Tech Trends VR

FEBRUARY 24, 2019

In spite of the fact we’re joking around and playing Angry Birds on Magic Leap, the whole thing feels very grown up, in the sense that these guys are in this for the long haul, and so, they reckon, is the business of making Mixed Reality.

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Magic Leap Microsoft San Francisco Trends 282

ARPost

DECEMBER 10, 2022

As this article was being written, Varjo further expanded its cloud with Unreal and Unity engine integrations. While almost all non-Apple mobile devices run Android, it is also the backbone of many XR headsets.). “Now For example, Magic Leap has had a partnership with Google Cloud for the past year now.

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Magic Leap Software Hardware Amazon 381

The Ghost Howls

JANUARY 22, 2021

As a long-time AR enthusiast, and one of the first to have tried Google Glass in Italy, I have to admit that I will consider AR mainstream only when it will be on glasses that we will wear all day , when we’ll live in a completely shared mixed reality world (the AR Cloud). Facebook and Apple will jumpstart the smartglasses ecosystem.

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Augmented Reality Magic Leap AR Apple 475

The Ghost Howls

JANUARY 24, 2022

Image by Google). Project Iris is the codename of Google’s AR glasses. According to a report on The Verge, Google is working on AR glasses. The operating system should be Android, but it seems that Google is also building an operating system specific for XR. Header image by Google). What about yours?

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Microsoft Google AR Virtual World 313

The Ghost Howls

SEPTEMBER 27, 2022

The new DRIVE Thor superchip aimed at autonomous vehicles, which companies will be able to use from 2025 Omniverse Cloud , which lets companies use Omniverse completely via cloud rendering even on non-powerful machines A connector to let you use Omniverse with Unity. Image by Google). Meta and Google announce layoffs.

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Magic Leap Unity Machine Learning Video 492

Road to VR

NOVEMBER 2, 2017

By the virtue of its Windows operating system, the basis of which nearly every PC VR headset uses to function, Microsoft joining the OpenXR initiative represents a win for the others involved, which include industry players like Google, Oculus, HTC, AMD, NVIDIA, Epic Games, Unity, Intel, Qualcomm, Sony, Samsung and Valve.

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Microsoft Magic Leap AR Groups 265

XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Apple is gearing up for the Vision Pro debut. However, a key difference and benefit that Apple has over some of its competition is the already-established iOS ecosystem of products and software. On the other hand, Apple is not the only XR firm pushing for interoperability and cross-pollination of hardware and software.

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Apple Immersion AR Hardware 99

The Ghost Howls

MAY 28, 2023

Today I want to take you on a journey on one of the coolest prototypes I’ve ever worked on, which is about creating Unity applications that can dynamically modify their logic at runtime depending on the user’s needs thanks to generative artificial intelligence. Something so cool I could try and fail big. And then I had an idea.

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How To Unity Video Course 504

AR Insider

OCTOBER 31, 2019

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. Both Azure Spatial Anchors and Google Cloud Anchors are leveraging existing strengths in mapping towards the AR Cloud. Who Will Own the Metaverse?

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Magic Leap AR Microsoft Apple 157

ARVR

JUNE 29, 2020

Source: [link] When it debuted in 2013 the Google Glass was the first of its kind. The Smart-Accessory Revolution A Pew Research Center survey conducted at the beginning of 2013 showed that only 51% of adults in the United States owned a smartphone, 6 years after the launch of the 1st-generation Apple iPhone.

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Augmented Reality Magic Leap Survey AR 130

The Ghost Howls

MAY 30, 2022

Image by Magic Leap). Magic Leap has sold units of its first device for $550. Magic Leap has decided to put on sale its remaining units of the Magic Leap 1, its previous device, for just $550 , which is something like a -75% discount on its standard retail price. News worth a mention.

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Magic Leap Virtual World Ukraine Augmented Reality 297

VRScout

JULY 17, 2016

MAGIC LEAP, THE NOTORIOUSLY SECRETIVE STARTUP, STEPS INTO SPOTLIGHT. Magic Leap has raised $1.5B for mixed reality lightfield technology that no one has actually seen (outside of a small number of people with ironclad NDAs), and is funded by giants like Google and Alibaba. MONEY MOVES & FUNDING.

