The Ghost Howls

FEBRUARY 22, 2021

This week in XR hasn’t had any explosive news, but it was interesting nonetheless: in particular we had cool info on AR glasses, with some news from Kura, Lynx, and Samsung. And it also makes me super-happy that no one is about Facebook and Apple… I was getting pretty bored in writing newsletters only about these two companies!

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AR Insider

OCTOBER 14, 2020

For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. Continued steps in that evolutionary path were taken yesterday at Apple’s iPhone 12 event. Network rollouts still have a ways to go, but Apple is getting ahead of that. A pple is clearly intent on AR.

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XR Today - Mixed Reality tag

MARCH 29, 2024

The power of XR and spatial computing data is undeniable, whether in 3D environmental or user tracking data. Even if a company is not currently using VR or virtual meeting spaces, XR data is still set to play a significant role in transforming our work. The CEO is visiting China due to a decline in iPhone sales. per cent to 9.7

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XR Today - Mixed Reality tag

DECEMBER 29, 2023

Apple Optic ID represents just one of the latest features of the upcoming Apple Vision Pro headset. Ever since it announced its spatial computing headset in June 2023, Apple has begun gradually releasing more insights. Like with most Apple products, full details on the headset are scarce. What is Apple Optic ID?

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UploadVR Between Realities podcast

JUNE 7, 2017

Apple’s WWDC 2017 keynote made that abundantly clear with their announcement of support for external Metal graphics, HTC Vive, SteamVR and Metal VR. The VR market is only starting and now that all the biggest players in the tech space are engaged including Apple we can consider it a complete market.

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The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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Mashable VR

JUNE 16, 2022

Samsung has combined several existing apps and services to create Samsung Wallet, an app that holds your digital keys, boarding passes, ID cards, payment cards, and cryptocurrencies, all in one place. Yes, it's a lot like Apple Wallet , but with a few extras thrown in. It's all protected by the Samsung Knox security system.

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Road to VR

AUGUST 29, 2017

In an answer to Apple’s recently released ARKit , a developer tool used for making augmented reality apps and games that run on newer iPad and iPhones, Google today released a preview of a new Android-compatible software development kit (SDK) called ARCore. Nougat and above. Virtual objects remain accurately placed.

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Mashable VR

MAY 31, 2022

Apple's iPhone 14 , likely to come out in the fall, will have a feature Android devices have had for years: an always-on display. This is according to Bloomberg's Mark Gurman, who laid out Apple's possible plans in the latest instalment of his "Power On" newsletter (via MacRumors ). SEE ALSO: When will your iPhone become obsolete?

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XR Today - Mixed Reality tag

MARCH 25, 2024

Recently, a big piece of news in the XR industry was the announcement that Samsung would enter the XR device marketplace. According to recent reports, the upcoming Samsung headset will have a microOLED display, eight tracking cameras, a ToF sensor, voice commands, eye tracking, and hand tracking features.

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The Ghost Howls

NOVEMBER 14, 2022

Apple is working on some sort of metaverse, and its headset is entering mass production. It has been a week of interesting rumors about the upcoming Apple MR headset. So, forget about an Apple headset that is going to enter the mainstream , as I already sold in this previous article. Then, there are the data about sales numbers.

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The Ghost Howls

DECEMBER 24, 2023

On the pro side, we had the launch of the Apple headset we were all waiting for since forever, the Quest 3 launch, the great sales of Queset 2 after the price slash, and some cool games like Vertigo 2, Resident Evil 4 VR, and Asgard’s Wrath 2. Also, Samsung will probably unveil its moves, so… it is going to be interesting.

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The Ghost Howls

DECEMBER 6, 2021

Apple may announce its headset at WWDC 2022. A new week, a new rumor about Apple. This time it comes from Bloomberg, which predicts that Apple will announce its MR headset in June 2022 during WWDC , to launch it some months later, probably during the holiday season. (Image from the web). Learn about the m**averse in Japan.

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The Ghost Howls

MAY 17, 2020

Apple glasses are coming in 2021–2022 and they are incredibly sleek. Apple glasses are coming. The glasses are expected to run a new operating system, rOS (or reality OS), and Apple is exploring touch panels, voice activation, and head gestures as a means of control. Apple is really good at selling stuff.

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XR Today - Mixed Reality tag

NOVEMBER 10, 2023

Metaroom allows teams to collaborate over immersive visualisations of real-world spaces by leveraging room scanning features on Apple iPhone Pro or iPad Pro devices that generate a digital twin, allowing workers to access the data via the cloud ready to add additional information to an object for a chosen use case.

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XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Apple is gearing up for the Vision Pro debut. However, a key difference and benefit that Apple has over some of its competition is the already-established iOS ecosystem of products and software. On the other hand, Apple is not the only XR firm pushing for interoperability and cross-pollination of hardware and software.

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XR Today - Mixed Reality tag

SEPTEMBER 1, 2023

Not only is Meta’s Connect event coming up quickly, but Apple and Microsoft are also working towards establishing XR productivity tools. In the wake of MR headsets and software coming soon, Google and Samsung quickly reacted – internally – in a bid to create a competing device with an apparent lack of direction.

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The Ghost Howls

MAY 14, 2023

More information about Google’s XR headset are coming “later this year” Google and Samsung will release an XR headset (Image by Google) Google, Qualcomm, and Samsung are working on an XR headset.

