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Spatial Beats: Apple, Magic Leap & Oculus

AR Insider

This week, we look at Apple’s moves across the spatial spectrum, Magic Leap 2, And Oculus Quest game sales among other items. Let’s dive in… Apple VR rumors mounting up. We predicted in 2018 that the Apple XR device would probably be focused on media consumption – at first.

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Big XR News from Meta, Microsoft, and Magic Leap

XR Today - Big XR News tag

Moreover, with significant firms struggling through Q1, official government bodies are also decelerating Metaverse growth out of competition fears. The company faces increased competition from other VR and AR companies, such as Sony and Apple. ” This aims to support businesses and developers in all industry sectors.

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Apple Reportedly Shelves AR Glasses, But Plans Cheaper Headset Model

Upload VR

Apple reportedly indefinitely postponed its AR glasses, but plans to eventually release a more affordable headset model. Bloomberg’s Mark Gurman reports that standalone Apple Glasses had at one point years ago been planned for 2023. Glasses Shelved. Some startups like Nreal have already released primitive AR glasses.

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Apple Engineers Reportedly Got To Build A Headset By Promising Tim Cook Glasses

Upload VR

A new report from Bloomberg's Mark Gurman includes some interesting claims about the history of Apple's head mounted displays development effort. In January, Gurman reported that Apple had indefinitely postponed the AR glasses , shifting its full focus to the upcoming headset and development of a more affordable model down the line.

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The XR Week Peek (2023.07.11): Samsung headset delayed, Apple cheaper Vision delayed, and more!

The Ghost Howls

The reason is the one I’ve already reported in this newsletter a few weeks ago: after the announcement of the Apple Vision Pro, Samsung has been caught a bit off guard by the announced features and it is now trying to power up its headset so that it will be able to properly compete with Apple’s device.

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Spatial Beats: 2020’s Top Ten

AR Insider

Russian government hackers piggybacked on cybersecurity software (!!!!) to penetrate deep into hundreds of government and corporate systems. A year later Magic Leap ran out of cash and laid off half the company. I’d put Apple in the top ten also for its introduction of lidar (3D depth scans) on the new iPad.

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Spatial Beats: Rec Room, Roblox & Zynga

AR Insider

And Apple hasn’t yet played its hand. NuEyes hopes that the new Pro 3 will address the needs for training, learning, enterprise, and government uses. We’ll all be glad to have it in our rearview mirror but make no mistake, it’s been a big year for XR and tech in general, and the news suggests 2021 will be even bigger.