The Ghost Howls

SEPTEMBER 18, 2023

The drama about Unity’s new pricing models has set the whole game development community on fire, while we had an unexpected leak about the Pico 5 and some updates on the Apple Vision Pro. In the case of Unity Personal, the thresholds are 200,000 downloads and 200,000 in revenues, and the fee is $0.20 per install. And this $0.2

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The Ghost Howls

SEPTEMBER 3, 2023

Plus there is this sense of perceived “stasis” of the technology. As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting.

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The Ghost Howls

FEBRUARY 22, 2021

This week in XR hasn’t had any explosive news, but it was interesting nonetheless: in particular we had cool info on AR glasses, with some news from Kura, Lynx, and Samsung. And it also makes me super-happy that no one is about Facebook and Apple… I was getting pretty bored in writing newsletters only about these two companies!

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ARVR

SEPTEMBER 22, 2022

In this guide, we’ll discuss the details of augmented reality development in 2022, including the choice of technologies and the development flow. The camera uses the patterns on the actual book as a reference to display the AR content, a technology that is often used today on Snapchat and Instagram. This is how location-based AR works.

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The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay. Let’s all hope so.

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The Ghost Howls

NOVEMBER 14, 2022

Apple is working on some sort of metaverse, and its headset is entering mass production. It has been a week of interesting rumors about the upcoming Apple MR headset. So, forget about an Apple headset that is going to enter the mainstream , as I already sold in this previous article. Other relevant news. News worth a mention.

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XR Today - Mixed Reality tag

MARCH 29, 2024

It is exciting to see the progress and innovation that emerging technology solutions are bringing. Will the Apple Vision Pro Debut in China Apple’s CEO and spatial computing champion, Tim Cook , confirmed that the recently released Apple Vision Pro would land in China in 2024. per cent to 9.7 million units in 2024.

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The Ghost Howls

MAY 17, 2020

Apple glasses are coming in 2021–2022 and they are incredibly sleek. Apple glasses are coming. The glasses are expected to run a new operating system, rOS (or reality OS), and Apple is exploring touch panels, voice activation, and head gestures as a means of control. Apple is really good at selling stuff.

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The Ghost Howls

MAY 14, 2023

More information about Google’s XR headset are coming “later this year” Google and Samsung will release an XR headset (Image by Google) Google, Qualcomm, and Samsung are working on an XR headset. My candid opinion is that the project Starline as is will be abandoned and will enter the Google Graveyard.

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XR Today - Mixed Reality tag

SEPTEMBER 22, 2023

Meanwhile, the immersive industry is coming closer to a potential paradigm shift in 2024, as big technology brands plan to make a mark on the emerging sector. Parkinson also noted other major trends would involve the “expansion of display technology” as well as further AI integrations.

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The Ghost Howls

OCTOBER 16, 2023

Apple is still working on a cheaper Vision Pro Meta is not the only company working on a cheaper device. Apple is doing the same with its Vision Pro, hoping to release in the next years a headset with a price that makes it affordable for more people. More info — Use Google Translate!

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The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

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XR Today - Augmented Reality tag

APRIL 17, 2023

The founder explained that many immersive education tools rely on QR codes for simple interactive content which doesn’t “ move the needle on someone’s education;” compared to advanced AR technology – “in the case of da Vinci, you’re using AR as a tool, not just a gimmicky video.” Apple does.

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The Ghost Howls

DECEMBER 26, 2023

It was not a perfect day because I also had some work-related issues to cope with, but it’s part of life when you are working with cutting-edge technologies I’m curious to know how the holidays are going for you, so answer this post letting me know how life is going for you! But before, let me list the most important XR news of the past week.

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XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Apple is gearing up for the Vision Pro debut. However, a key difference and benefit that Apple has over some of its competition is the already-established iOS ecosystem of products and software. On the other hand, Apple is not the only XR firm pushing for interoperability and cross-pollination of hardware and software.

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XR Today - Virtual Reality

JANUARY 1, 2024

Here are some of the VR vendors making waves in the industry as of 2024: RealWear Meta Apple Goertek Pimax Pico HP HTC Vive Samsung Varjo Lenovo Valve Index Vrgineers RealWear Exploring various aspects of the immersive technology landscape, RealWear produces sensors, apps, and hardware for the XR space.

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ARPost

JUNE 15, 2020

According to Statista research , projects for 2023 place AR technology value at more than 18 billion US dollars, while mobile AR user growth should hit 2.4 If you want to embrace this new technology in 2020, one way to do so is to create an augmented reality mobile application. Unity Support. billion that same year.

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The Ghost Howls

JANUARY 2, 2019

We all love to make speculations on the technology and I am no exception. Not because I am a genius, but because the technology is still evolving very slowly and so it is very predictable. Feature comparison between ARCore, ARKit and the Unity Handheld AR SDK (Image by Unity). is at the forefront of this technology.

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XR Today - Augmented Reality tag

MAY 22, 2023

With this technology, we can all create and enjoy more immersive experiences. Google now supports numerous Android smartphones such as Asus, Lenovo, LG, Moto, Motorola, OnePlus, Samsung, Sony, Vivo, Infinix, Tecno, Sharp, and Xiaomi. It’s the Google version of the “ARKit” experience from Apple.

