, but in the meantime, here are our first impressions from having seen the live demos on the stage here at MWC Barcelona. Spatial Anchors.

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Tech Trends VR

AUGUST 8, 2018

Magic Leap finally materializes into a product some of us can actually buy, yet the real test will be whether developers take the bait. There are plenty of players like Microsoft HoloLens and DAQRI which consistently deliver not only cool demos, but real use-cases for holographic Mixed Reality Click To Tweet.

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UploadVR Between Realities podcast

DECEMBER 14, 2016

Update: We received the following statement from Magic Leap about the departure: “Andy Fouche will no longer serve as VP of Public Relations for Magic Leap, Inc. As we sprint full steam ahead toward the launch of Magic Leap One, we are excited to have Brenda Freeman on board as our Chief Marketing Officer.

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Tech Trends VR

FEBRUARY 24, 2019

In many ways they’re your typical tech company – my demos are delivered in the familiar blueprint of a trendy open-plan office with exposed brick walls, which sits above a sushi restaurant – but it’s got a different vibe from a lot of similar start-ups.

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UploadVR Between Realities podcast

DECEMBER 16, 2016

Over the past three years Magic Leap have been one of the darlings of Augmented/Mixed reality. More recent videos from Magic Leap do clarify that you’re looking at the actual tech, but those videos show holograms that are – perhaps unsurprisingly – fuzzier and less impressive than the earlier one.

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Road to VR

DECEMBER 9, 2016

Following a bout of skeptical press, Magic Leap CEO Rony Abovitz claims the company is already doing production test runs of their first AR “system,” which is said to be “small, sleek, cool.” ” Magic Leap has raised a staggering $1.4 ” Magic Leap has raised a staggering $1.4

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VRScout

NOVEMBER 25, 2021

Here's a demo of what we've built so far… pic.twitter.com/abTReqm6aE — Andrew Hart (@AndrewHartAR) November 23, 2021. The investment comes at a time when companies like Meta, Niantic, and Microsoft are making huge announcements about their own visions and investments for the metaverse.

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The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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Road to VR

JANUARY 31, 2020

Founded in 2016 by Anand Agarawala and Jinha Lee, the company’s social AR/VR workspace has since gone on to include support for Microsoft HoloLens 2, Oculus Quest, Magic Leap 1, Qualcomm XR2, Android/iPhone mobile device and traditional monitors.

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ARPost

JUNE 8, 2022

Magic Leap VP Product Marketing and Developer Programs, Lisa Watts, presented the Auggie for Best Enterprise solution to Avataar. Microsoft Principal Program Manager, Shelley Peterson, presented the award for Best Societal impact, saying that “our finalists have demonstrated that they are building a kinder world.”.

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ARPost

DECEMBER 10, 2022

“At first, we were just building for the phone and porting to the glasses,” Lens Creator Alex Bradt told me when I got to demo Snap’s Spectacles at AWE. For example, Magic Leap has had a partnership with Google Cloud for the past year now. Parents and Partners. Not all XR companies offer their own cloud services.

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Road to VR

JUNE 10, 2022

Magic Leap 2 isn’t available just yet, but when it hits the market later this year it will be directly competing with Microsoft’s HoloLens 2. Though Magic Leap 2 beats out its rival in several meaningful places, its underlying design still leaves HoloLens 2 with some advantages. Magic Leap 2 Hands-on.

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VRScout

AUGUST 15, 2018

Through cooperation with Microsoft, Taobao Buy’s AR content will be accessible through the HoloLens headset. Is it a coincidence that this announcement comes straight off of the heels of Magic Leap announcing their partnership with the online home goods store, Wayfair, to bring an AR shopping experience to their users?

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VRScout

JANUARY 31, 2018

A Microsoft-endorsed hard hat solution lets construction workers use holograms on site. Industrial collaboration tools are one of the fastest-developing areas for the Microsoft HoloLens, with many companies such as Object Theory looking for ways to diversify and broaden the market for Mixed Reality.

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The Ghost Howls

JULY 8, 2019

nReal has been sued by Epic Games for the name too similar to Unreal and by Magic Leap that claims that nReal CEO Chi Xu has stolen the technology of the American company while working there. No one from Magic Leap or nReal is authorized to talk about this topic, so I won’t address it here.

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Road to VR

OCTOBER 14, 2019

According to the demo video (linked below), the unnamed “R&D prototype” looks to include both 6DOF head-tracking as well as hand-tracking, and appear to be a standalone unit similar to Microsoft HoloLens.

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EnterpriseWear

DECEMBER 4, 2018

Magic Leap finally dropped to mixed reviews and BrainXchange published its Definitive Guide to Adopting Wearables, AR and VR in Enterprise. After years of secrecy and hype, Magic Leap finally released its first developer kit in August for $2,295. The company’s direction is unclear.

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The Ghost Howls

MARCH 28, 2022

Magic Leap 2 bridges AR and VR. The interest in Magic Leap 2 is growing. If headsets like Lynx or Project Cambria implement AR on a VR headset, Magic Leap 2 implements a bit of VR on an AR headset. A genius has found a smart way to cover the Oculus Home button on Quest controllers for public demos.

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Road to VR

MAY 24, 2022

It looks like Magic Leap is holding a barn burner of a sale on its first AR headset, Magic Leap 1, as the one-time $2,300 device can now be had for $550. As first reported by GMW3 , Magic Leap appears to be flushing excess stock of the 2018-era AR headset via the Amazon-owned online retailer Woot. .