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Magic Leap San Francisco San Jose Ohio 150

The Ghost Howls

MARCH 23, 2020

I’ve used Google search to find all the pages with references to Del Mar in the Oculus website, and all the docs are identical to the previous versions. Unity is offering 3 months of Free Learning so that you can sharp your development skills. Google will delay the release of Chrome 81 , the one that should have included WebAR.

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Oculus Magic Leap AR Augmented Reality 203

The Ghost Howls

MAY 8, 2023

The first one is that since the Gaming Showcase is happening on June, 1st, it seems positioned in a way to make Meta perform some announcements right before the Apple WWDC. Apple WWDC is where the Apple Reality headset may be announced, and it is taking place on June, 5th. The price is going to be very cheap: only £79.99.

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AR Gaming Augmented Reality China 273

ARVR

JULY 15, 2020

Apple seems to be cornering the popular entertainment industry, with the acquisition of NextVR, as industry rivals such as Magic Leap focus on enterprise solutions. For example, the Google Cardboard headset is only $20 !!! Unity 3D is probably the most common software used for developing VR/AR applications?—?you

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Augmented Reality Virtual Reality Tips AR 130

The Ghost Howls

OCTOBER 12, 2020

At the same time, Facebook could have an approach similar to the one that Google has with Android: theoretically you can use an Android phone without a Google account, but good luck in doing it : since my phone is Chinese, I don’t have Google services and I can assure you that it is a true pain in the a**. Image by Google).

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AR Google Machine Learning Augmented Reality 429

The Ghost Howls

FEBRUARY 17, 2020

Apple now lets add you add “buy” button to AR Quick Look. A piece of simple news, but a very important one, has hit the AR industry this week: Apple now lets companies add custom buttons (usually the “Buy” one) to AR Quick Look. More info (Use Google Translate). Magic Leap plans dev days and dev programs.

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Magic Leap San Francisco AR Sony 212

The Ghost Howls

DECEMBER 13, 2021

This has been a pretty interesting week for me, having spoken at XR Safety Week and Stereopsia, and having published two cool articles about creating innovative SteamVR controllers and using Application SpaceWarp in Unity to almost double the framerate of your application. Apple headset may be very lightweight. Top news of the week.

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Survey Apple AR Samsung 295

The Ghost Howls

AUGUST 9, 2021

Google Tensor chip is made for AI and AR. Google has teased its Pixel 6 phones and at the same time, it has also unveiled its first custom-made SoC, called Tensor. It will be so overly important for Google Lens , for instance. I always say that: don’t forget about Google. Is Oculus Quest killing PCVR?

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Google Sony Eye Tracking AR 515

The Ghost Howls

AUGUST 24, 2020

Someone invokes saviors like Google and Amazon, but even if they managed to succeed, they are other data-harvesting companies , so in any case, we are f**ked. Apple threatens future support in Unreal Engine. All Apple software, SDKs, APIs, and developer tools ?—?Pre-release Image by Epic Games).

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Unreal Apple Government Data 423

XR Today - Mixed Reality tag

JUNE 13, 2023

Apple’s Vision Pro triggered new discourse on the future of virutal, augmented, and mixed reality (VR/AR/MR). Revealed at the Worldwide Developer Conference (WWDC), the Apple Vision Pro has sparked both praise and criticism from the global XR community. Apple is adept at proposing something you didn’t think you needed.

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Industry Apple Unity North America 89

The Ghost Howls

MARCH 26, 2018

I think that, after a year, its specifications don’t sound exceptional anymore and maybe it is better that LG jumps directly to a second generation or that enters the standalone market (as it seems, since there are some rumors about a new revolutionary headset screen developed by Google and LG). Magic Leap releases its SDK.

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AR Magic Leap Oculus Virtual Reality 161

The Ghost Howls

MAY 31, 2018

It is one of those places where people look for 3D models , alongside other marketplaces like the Unity Asset Store, Google Poly or Turbosquid. Not to mention how 3D technologies are being adopted and developed by major companies like Google, Facebook, Amazon, and Apple.

