VRScout

MAY 9, 2023

The legendary electronic duo Daft Punk is back (sort of) with a series of interactive augmented reality (AR) experiences created in celebration of the upcoming release of Random Access Memories 10th Anniversary Edition. “Get Lucky” with three new immersive experiences available in major cities across the globe.

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XR Today - Augmented Reality tag

NOVEMBER 30, 2022

Augmented reality (AR) is taking the world by storm, and here is a guide to how international firms are leveraging the technology. Out of all forms of extended reality (XR) available today, AR is debatably the most accessible. An Introduction to Augmented Reality. A Guide to Augmented Reality 101.

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VRScout

AUGUST 8, 2022

Luxury fashion house Hugo Boss understands this dilemma, which is why the company has partnered with technology company Reactive Reality to develop a new system that allows you to design a custom digital mannequin with detailed body measurements using their PICTOFiT augmented reality technology. Credit: Hugo Boss.

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XR Today - Mixed Reality tag

JULY 7, 2022

For July’s Tour de France 2022 tournament, veteran telecoms partner Orange is teaming with augmented reality (AR) hardware vendor Nreal to enhance the event for modern audiences. Orange and partners designed the Augmented Race 2022 experience to bring the event into the home of individuals. and MATSUKO technology.

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VRScout

APRIL 28, 2023

Balenciaga, a French luxury fashion house known recently for the humorous series of AI-powered memes (created by demonflyingfox) that turn famous film/television characters into drop-dead gorgeous runway models, has launched a new augmented reality (AR) experience designed to raise awareness around sustainable farming.

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ARPost

JUNE 12, 2023

Customers want to try new types of shopping and augmented reality will elevate the future in-store experience. Already a thriving hub for forward-thinking fashion designers, the AR Store represents the exciting possibilities of a full augmented reality shopping experience.

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VRScout

JULY 7, 2022

BattleKart is another in-person multiplayer attraction that uses a combination of augmented reality (AR) technology and electric go-karts to immerse drivers in a variety of interactive experiences similar to popular games such as Mario Kart, Rocket League, and the classic game of Snake.

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The Ghost Howls

FEBRUARY 12, 2019

When I interviewed Kevin Williams , an expert in the LBVR market, he said that there are also some experiments with location-based augmented reality and he mentioned a Japanese arcade AR game called HADO. Go on reading, I bet you will enjoy this journey into the present and the future of location-based augmented reality entertainment.

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Road to VR

MARCH 23, 2022

In a blog post , Snap says NextMind will help drive “long-term augmented reality research efforts within Snap Lab,” the company’s hardware team that’s currently building AR devices. “Snap Lab’s programs explore possibilities for the future of the Snap Camera, including Spectacles.

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Road to VR

JUNE 18, 2020

Additionally, the night will also see what organizers are calling a “silent broadcast” of the virtual concert in the courtyard of the Palais Royal in Paris, France. million albums in France alone. . million albums in France alone. Jarre will be hosting a chat session with students afterwards.

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ARPost

APRIL 29, 2022

“Snapchat has changed a lot over the years, and our camera has become far more powerful – evolving from a way to communicate visually in a Snap into an augmented reality platform,” Spiegel said. Our Camera has evolved into an augmented reality platform powering the creativity of our community and businesses,” said Schwerin.

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XR Today - Augmented Reality tag

MARCH 14, 2024

a significant leap forward in the commercial application of augmented reality. we are setting the stage for the next generation of augmented reality navigation and experiences. ARway version 3.0 Evan Gappelberg, the CEO of ARway , addded: We are thrilled to introduce ARway V3.0, With ARway V3.0,

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VRScout

JUNE 20, 2022

The groundbreaking event will be hosted in Cannes, France at the Centre d’art La Malmaison. Through this exhibition, and augmented reality more broadly, we hope to introduce new levels of accessibility, creativity, and expression to the fashion and design world.”

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Next Reality AR

AUGUST 27, 2019

After hosting an augmented reality experience using its Snapchat Landmarker technology at the Statue of Liberty, Snap is now giving creators the opportunity to create their own Lenses with Lady Liberty. An update to Lens Studio arriving Tuesday adds the Statue of Liberty and thirteen other monuments as Landmarker targets.

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VRScout

JULY 25, 2023

To commemorate the occasion celebrated by sports fans all around the world, Snapchat is introducing brand new ways for you to immerse yourself in the excitement via a handful of new augmented reality (AR) experiences. Cameos: Cameos are now available for every competing team.

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Road to VR

JANUARY 14, 2022

6th Sense VR – Ayatana Concept (France). ??ALO Art Reality Studio – IVR 6 (United States). Universitat Pompeu Fabra – Mixed Reality in Fetal Intervention Using Unreal Engine (Spain). VYV Corporation – Photon Augmented Reality Studio (Canada). Lemay – AR Workflow from Revit to Reality (Canada).

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ARPost

FEBRUARY 26, 2020

In partnership with immersive experience studio Resn , they created a first-person augmented reality mobile experience that shows what happens during a day at work on a commercial fishing ship. An Augmented Reality Mobile Experience That Raises Alarm. See Also: How Augmented Reality Is Used to Educate People on Pollution.

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VRScout

FEBRUARY 16, 2021

Another film festival to talk about is the upcoming Festival of International Virtual and Augmented Reality Stories (FIVARS). This year FIVARS will include films by artists from France, Romania, Netherlands, Italy, Thailand, the US, and many more. Beat // Image Credit: Keisuke Itoh.

