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ArcGIS Maps for Unity: Unlocking New Capabilities for Immersive Experiences in Various Industries

ARPost

With real-time geospatial data, photorealistic immersive experiences can now be accessed and applied in a wide range of industries. By merging real-world geospatial data into a robust game engine, developers can create hyperrealistic simulations and fully immersive experiences. A Feature-Rich Immersive Application.

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Google Poly Editor Gives Brands More Control Over Their Immersive Ads

VRScout

Originally announced earlier this summer alongside the reveal of Swirl, Google’s new mobile web-based immersive display format, the company this week confirmed the launch of its new 3D editor for the Google Poly 3D platform that offers brands a host of new options and abilities for customizing their web-based immersive advertisements.

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Adobe Purchases Oculus Medium Immersive 3D Sculpting App

VRScout

“Adobe is one of the world’s leading creation software companies, and they’re committed to providing best-in-class 3D and immersive tools for artists, including Adobe Dimension and the Substance tools suite,” states Oculus in a blog post. The post Adobe Purchases Oculus Medium Immersive 3D Sculpting App appeared first on VRScout.

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‘Pokémon GO’ Studio Partners with ‘Sleep No More’ Creators to Bring AR to Immersive Theater

Road to VR

Niantic, the makers of Pokémon GO and Harry Potter: Wizards Unite , today announced what they’re calling a “multifaceted partnership” with Punchdrunk , the company behind the ‘Sleep No More’ immersive theatrical experience. Punchdrunk are pioneers of the immersive theater genre.

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XR Games Invests £5.9m into Immersive Tech

XR Today - Virtual Reality

In a blog post , Bobby Thandi, the Founder and CEO of XR Games , said that his firm is reviewing countless job applications for company positions, indicating a clear “appetite for this [AR/VR] space.” In 2021, XR Games saw outstanding success with its Zombieland Headshot Fever VR game for the Meta Quest.

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GDC 2018: ‘Inside Oculus 2018’ Session, Live Blog @9:30AM PDT

Road to VR

GDC 2018 is in full swing and we kick of Wednesday with a Live Blog of Oculus’ “Inside Oculus 2018” session, which is set to give developers an insight into the Facebook owned VR company’s hardware and software road map for the year.

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GDC 2018: Talk on Creating Games for Magic Leap One, Live Blog @3PM PDT

Road to VR

This session will explain the “what, why, and how” of mixed reality to develop truly immersive experiences. We’ll update this page with our live blog closer to the talk, so keep the page up and refresh if it doesn’t automatically appear.