Road to VR

FEBRUARY 26, 2024

Proton Pulse , originally created for the Oculus Rift DK1 development kit in 2013, has been re-released on Apple Vision Pro this week. Created by developer Justin Moravetz, Proton Pulse was first built for the Rift DK1, the very first headset released by Oculus for developers.

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The Ghost Howls

FEBRUARY 5, 2024

My feed on social media is full of posts about the Apple Vision Pro, which has just been released a few days ago. So, as you can expect, a big part of this newsletter will be about Apple’s device, but actually there are also a few interesting pieces of news that regard other products and other companies.

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Upload VR

JUNE 6, 2023

Believers in virtual and augmented reality found themselves sleepless and stirring on the eve of Apple's keynote address at WWDC23. As the moment drew near for the 10 am Pacific keynote from Apple, people watched who had bet their livelihoods on the belief that one day we'll wear glasses that are personal computers. Apple Vision Pro.

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Road to VR

JUNE 9, 2023

With Apple finally making its entrance into the market, Meta won’t be able to go at its own pace. Apple’s new headset might be an absurd $3,500, putting it in a completely different class than Meta’s upcoming Quest 3 at $500, let alone the Quest 2 now at $300.

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AR Insider

APRIL 13, 2021

This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” First Steps.

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AR Insider

MAY 31, 2021

This week, we look at new VR mounts and locomotion inputs, the ongoing Apple/Epic saga, and hands-on with Huawei’s VR glasses. Since it features no computational unit and no battery, it can be smaller and lighter than “shoebox” headsets like the Oculus Quest. The Apple Worldwide Developer’s Conference begins June 7th.

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Voices of VR

FEBRUARY 9, 2024

Bert Nepveu is a co-founder of VRvana, which made a enterprise mixed reality headset that was acquired by Apple in 2017 and provided a number of key innovations that have now shipped with the Apple Vision Pro.

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AR Insider

JANUARY 7, 2020

After passing through the boom and bust cycle of 2016 and 2017, the last two years were more about measured optimism in the face of the sobering realities of industry shakeout and retraction. Brand spending on sponsored mobile AR lenses is a bright spot, as is Apple AR glasses rumors. Apple Glasses Don’t Arrive in 2020.

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AR Insider

APRIL 12, 2021

This week, Apple and Epic continue to exchange blows, Tom Brady leans into NFTs and Vuzix forms partnership with TechSee. Let’s dive in… Apple says Epic’s Fortnite lawsuit is a marketing stunt to revive ‘flagging interest’ in the game. W elcome back to Spatial Beats. How would there otherwise be scarcity?

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The Ghost Howls

SEPTEMBER 6, 2022

I can’t wait to discover the Pico 4, the Quest Pro, and the Apple Reality headsets… and you? Apple headset may be called “Reality”. We have new rumors about the upcoming Apple headset. It seems that one of Apple’s shell companies has just registered the trademarks “Reality One”, “Reality Pro”, and “Reality Processor”.

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The Ghost Howls

JUNE 6, 2022

Apple WWDC may reveal something about Apple’s upcoming headset. Today is the day of the Apple WWDC event and maybe we can have more info about its upcoming headse t. Anyway, it is more probable that we’ll have some software reveal that hints at Apple’s XR strategy. The Verge) More info (Predictions for Apple at WWDC?—?Bloomberg).

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Upload VR

DECEMBER 1, 2023

Valve launching an app on Meta's platform, and Meta's CTO praising it, highlights just how much the VR industry has changed in recent years. For those just catching up, though, here's what people saw happen over that decade: In early 2014, Facebook acquired the Oculus startup and hired many of Valve's top engineers working on VR.

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ARPost

SEPTEMBER 15, 2019

LONDON, September 15, 2019 — VR Intelligence, a leader in senior level conferences and content for the extended reality (XR) industry, announced today the release of the XR Industry Insight Report 2019-2020. XR for Consumers : How has XR impacted B2C industries, why has consumer growth stalled and how can we increase consumer uptake?

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ARPost

JULY 16, 2019

The Healthcare Industry, VR, and AR. The interviewees discuss how they bring AR and VR tech into the healthcare industry. This year, new standalone headsets from Oculus and Vive debuted. The wireless consumer and enterprise VR headsets are now available and are a major breakthrough product for all industries.

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AR Insider

JANUARY 29, 2021

F ollowing our analysis yesterday on the drivers for Apple’s rumored VR play, we continue the narrative in this week’s XR Talks. First, to level set, Bloomberg reported last week that Apple plans for a VR headset to release next year. A bigger question is what Apple’s headset will be and do.

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VRScout

JUNE 5, 2017

Apple’s new iMacs are now powerful enough to support VR. Apple unveiled macOS High Sierra during WWDC. Apple Embracing Virtual Reality. Apple’s senior vice president of software engineering Craig Federighi took the stage and confirmed that “Valve is bringing SteamVR to Mac.”

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AR Insider

JANUARY 25, 2021

How many XR headsets is Apple working on, and when can we get our hands one them? Between the $299 Oculus Quest, the death of the movie theater, and the COVID stigma on shared headsets, you’d think we wouldn’t be hearing much about this right now. Apple headset to be a pricey, niche VR precursor to eventual AR headset.

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Upload VR

MARCH 27, 2024

On March 25, 2014 the world learned Mark Zuckerberg purchased Oculus VR for over $2 billion. Oculus CEO Brendan Iribe, for example, tried and failed to ship better PC VR headsets than the Rift as standalone VR became Zuckerberg's focused strategy. Facebook had around 10,000 employees when it acquired Oculus in 2014.