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VRScout

JULY 12, 2022

The company also revealed the official specs of the device which you’ll find below: The Magic Leap 2 will be available for purchase on September 30th through select partners in the US, Canada, the United Kingdom, Germany, France, Italy, Spain, and the Kingdom of Saudi Arabia with plans for release in Japan and Singapore by the end of the year.

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VRScout

JUNE 18, 2022

Each year in June roughly 15,000 industry leaders from 90 countries make their way to France to join in the festivities. This year, organizers plan on augmenting the festival with a slew of interactive AR experiences that attendees can discover throughout the festival area and unlock thanks to a new partnership with Niantic.

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XR Today - Augmented Reality tag

FEBRUARY 13, 2024

ARWay to Deploy Across 35,000 Offices Recent partnerships have seen ARWAY bring its no-code, AI-powered augmented reality wayfinding experience platform to a new global reach via pivotal new deals with major new partners.

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XR Today - Augmented Reality tag

JULY 15, 2022

To date, Stories are only available in select countries, including the United States, United Kingdom, Canada, Belgium, Austria, Ireland, Italy, France, Australia, and Spain, with further plans for expansion.

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ARPost

JUNE 3, 2021

Extended reality is an umbrella term encapsulating augmented , virtual , and mixed reality but isn’t limited to the three. See Also: Augmented Reality, Virtual Reality, or Mixed Reality: Which One Is Best For Your Business. New Developments in the Extended Reality Landscape.

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VRScout

APRIL 19, 2018

The uber popular fashion retailer has temporarily ditched traditional mannequins and window displays for an augmented reality fashion show , featuring the fast fashion brand’s best looks on top international models. Your local Zara may be looking a little bit different these days. Want to check out the holographic fashion show?

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VRScout

NOVEMBER 27, 2020

was held back in November with Chloé Jarry, Co-founder, Lucid Realities (France) presenting The Water Lily Obsession , and Christiane Paul, Adjunct Curator of Digital Art at the Whitney Museum of American Art , Chief Curator / Director of the Sheila C.

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XR Today - Augmented Reality tag

AUGUST 12, 2022

to showcase “Personalized 3D”, a system that displays augmented reality (AR) visualizations for live broadcasts. Augmenting the Tour De France. Immersiv also assisted in the Tour de France broadcast by creating an AR visualization of the Director of the Tour de France, Christian Prudhomme.

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ARPost

JUNE 9, 2020

This showcase provides creators with exciting opportunities to explain virtual and augmented reality titles to important decision-makers. See Also: VR Artist Rosie Summers on Art and Virtual Reality. Virtual reality is evolving rapidly, especially during the pandemic. Overall, it will highlight 23 leading projects.

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VRScout

NOVEMBER 2, 2019

VRBAR recently launched two short-term partnerships: For “Brooklyn Falls for France” , VRBAR partnered with the French Embassy of the United States as a cultural institution to celebrate French art and creators, including work by Parisian XR studio, Atlas V, as well as Ubisoft escape rooms and Innerscape’s puzzle adventure.

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The Ghost Howls

MAY 9, 2019

Some days ago, I found an article on Futurism talking about a university in France able to create the “first smart contact lens” The article also talked about Augmented Reality and the interest of the DARPA for using this product. How is the AR/VR ecosystem in France? Not particularly different from elsewhere.

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XR Today - Augmented Reality tag

JULY 8, 2022

Last month at the VivaTech Paris 2022, the Co-Founder and CEO of Snap Inc, Evan Spiegal , explored augmented reality (AR) as a tool for brands to increase customer engagement in a keynote speech. 250 million people are using AR today just inside of Snapchat.

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UploadVR Between Realities podcast

JANUARY 19, 2017

And previously we covered Adidas and their promotion of a new soccer shoe using virtual reality throughout Europe. Now, a Nike store in Paris is letting customers get a look at different shoe colors using augmented reality. Tagged with: ar , augmented reality , france , Nike , Paris , shopping.

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The Ghost Howls

NOVEMBER 21, 2022

Qualcomm and Niantic bet on the future of augmented reality with AR2. At it, it announced the Snapdragon AR2, a new chip optimized for augmented reality glasses. AR2 is a chip thought so that you can have a pair of lightweight augmented reality glasses that work by being wirelessly connected to your phone via Wi-Fi 7.

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Next Reality - News

SEPTEMBER 16, 2021

One of the most iconic architectural landmarks on the planet, the Arc de Triomphe in Paris, France, will become a part of augmented reality history thanks to a new project from Snap.

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XR Today - Augmented Reality tag

JUNE 10, 2022

With Augmented Reality tools designed to allow any company to create their own immersive ad experience, Meta has helped a host of companies reconnect with their audience. So far, MADE.com has achieved phenomenal success across the Netherlands, the UK, Switzerland, Germany, France, Austria, Spain, and Belgium.

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XR Today - Augmented Reality tag

JULY 11, 2022

Nreal, a global vendor of augmented reality (AR) smart glasses, announced on Friday last week the introduction of immersive advertising opportunities for its lineup of products. This month, Nreal’s streaming service expanded its audiences, thanks to its association with Tour De France partners Orange.

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Road to VR

NOVEMBER 3, 2017

Microsoft announced at their at Future Decoded conference in London that HoloLens, the company’s augmented reality headset, will be expanding its international availability to include all of the European Union in December.

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The Ghost Howls

MAY 23, 2022

Good morning from Perpignan, France! Google has launched a new cloud service based on Stadia technology: dubbed “Immersive Stream for AR”, it lets you perform cloud rendering for augmented reality applications for mobile phones. I’m here to do some meetings, but actually also to eat a lot of food. Learn more. Learn more.

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