XR Today - Mixed Reality tag

DECEMBER 15, 2023

Major firms like Apple are sending staff to stores across the USA to train staff using its new MR headset. Apple Preps Retail Stores for Vision Pro Debut Apple is preparing for the release of its Vision Pro device, which was announced earlier this year. Will the XR market become a shark tank in the new year?

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The Ghost Howls

MAY 30, 2023

Top news of the week (Image by Brad Lynch) Bloomberg got a preview of the Quest 3 Last week I predicted that Meta could have given us a glimpse of the Quest 3 during the Gaming Showcase on June, 1st, so that to create attention around its device before the announcement of the Apple headset.

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Road to VR

NOVEMBER 10, 2021

A New York Times report maintains that Meta has been planning its own retail stores that aim to eventually span the world. Opening physical stores though would be much larger step for Meta, putting it in the same retail class as Microsoft, Apple and Google; the latter just opening its first retail store this summer.

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XR Today - Mixed Reality tag

APRIL 4, 2023

Apple’s mixed reality (MR) headset is set to delay again amid its upcoming Worldwide Developer Conference (WWDC) from 5 to 9 June, a series of tweets has found this week. Reports have revealed that this may block Apple from unveiling the device at the key event.

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XR Today - Mixed Reality tag

SEPTEMBER 1, 2023

Not only is Meta’s Connect event coming up quickly, but Apple and Microsoft are also working towards establishing XR productivity tools. Google and Adobe Bring AR Experiences to Retail Rock Paper Reality (RPR) collaborated with Google and Adobe this week to enhance cross-platform AR retail experiences.

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ARPost

JULY 13, 2020

AR has penetrated almost all the industries: automotive, professional services, education and training, retail, architecture, and healthcare. Already, several top-level companies like LG, Apple , and Sony are joining the market of AR hardware producers, dominated so far by Microsoft and Magic Leap.

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XR Today - Augmented Reality tag

MARCH 11, 2024

For enterprise, the Vision Pro presents a curious concept as, unlike predecessors like Meta, Apple focused on productivity as its core use case, leading to various enterprise-ready applications landing on the product ready for launch. Due to Apple’s preparation of developers last year, many applications are now debuting on the service.

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The Ghost Howls

MAY 1, 2023

According to the CMA: “Microsoft already enjoys a powerful position and head start over other competitors in cloud gaming and this deal would strengthen that advantage giving it the ability to undermine new and innovative competitors.” So I wonder if this suspension could also change Microsoft’s future plans concerning the M-word.

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The Ghost Howls

JUNE 26, 2023

After having announced some of the features and the price just before the launch of the Apple Vision Pro, now the company formerly known as Facebook is already working towards the launch of the device. 3D content is really a huge problem that needs to be tackled if we want the 2D retail web pages to become 3D XR retail pages.

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XR Today - Big XR News tag

AUGUST 18, 2023

The likes of Apple and Meta are investing in MR to provide an accessible and feature-rich device. Firms like Microsoft and PICO are refining their pre-existing MR offerings to cement their legacy in the device race. Therefore, MR headsets unify AR/VR/MR applications without forcing a user to own multiple pieces of hardware.

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AR Insider

MAY 21, 2021

Apple is signaling interest in developing geospatial experiences as part of its larger AR play. One of the ways it’s doing this is through its effort to rebuild Apple Maps with first-party mapping data. Project Gobi will meanwhile place physical markers to trigger AR content in retail locations like Starbucks.

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AR Insider

DECEMBER 10, 2020

Army’s multi-year contract with Microsoft to deploy Hololens 2 for logistics and combat. Another factor that could stimulate a consumer AR spending shift is Apple. Its smart glasses are projected to hit the market in 2022, which could create a classic Apple “halo effect.” This total also includes the U.S. The Covid Impact.

