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The XR Week Peek (2023.05.15): Google confirms headset with Samsung, Ultraleap teases a new device, and more!

The Ghost Howls

Top news of the week (Image by Google) Google announces important AI and XR news at Google I/O This Google I/O has seen immersive realities back to the menu. During the keynote, CEO Sundar Pichai and his collaborators announced interesting features both for AR and VR. It’s something crazy that I would like to try.

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Atlantic, Meta to Debut Sir David Attenborough’s ‘Galapagos’ on Quest TV

XR Today - Virtual Reality

Atlantic Productions has partnered with Meta Platforms to host an impressive immersive experience highlighting climate change’s effects on the Galapagos Islands. Atlantic has filmed several BAFTA-winning films in XR and has gained extensive experience in creating virtual, augmented, and mixed reality (VR/AR/MR) documentaries.

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The Impact Of AR/VR On the Food Industry

ARVR

Companies are increasingly using immersive technologies like Augmented Reality and Virtual Reality to take advantage of this. Let’s explore the impact of AR/VR in the food industry. Online Presence In order to achieve success in their online presence, restaurants or food companies need to utilize VR and AR technology.

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Google Announces ARCore 1.0 Update and New AR Experiences

VRScout

makes AR development faster and easier; launching soon on more devices. Google’s ARCore is getting an update that brings improved environmental understanding and lets developers now publish AR apps to the Play Store. That’s roughly 100 million Android smartphones that have advanced AR capabilities today. New Immersive Content.

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The XR Week Peek (2022.06.13): Apple doesn’t show its AR glasses at WWDC, Meta delays its AR plans, and more!

The Ghost Howls

Meta delays its plans for AR glasses. Meta has not officially answered this report, but Andrew Bosworth, the CTO of the company, has indirectly commented on it: “ We’re going to ship wrist wearables and AR glasses that bring completely new tech?—?like Other relevant news. Image by Meta). like EMG?—?to This is anyway good news.

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Barneys Launches In-Store VR Dance Experience

VRScout

The Samsung Gear VR experience can viewed in Barneys New York stores. But with the announcement of Barneys spring campaign, Mantle , the luxury retailer is branching out to explore how fashion, contemporary dance, and immersive technology can come together to create an unforgettable experience for viewers.

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What F8 2017 Means for Mass Market Adoption of Immersive Technologies

VRScout

Now, let’s consider the key takeaways related to AR, VR and 360 ° content and review how they will influence the mass market adoption of those immersive technologies. That’s what the slide said, but what is important to note is that they are making the camera the first mainstream AR platform. Augmented Reality.