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XR Today - Mixed Reality tag

JANUARY 4, 2024

The move enables the project partners to extend digital twin adoption and create new use cases for volumetric capture technology – including the XR content it produces. We’re dedicated to leveraging cutting-edge technologies, including Artificial Intelligence, to create immersive storytelling experiences in the metaverse.

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ARVR

AUGUST 28, 2020

Major tech giants like Samsung, Google, Apple and Nvidia are the chief contributors to VR market and at the same time the chief researchers that can help explore more versatile use cases of this impactful technology within the next few years. The community for VR developers is budding yet highly supportive.

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Tech Trends VR

FEBRUARY 24, 2019

That, in turn, allowed their partner developers to secure key contracts as they figured their way around the new technology. Because of that we hope – and it would make sense – if they adopt an OEM for their Mixed Reality technology.

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The Ghost Howls

FEBRUARY 23, 2023

But in China, they are very famous, and now they are also organizing a big event about XR called FBEC with hosts from all the major VR companies (HTC, Unity, Alibaba, Huawei, etc…). Their overall investment is not much and they haven’t selected VR as a strategic technology at the moment.

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The Ghost Howls

FEBRUARY 14, 2022

PSVR 2, Apple XR visor) and games, will be fundamental to understand its evolution and its potential. A leaked image from the Oculus team shows that the company is working to implement body tracking inside the Oculus Unity SDK. References to Apple RealityOS have been leaked. Leaks about Apple are intensifying over the weeks.

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XR Today - Mixed Reality tag

JUNE 1, 2023

Numerous executives and officials have rallied the global tech community to sustain the momentum of a renaissance of immersive technologies. Speaking on the upcoming Apple Reality Pro headset, he explained how Lucky Palmer, Founder, Oculus said Apple’s device was “excellent.”

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The Ghost Howls

OCTOBER 26, 2020

This year, I’m just watching the conference from home The conference has been interesting, and it has been the usual mix of technology and politics. Stanford and Samsung create a super-high-resolution display. Simple WebXR” aims at bringing WebXR to Unity. Well, that demo has turned into a paid application called Clipdrop.

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The Ghost Howls

DECEMBER 23, 2019

Some months ago, we all read that letter where Zuckerberg claimed wanting to get complete control of the hardware and software stack so that Facebook shouldn’t depend on external companies, like Google or Apple for the SO, or phone manufacturers for the hardware. Unity releases the XR Interaction Toolkit.

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Hypergrid Business

NOVEMBER 18, 2017

Apple has lagged behind in the virtual and augmented reality race so far. Their phones can be used for some low-end VR, via the Cardboard platform from Google, but they haven’t had anything of their own to match the higher-end Samsung Gear VR and Google Daydream View headsets.

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VRWorld

JANUARY 10, 2018

The company indicated their platform could expand the reach of AR technologies to an estimated two billion smartphones. The uSensAR platform will support Unity , C++ and Java. An SDK will be released by the middle of this year. The partnership is expected to empower augmented reality for hundreds of millions of users.

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The Ghost Howls

SEPTEMBER 3, 2020

It’s a while that I virtually know Chris Koomen , a talented professional that works with immersive technologies at KLM. In 2015 my girlfriend came with a Cardboard and with no experience with Unity I created my first 360 photo which I’ve shown to my manger. There started to grow the use of interactions in 360 videos.

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Upload VR

FEBRUARY 16, 2024

Apple Vision Pro is a very impressive fusion of hardware and software, but it's by no means perfect. Apple Vision Pro Specs, Features & Details Apple officially revealed the full Vision Pro specs when opening preorders today. And Apple did not send UploadVR a review unit, we bought our own. But does it deliver?

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The Ghost Howls

NOVEMBER 27, 2023

These technologies are so important and have so much business potential (see the success of OpenAI services) that companies can not stop pursuing them because there is too much money at stake. The second one is that the Apple Vision Pro is so next-gen that one of its displays costs just a bit less than all the components of Quest 3!

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The Ghost Howls

JANUARY 22, 2021

Now it’s time to make some forecasts about its companion technology, that is augmented reality! This won’t be the year of AR : exactly as I said for virtual reality, let’s not hype the technology and think that this is the year when mainstream adoption of wearable AR glasses is going to happen.

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XR for Business Podcast

OCTOBER 6, 2020

This is-- Steelcase is a good example of an early adopter of this technology. And that's what everybody needs it right now, and especially in a time where technology seems to be kind of blinding us to our human interactions. I think this is-- it's technology that allows for a more personal touch. Alan: Oh, how cool is that.

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XR for Business Podcast

OCTOBER 6, 2020

This is-- Steelcase is a good example of an early adopter of this technology. And that's what everybody needs it right now, and especially in a time where technology seems to be kind of blinding us to our human interactions. I think this is-- it's technology that allows for a more personal touch. Alan: Oh, how cool is that.

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XR for Business Podcast

OCTOBER 6, 2020

This is-- Steelcase is a good example of an early adopter of this technology. And that's what everybody needs it right now, and especially in a time where technology seems to be kind of blinding us to our human interactions. I think this is-- it's technology that allows for a more personal touch. Alan: Oh, how cool is that.

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XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. We were so blessed to find literally the man that wrote the book on Unity [chuckles] Joe Hocking, to join the team. And then there's technology companies that are all about innovation.

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