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ARPost

MAY 12, 2022

Magic Leap. Also, Athena Demos of Big Rock Creative (the group that brings Burning Man to AltspaceVR ) presents “Principles in the Metaverse (Multiverse).”. Early on day two, Khronos Group ’s Neil Trevett is joined by Microsoft ’s Aysegul Yonet and Epic Game ’s David Morin. Niantic (and 8th Wall ). Autodesk Inc.

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XR Today - Mixed Reality tag

FEBRUARY 16, 2024

Microsoft and Zoom have also released their respective apps into the Vision Pro this week. The Future of Magic Leap After Ross Rosenberg was appointed Magic Leap’s CEO in October 2023, the company has since focused on its enterprise roadmap for 2024; targeting its XR devices towards enterprise and industrial clients.

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The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Top news of the week.

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Tech Trends VR

AUGUST 13, 2018

When I tried Microsoft Remote Assist with the HoloLens back in May at Microsoft Build I was able to “repair” a complex electrical panel in a matter of minutes. Of course it was a staged demo scenario, but the principle stands. Much of this growth is expected to be driven by B2B segments including distribution and manufacturing.

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The Ghost Howls

MARCH 4, 2019

Frontal view of the device (Image by Microsoft). The biggest news of the MWC for what concerns XR has been for sure the announcement of the HoloLens 2 by Microsoft. Image by Microsoft). Together with the HoloLens 2, Microsoft has also announced a new version of the Kinect, called Kinect Azure. HoloLens 2. Azure Kinect.

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VRScout

JANUARY 9, 2020

The showcase concluded with a session where local high school students will demo XR learning technologies while networking with the programmers and gaining potential career advice. At the @usedgov 's ED Games Expo at the @kencen , approximately one-fifth of the educational games featured augmented or virtual reality.

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The Ghost Howls

JANUARY 22, 2024

Apple Store demos require a setup stage to configure the headset for you, and then there is a 25-minute session when you can mostly try 3D photos and videos and then you can enjoy having multiple windows around you, which is the specialty of “spatial computing”. There is even Microsoft Word!

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XR Today - Mixed Reality tag

AUGUST 30, 2022

EON Reality is excited to share our latest demo of EON’s new Configurable Avatars with @readyplayerme taking your learning experience to a whole new level! metaverse #metaversegeneration #avatar #readyplayerme #augmentedreality #virtualreality #mixedreality pic.twitter.com/qYHHIhvJam. — EON Reality (@EONRealityInc) May 11, 2022.

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XR Today - Augmented Reality tag

FEBRUARY 8, 2023

For example, Lenovo’s A3 and Magic Leap 2’s smart glasses are designed for prolonged use, low latency, and industrial environments. Magic Leap also pivoted to healthcare , with the Florida-based firm designing its AR headsets for surgeons and medical professionals.

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Tech Trends VR

SEPTEMBER 25, 2018

This is what video game giant Wargaming are hoping to prove when they start demoing their latest offering at Gamescom in Germany this week. Their first MR project used Google Tango and the Microsoft HoloLens to bring a rare digital tank from their game to a real-life exhibit at the Tank Museum at Bovington , UK.

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The Ghost Howls

FEBRUARY 17, 2020

Magic Leap plans dev days and dev programs. We all know that Magic Leap is in big trouble, and it seems that one of the paths it is trying to follow to exit the quicksands is trying to get more developers onboard. Image by Microsoft). More info (Use Google Translate). Are we at an inflection point for VR?

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VRScout

JUNE 19, 2017

Last Monday, I walked three blocks uphill on Mason St in San Francisco to the Fairmont Hotel to demo a stealth product that had been touted to me as one of the biggest advancements in XR tech this side of Magic Leap. What’s it like to see in 20/20 in VR?

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Road to VR

OCTOBER 2, 2017

Speaking at the Games for Change 2017 conference, Magic Leap “Chief Gaming Wizard” Graeme Devine offered some insight into the types of AR experiences the company has been building internally, and offers up what he believes will be the format of AR content which will “define a generation.”

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The Ghost Howls

MAY 25, 2020

The first apps supporting it will be Elixir (a tech demo also showcased at OC6), Waltz of the Wizards, and the Curious Tale Of Stolen Pet. The company has also showcased a tech demo to make us enthusiasts get hyped for the future of Facebook’s standalone devices. Image by Microsoft). Magic Leap raises other $350M.

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UploadVR Between Realities podcast

MAY 9, 2017

Dreamworld Vision has 10 employees say raised only $2 million in funding — a pittance when compared to the cash that the big name AR companies like Magic Leap, Microsoft and Meta have. The Glass we demoed came in two form factors. Both headsets seemed smaller and lighter than either the Meta 2 or Microsoft HoloLens.

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The Ghost Howls

JUNE 13, 2022

More info (The most important announcements from WWDC) More info (M2 chipset announcement) More info (Metal 3 release) More info (HRTF function scanning) More info (ARKit body tracking demo) More info (RoomPlan announcement) More info (RoomPlan demo) More info (ARKit 6 functionalities) More info (Apple headset now rumored for 2023).

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XR Today - Mixed Reality tag

DECEMBER 22, 2022

Medical professionals are now leveraging the Magic Leap 2 , which is expected to help medical experts access files and digitised patient information on-demand. Tools like the Microsoft HoloLens 2 and Varjo XR-2 deliver immersive holograms to users. Additionally, 360-degree immersive content is taking off to demo products.

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Tech Trends VR

MARCH 7, 2018

it makes strategic sense that Pearson has partnered with Microsoft to develop content for the HoloLens Click To Tweet. One of the Pearson applications I demoed showed was called Holopatient. One example is Axel Springer Digital Ventures recently announcing that they would be investing an undisclosed amount in Magic Leap.

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