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Jack Daniels Turns Their Whiskey Bottle Into An AR Pop-Up Book

VRScout

Jack Daniels has been offering thirsty patrons their immensely popular brand of Tennessee whiskey for over 150 years, during which time they’ve become the most successful American whiskey distillery in the world. In 2016, we launched an immersive Virtual Realty experience and in 2018 we launched our official podcast, ‘Around the Barrel.’

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How XR Fan Engagement Brings Fans Closer to the Game

ARPost

The Blue Jackets are one of the few sports organizations taking the lead to bring fans the latest in cutting-edge technology with first-ever immersive experiences to their arena,” MVP Interactive CEO James Giglio said in a release shared with ARPost. The signee?

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Shaq’s Fun House Debuts Super Bowl LVII AR Experience

XR Today - Augmented Reality tag

Netspend and Papa Johns have teamed up with Basketball Legend Shaquille O’Neal to promote his Shaq’s Fun House event’s augmented reality (AR) experience ahead of Super Bowl LVII Sunday. Creative immersive experiences are the only way to cut through swipe culture.”

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AR Meditation App Helps Calm Veterans Suffering From Trauma

VRScout

After seeing how calm each vet was after stepping into VR, Hill reached back out to Tarrant to see if there was a way of combining immersive technology with his electroencephalogram research. war memorials in VR. So far the app has proven immensely useful for veterans suffering from trauma and PTSD as a result of active combat.

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How and Why Brand Engagement Is Driving XR Development

ARPost

We’re excited to bring the anticipation and adrenaline rush of ‘Candyman’ to life online, immersing audiences in the world of urban legends and creative storytelling,” Powster CEO and Creative Director, Ste Thompson, said in a release shared with ARPost. Targets and Targeting. “The Waystar AR experience – MVP Interactive. 8th Wall.

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The Top Five Retail Technology Trends In 2023

Bernard Marr

This could be through innovative technology enabling personalization or virtual and augmented reality solutions (see below for more on all of these). At the same time, online retailers can learn about building personal relationships with customers and providing immersive shopping experiences from bricks ‘n’ mortar retailers.

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Can the Industrial Metaverse, XR Build Future Smart Cities?

XR Today - Mixed Reality tag

After the conclusion of the Creativity Conference , many experts from across the immersive technology landscape have continued to share their insights on the future of the industrial metaverse. XR Today: What can you tell us about the role of immersive technologies in the development of the BIM industry?

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