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The Ghost Howls

MAY 25, 2020

Apple Glasses may release in 2021 for $499. In the end, technologist Jon Prosser has revealed the main details he knows about the Apple Glasses. Well, on another website, I’ve been able to find someone that reading some Apple’s documents has found pictures of strange colored circular tags that may act as QR Codes for Apple devices.

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AR Insider

JANUARY 8, 2020

Augmented Reality Experiences Will Save Brick and Mortar Retail. Retail is changing and Augmented Reality(AR) is playing a critical role in its evolution. billion online in 2019, representing more than 1 in every 10 dollars of total retail spending. And Augmented Reality is already proving to help physical retail fight back.

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XR Today - Mixed Reality tag

APRIL 5, 2024

However, countless vendors, from Microsoft to Meta, Varjo, and even Apple, have shown just how valuable mixed reality solutions can be. For instance, with Microsoft Mesh and Microsoft Teams Immsersive Spaces, companies can design environments where team members can connect and share ideas in a variety of different ways.

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AR Insider

FEBRUARY 24, 2021

The tech industry is looking to replace the smartphone — and everybody is waiting to see what Apple comes up with. I n 2007, Apple unveiled the iPhone. Apple didn’t invent the smartphone — companies like Palm and Blackberry had been selling them for years. But Apple’s not the only company working on these products.

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VRScout

FEBRUARY 16, 2019

Looking into 2019, with Apple and Google starting to support Web based AR experiences, I believe we will see more useful AR experiences from brands soon. The AR retail showcasing market is expected to show a 133% Compound Annual Growth Rate (CAGR) over the next five years, reaching $24.4B, according to the IDC. Image Credit: Kabaq.

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Tech Trends VR

FEBRUARY 27, 2019

The Augmented Reality retail showcasing market is expected to show a 133% Compound Annual Growth Rate (CAGR) over the next five years, reaching $24.4B, according to the IDC Click To Tweet. Looking into 2019, with Apple and Google starting to support Web based AR experiences, I believe we will see more useful AR experiences from brands soon.

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Upload VR

MAY 24, 2023

Google parent Alphabet laid off 12,000 in January, Microsoft has laid off 10,000 so far this year, and Amazon has laid off 27,000. Only Apple so far seems unaffected, reportedly laying off only a tiny number of corporate retail staff. “I Meta is far from the only big tech company conducting layoffs at this scale.

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XR Today - Augmented Reality tag

APRIL 3, 2024

The software can also be used in other areas, such as retail, training, and remote assistance, to help workers stay safe and productive. Glartek announced that its frontline solution is now available on Apple’s Vision Pro.

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XR Today - Mixed Reality tag

JANUARY 24, 2024

The Apple Vision Pro is just around the corner; next week, the major computing firm is set to debut the product for US customers following years of leaks and teasers. Moreover, Apple is keen to educate new audiences on XR and its related technologies. Can Apple’s Spatial Computing Vision Reach Enterprise Clients?

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The Ghost Howls

OCTOBER 11, 2023

More info Apple Vision Pro may have a very slow start The same Ming-Chi Kuo, who probably woke up with a lot of pessimism that day, has also expressed doubts about the widespread success of the Apple Vision Pro. This would mean that Apple’s XR offering should rely for 3 years on a very expensive headset with very low sales.

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The Ghost Howls

AUGUST 1, 2020

He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! VR is not only for enterprise.

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The Ghost Howls

MARCH 15, 2021

Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). Apple AR headset may have been delayed to 2025. Yes, we have rumors about Apple XR devices even this week. Yes, Apple is working on XR glasses. It’s believable.

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VRWorld

SEPTEMBER 27, 2017

Burberry Group Plc is the latest luxury brand to experiment with augmented reality, adding technology from Apple Inc. to its smartphone app as fashion retailers race to find new ways to engage with big spenders online. 2014 then-CEO Angela Ahrendts left Burberry to join Apple as an executive in. Fashion seems to like AR and VR.