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Architecture Unity Industry Google 161

XR Today - Mixed Reality tag

JUNE 1, 2023

Speaking on the upcoming Apple Reality Pro headset, he explained how Lucky Palmer, Founder, Oculus said Apple’s device was “excellent.” Representatives from Meta Platforms, Google, Magic Leap, Unity, PricewaterhouseCoopers (PwC), the XR Association (XRA), and many others will deliver keynotes and presentations.

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Industry Magic Leap Technology Immersion 90

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. And it was for me as well; I’ve been a Unity user forever.

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AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. And it was for me as well; I’ve been a Unity user forever.

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AR Magic Leap Unity Augmented Reality 78

The Ghost Howls

OCTOBER 26, 2020

Viveport is improving a lot, and now HTC is also launching the Vive XR Suite , which will be distributed thanks to the support of a strong network of partners like HP, NVIDIA, Baidu (the Chinese Google), and Accenture. Some years ago, she performed in The Life, a Mixed Reality art piece inside the Magic Leap One. Learn more.

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HTC Oculus Conference China 392

The Ghost Howls

AUGUST 11, 2019

And i ts 2021+ timeline for XR makes me wonder if Huawei plans to release its headset around that date … that is more or less the same that we predict for Apple glasses. Apple moves top executive to AR glasses team. According to a report, Apple has just moved Kim Vorrath to the AR glasses team. Thanks David for the tip).

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Samsung Survey Oculus AR 192

Robert Scoble

OCTOBER 4, 2019

It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. Literally everyone in the industry other than Magic Leap and Apple uses Qualcomm’s spatial computing tech stack). They must “look cool.”

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AR Augmented Reality Magic Leap Immersion 62

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. You know what, go learn Unity and coding and figure out how to actually make it.

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AR Magic Leap Unity Augmented Reality 60

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He's designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer.

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Austin Google AR Examples 60

The Ghost Howls

FEBRUARY 18, 2021

Will a little startup be able to beat the big behemoths like Apple and Facebook? High-precision 6DOF tracking, eye tracking, gesture inputs, with dedicated input controllers The SDK will support Unity , with Unreal coming Soon. I think we’ll discover it in some months… (You can imagine my excitement in publishing this interview.

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AR China Augmented Reality Technology 529

ARVR

JULY 17, 2020

Devices such as the Magic Leap and the Hololens rely on Waveguide optics. We’re looking at you, Google Glass. Besides Google Glass, there have been plenty of venture backed companies promising to make consumer grade Augmented Reality come to life, only to realize the scale of the problem is larger than originally anticipated.

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Augmented Reality Wearables Hardware AR 130

UploadVR Between Realities podcast

NOVEMBER 15, 2016

The New York Times distributes more than 1 million Google Cardboard phone VR viewers to subscribers with the launch of The Displaced , a 360-degree video project focusing on children driven from their homes by war. Eye-tracking startup Eyefluence, which raises $14 million this month, is acquired about a year later by Google.

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San Francisco HTC Unity Conference 100

The Ghost Howls

JUNE 15, 2020

Unity details its MARS solution. In a blog post, Unity has detailed its MARS solution, that lets you create easily augmented reality experiences , even with little coding knowledge. transforming it in a lightweight browser for iOS that makes Apple users enjoy webpages implementing WebXR. VR can make you happy. Well, maybe.

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Sony AR Augmented Reality Czech Republic 308

XR for Business Podcast

SEPTEMBER 29, 2020

Unity Technologies just went public. Now, if you look at something like game engines, for example, Unity and Unreal, they've been established for many, many years. And Unity's, I think started. Alex: I guarantee that most of Unity's investors are not going into the engine to build their own demos. Alex: Huge news.

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Canada Unity Magic Leap AR 78

XR for Business Podcast

SEPTEMBER 29, 2020

Unity Technologies just went public. Now, if you look at something like game engines, for example, Unity and Unreal, they've been established for many, many years. And Unity's, I think started. Alex: I guarantee that most of Unity's investors are not going into the engine to build their own demos. Alex: Huge news.

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Canada Unity Magic Leap AR 78