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Report: Pico to Layoff “hundreds” as Company Shifts Focus to Hardware

Road to VR

Citing three people with direct knowledge of the matter, the report maintains the information comes from an internal meeting from earlier this morning wherein it was allegedly revealed Pico is keeping its VR hardware team whilst folding much of its software team back into ByteDance’s own product development team.

Hardware 275
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Nreal currently focusing on Asia, shipping to the West is coming next year

The Ghost Howls

Nreal answers it is focusing on Asia. Hardware is very hard to make, and creating a production pipeline for a worldwide distribution is very hard : that’s why Valve partnered with HTC for the first Vive, because HTC had this kind of knowledge. Managing a hardware product is very complicated. So what is happening?

Asia 412
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AWE Asia-2023 Conference in Singapore from August 30-31

XROM

The Augmented World Expo Asia announced that it will host its 2023 conference in Singapore from August 30-31. 2023 will mark the first time that AWE Asia is hosted in Singapore. AWE Asia looks forward to hosting the conference in Singapore for the first time," said AWE Asia Executive Director Ryan Hu. "We

Asia 72
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Pico Reportedly to Release ‘PICO 4S’ Headset, According to New Trademark & Leaked Controller Design

Road to VR

pic.twitter.com/on6nJg900F — Luna (@Lunayian) March 11, 2024 Lunayian noted late last week that Pico has also already trademarked the name Pico 4S , a naming scheme that may suggest more of a hardware refresh of the Pico 4 headset, which launched in Asia and Europe in October 2022.

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PlayStation Awards Honors 3 Top Titles for Helping Sell PSVR in Asia

Road to VR

The PlayStation Awards took place in Tokyo last night, Sony’s annual award show that rewards PlayStation format titles based on sales in Asia. Whatever the case may be, here’s the top three titles Sony says played a crucial role in selling PlayStation VR headsets this past year in Asia: No Heroes Allowed!

Asia 143
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Pico Reportedly Cancels Quest Competitor to Instead Take on Apple Vision Pro

Road to VR

Citing people familiar with the situation, the report maintains that TikTok parent ByteDance is canceling Pico’s next VR headset, or what is being referred to as ‘Pico 5’ It’s said this was in direct response to middling sales of Pico 4, the standalone released in Asia and Europe to compete with Meta Quest 2.

Apple 334
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Pico Shutdown Rumors are False, Says Parent Company ByteDance

Road to VR

A recent rumor, which alleged that TikTok parent company ByteDance is slated to spin down its XR hardware subsidiary Pico Interactive, is false, the company says. China-based publication EqualOcean reported late last week that ByteDance is set to “gradually abandon the PICO business.”