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VRScout

MARCH 12, 2018

Apple CEO Tim Cook said last year that “AR will change everything” and make the iPhone “even more essential,” while Microsoft has been revamping its computing around VR and AR, or what it calls “mixed reality.” For instance, retail staff could wear the HoloLens to see how something has been selling.

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ARVR

MAY 11, 2022

Apple is similarly planting seeds for geo-local AR including its Geo-Anchors, visual navigation in Apple Maps and its Project Gobi for AR based point-of-sale engagement at retail partners. These are all orbiting parts of Apple’s AR glasses master plan. Moves & Motivations Of course, Google isn’t alone.

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ARPost

NOVEMBER 4, 2019

According to CBINSIGHTS , tech giants like Facebook, Amazon, Microsoft, Google, and Apple (FAMGA) have all been acquiring AI startups aggressively in the last decade. Apple leads when compared with other giants in terms of acquisitions made. Most of the big giant companies in the world are investing heavily in the field of AI.

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VRWorld

OCTOBER 11, 2017

is willing to team up with competitors Apple Inc. The online retailer, which is already working with Microsoft Corp. The online retailer, which is already working with Microsoft Corp. Just a few weeks ago, Apple was hiring brand new software engineers in Cambridge to help improve its Siri service.

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Mashable VR

JUNE 26, 2022

Here are the organizations that have made initial pledges to do so in varying capacities : Tech and social media Meta Apple Amazon Google Microsoft Adobe Sony Box.com Intuit Reddit Tesla Retail Starbucks Dick's Sporting Goods Patagonia DoorDash GrubHub Levi Strauss & Co.

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Mashable VR

MAY 30, 2022

Apple iPad Air 16GB - Space Gray (Grade B Refurbished: WiFi Only) Bundle When it comes to tablets, the iPad remains supreme. It typically retails for $499, but it's on sale for just $105.99. Credit: Apple. Apple iPad Air 16GB - Space Gray (Grade B Refurbished: WiFi Only) Bundle. Normally $99, score it on sale for $85.99.

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Road to VR

MARCH 1, 2019

Retail & Commerce. SEE ALSO Microsoft Significantly Misrepresented HoloLens 2's Field of View at Reveal. Future Sight AR. Monocle Society. Taqtile, Inc. Medicalholodeck. VERSES Labs. Nexus Studios. Resolution Games. Xennial Digital. Entertainment. Creator Tools. Aesthetic Interactive. Felix & Paul Studios. Collaboration.

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VRScout

JANUARY 4, 2019

AR face filters have become increasingly popular over the last couple of years with Snapchat, Instagram, Apple, and Facebook all incorporating the technology into their respective smartphone applications and technology.

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ARVR

DECEMBER 21, 2020

Retail is changing and going digital. Stat: Well over 2000+ AR Mobile Apps Are Already Available in the Apple app store blowing Android out the water. Fact: Microsoft’s First-Generation AR Glasses, HoloLens, Sold Over 50,000 Units. Fact: Microsoft owns more than 10,000 VR/AR patents. The next stat will tell you why.

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Peter Graham

FEBRUARY 10, 2020

Plenty of companies are interested in the possible use cases of augmented reality (AR), from entertainment to education and retail. Facebook, Microsoft, Google, Apple – CEO Tim Cook recently reiterated his excitement for the technology – are all heavily involved in the space.

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ARVR

FEBRUARY 24, 2021

Here are just some of the tech stocks many are looking at right now (in no particular order): Microsoft Corporation (MSFT) For the people who brought you the Hololens 2, probably the most sophisticated pair of mixed reality smart glasses out there to date. One-year price performance for MSFT as of 2/3/20 Apple Inc.

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TechCrunch VR

JUNE 21, 2021

Blaston retails for $9.99 Will Apple, Facebook or Microsoft be the future of augmented reality? in the Oculus store. Update: Resolution Games reached out to TechCrunch with a statement, floating the possibility of further ad tests down the road inside one of the developer’s free apps.

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