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Campaign Tracker: AR Boosts Ad Conversions 300%

AR Insider

Early-adopter brands are learning that AR lets them demonstrate products in immersive ways. Consumer brands, if fitting to the medium, should start to build an AR knowledge base. For a full list of campaigns, comparative ROI chart and deeper analysis, subscribe to ARtillery PRO.

AR 365
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Bollé Boosts Brand Image with AR, Part II

ARVR

million PR impressions from 156 articles. Bollé learned several key tactics as its knowledge base built over the multi-campaign arc, which it broke down for us recently. Its immersive qualities have experiential value for brand building, while also qualifying buying decisions for in-market shoppers. Bollé achieved 167.6

AR 147
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Flexing Your Brain in XR, with Cognitive Design’s Todd Maddox

XR for Business Podcast

Todd has published over 200 peer reviewed scientific articles, resulting in over 10,000 academic citations and hundreds of speaking engagements. I’ve been reading your posts and your articles, and trying to get through some of your scientific papers is a challenge. You can follow Todd on LinkedIn. Alan: It’s such an honor.

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Flexing Your Brain in XR, with Cognitive Design’s Todd Maddox

XR for Business Podcast

Todd has published over 200 peer reviewed scientific articles, resulting in over 10,000 academic citations and hundreds of speaking engagements. I’ve been reading your posts and your articles, and trying to get through some of your scientific papers is a challenge. You can follow Todd on LinkedIn. Alan: It’s such an honor.

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Flexing Your Brain in XR, with Cognitive Design's Todd Maddox

XR for Business Podcast

Todd has published over 200 peer reviewed scientific articles, resulting in over 10,000 academic citations and hundreds of speaking engagements. I've been reading your posts and your articles, and trying to get through some of your scientific papers is a challenge. You can follow Todd on LinkedIn. Just look for "Todd Maddox PhD.".

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‘Skyrim VR’ for PC Review – a Dragon-sized Feast for the Eyes

Road to VR

Barring some imperfections, Bethesda has successfully opened up the giant region of Skyrim to a platform that can boost the pixels where it counts, giving you that immersive mountain vista you always craved, or the moody evening in the tavern reading up on the world’s ancient lore. Skyrim VR on PC Details: Official Site.

Gaming 256
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AR, MR, XR or VR?

VeeR VR

This multi-sensory experience was also the first ‘3D film’, designed for a single viewer and enabled the viewer to become immersed through multiple sense in the media. From this point in VR’s history, it is ‘just’ resolution and fidelity boosts to get to our modern consumer-based headsets.

AR 40