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The Ghost Howls

MAY 17, 2020

Apple glasses are coming in 2021–2022 and they are incredibly sleek. Apple glasses are coming. The glasses are expected to run a new operating system, rOS (or reality OS), and Apple is exploring touch panels, voice activation, and head gestures as a means of control. Apple is really good at selling stuff.

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Upload VR

JANUARY 26, 2024

The co-CEO of Netflix gave his reasoning for why it isn't supporting Apple Vision Pro at launch. Apple previously announced that iPad & iPhone apps are available on the visionOS App Store "by default" and developers have to intentionally opt-out if they don't want theirs to be. 0:00 / 0:17 1× Media watching on Apple Vision Pro.

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XR Today - Mixed Reality tag

MARCH 4, 2024

Following Meta’s move away from Oculus branding and, subsequently, from requiring Facebook accounts during XR device log-ins, the Menlo Park-based firm is removing all Oculus accounts and related data by the end of the month. Additionally, all data linked to a user’s Oculus account will disappear by the end of March.

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AR Insider

APRIL 27, 2020

Oculus Quest has been the accelerant that the VR industry needs. Demand exceeding supply is the inverse of what we and most industry watchers have expected for the VR hardware marketplace. But perhaps a more telling metric goes straight to the source: Oculus Quest Store data. Oculus Quest Store is a good proxy for that.

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ARVR

APRIL 19, 2021

This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” ExpiCulture?—?Developing

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UploadVR Between Realities podcast

MARCH 27, 2017

We recently covered rumors of Apple planning to lean on AR for the company’s future and there were some personnel movements to corroborate the rumors as well. Now we’ve got some movement in the VR and AR industries again, this time with a senior ex-Apple employee becoming head of Oculus VR hardware.

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The Ghost Howls

JANUARY 15, 2023

Some selected developers have received the Apple headset. Bloomberg’s Mark Gurman, who is considered a reliable reporter about Apple, claimed that “a small number of high-profile software developers” have already received the Apple mixed reality headset to start developing content for it. Other relevant news. Matias Nassi.

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Road to VR

MAY 9, 2018

The post Microsoft Store to Lead Industry in Revenue Share to non-Game VR App Devs appeared first on Road to VR. Only non-gaming consumer apps published on PC, Windows Mixed Reality, Windows Phone or Surface Hub will see the percentage raise, which excludes purchases on Xbox consoles. Check out more details on the Microsoft blog post.

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XR Today - Mixed Reality tag

JUNE 1, 2023

Industry conversation on the Metaverse and XR has also fuelled discussions across the Augmented World Expo (AWE) USA 2023. Following mainstream media coverage of the Metaverse, stating that it was ‘dead’ and no longer viable, companies and experts across the industry have begun pushing back against the mainstream narrative.

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Upload VR

JULY 3, 2023

Palmer Luckey gave his take on Meta Quest Pro and Apple Vision Pro and explained what he would do differently if still at Oculus. If you're unaware, Luckey founded Oculus VR in 2012 to launch the Kickstarter campaign that would eventually lead to the consumer Oculus Rift in 2016, after two publicly sold development kits.

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Road to VR

JUNE 5, 2017

At Apple’s World Wide Developer Conference today, the company made a major shift in their embrace of virtual reality with several new VR announcements during the event’s opening keynote. Today marks a major shift in Apple’s public support for virtual reality. Photo courtesy Apple.

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VRScout

JULY 12, 2021

In terms of compatibility, the platform is cross-compatible with nearly every major VR & AR device, including the HTC Vive, Oculus Quest 2, Microsoft HoloLens 2, as well as AR-enabled iOS and Android devices; it’s never been easier to take your friends’ money! Image Credit: XR Casino.

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XR Today - Mixed Reality tag

MAY 30, 2023

As WWDC approaches, Apple continues to drop hints, leading spectators to assume an immersive device is coming that continues the transformative firm’s track record of distributing game-changing consumer hardware. An XR device from Apple could be massive. This month is proving a pivotal moment in the XR consumer landscape.

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Road to VR

JUNE 6, 2017

Apple this week showed it’s getting serious about the VR medium with platform-spanning VR announcements this week crossing both hardware and software. With SteamVR and the Vive on their way to Mac, eyes turn to Oculus, but the company isn’t ready to commit to MacOS. Photo courtesy Apple. Not If, But When (Probably).

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The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

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UploadVR Between Realities podcast

JANUARY 29, 2017

For every Nintendo there is a Sega and for every Apple there is a Microsoft. There are a handful of major players already cutting their teeth in VR including Google, Sony and Samsung; but the two titans sitting at the top of the heap are Oculus and HTC. Oculus/Apple . The technology world is always a game of rivals.

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XR Today - Mixed Reality tag

APRIL 8, 2024

Recently, reports have emerged that Meta Quest 3 users can now access Layout , an experimental application for the MR headset that seemingly mimics the Apple Vision Pro’s spatial computing user interface (UI) approach. Just days before Meta updated Workrooms, the firm also deleted all Oculus user data on March 28th.

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Road to VR

JUNE 9, 2017

Apple’s broad embrace of VR this week shows that the company has had virtual reality support on its roadmap for quite some time. During a session at WWDC , Apple and Valve confirmed they’ve been working together for nearly a year to bring SteamVR and OpenVR to MacOS. SEE ALSO Apple Announces First VR-Ready Computers.

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The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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