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Road to VR

AUGUST 12, 2020

The sunglasses-style AR headset is optionally being bundled with the recently announced Samsung Galaxy Note 20 in that country. When bundled with the Samsung Galaxy Note 20 or LG Velvet and a 5G data plan, Nreal Light AR comes to a pretty reasonable ? SEE ALSO Apple is Snapping up Many of Magic Leap's Former Employees.

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Robert Scoble

MAY 15, 2021

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. This is the fourth paradigm shift for Apple. So, what is Apple getting ready to announce over the next year? Eventually, I hear, Apple will even bring 3D to 2D monitors.

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The Ghost Howls

MAY 7, 2022

Render of the possible upcoming Apple device (Image by Antonio DeRosa). Apple is proposing itself to be the next competitor of Meta. Apple has the most important tech brand, it has a lot of money, it has experience in shipping successful hardware and software, it has compelling content (movies, music, apps), and it has physical stores.

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GizModo VR

APRIL 8, 2021

On Thursday, Samsung announced plans to launch an upgraded version of its Galaxy SmartTag smart trackers, the aptly named SmartTag+, globally on April 16 with a U.S. rollout expected sometime “in the coming weeks.” Read more.

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ARPost

OCTOBER 20, 2021

In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. The leading OEMs such as Samsung and Apple are expected to contribute to manufacturing more AR devices. The concept of augmented reality is no longer new.

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XR Today - VR Headsets tag

MARCH 4, 2024

The Vision Pro bring Apple’s branding into the space and, with it, many eyes. Major Firms Enter the XR Market During a launch event at MWC 2024, Samsung showcased a new XR headset developed in collaboration with Google and Qualcomm. MWC 2024 was a valuable insight into the mainstream XR market.

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The Ghost Howls

SEPTEMBER 18, 2023

The drama about Unity’s new pricing models has set the whole game development community on fire, while we had an unexpected leak about the Pico 5 and some updates on the Apple Vision Pro. This is something many of us predicted correctly: Apple showed how the Vision Pro can record volumetric videos, but in some contexts, this may feel cringe.

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Bernard Marr

AUGUST 2, 2022

Highly accessible data and advanced analytics. The integration of data. Looking ahead, data integration will be key to successful partnerships between companies, particularly in the supply chain. Machines as customers – a huge trend in data integration; this represents perhaps the biggest challenge for the average business.

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GizModo VR

AUGUST 15, 2022

Whether you want a fresh start with your fitness regime, you’re apprehensive about about your watch having too much data on you,… Read more. The smartwatches and fitness trackers that we strap to our wrists are intended to log our activity in minute detail—but there might also be times when you’d rather records weren’t collected.

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XR Today - Mixed Reality tag

APRIL 11, 2024

Moreover, as shown during NVIDIA’s Omniverse showcase at GTC last month, all forms of spatial data are becoming valuable to businesses from management to training. New IDC data points to shipments in 2024 rising by 44.2 The partnerships are displaying an increasing interest in XR learning tools for large-scale deployment.

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Upload VR

MARCH 1, 2024

It runs all the games and experiences that UploadVR Jamie Feltham Flash forward to early 2023, and Samsung announced that it was working on XR hardware, with Google handling the software. Google and Meta's XR strategies could end up remarkably similar, with the two companies vying to entice hardware companies to adopt their platform.

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The Ghost Howls

JULY 14, 2019

Apple has killed its AR glasses project… maybe. A piece of unexpected news has shaken the XR communities this week: according to a report on Digitimes Taiwan, Apple has abandoned its AR/VR glasses project and all the members of the team have been re-allocated in other teams. AR is still alive, Apple will still release its AR glasses.

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XR Today - Mixed Reality tag

FEBRUARY 16, 2024

February 2024 is here, and this month marked the end of a long, long wait for Apple’s Vision Pro. Apple has already sold 200,000 devices in the first week, which is impressive. However, the optics are positive for now in terms of enterprise and consumer XR markets.

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AR Insider

NOVEMBER 14, 2019

For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. Apple is already far ahead given the success of Watch and Airpods. The poster child here is Apple. This sense of motivation and urgency for wearables was quantified further in Apple’s Q4 earnings.

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XR Today - Mixed Reality tag

APRIL 15, 2024

In 2024, many major technology firms like Apple, LG, and Samsung are debuting XR devices, and events like Laval Virtual will provide crucial insight into the growing industry. XR took centre stage, with many firms highlighting major products, addressing industry concerns, and presenting innovations. 2024 is only just kicking off.

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VRScout

AUGUST 29, 2017

When Apple first introduced ARKit back in June at WWDC , we were blown away. Apple’s massive leap into augmented reality with no additional sensors or hardware, only the phone in your pocket, seemingly opened up the largest AR platform in the world overnight. And if you own a Pixel or Samsung S8, running 7.0 AR is happening.

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VRScout

JUNE 9, 2017

Apple finally talks about VR while taking a (very solid) swing at AR, Walmart will use virtual reality to train employees, you can grow better weed with AR + AI, and Q1 VR headset sales…. APPLE ACTUALLY TALKS ABOUT VR. APPLE TAKES A (VERY SOLID) SWING AT AUGMENTED REALITY. However… we’re still waiting for those apple AR glasses.

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The Ghost Howls

FEBRUARY 15, 2021

It wants to create an ecosystem , where most probably all the devices can work together (like it happens today with Apple devices); The report also claims that Facebook may be building its own operating system to encompass all these devices. Apple is working on Micro-OLED displays. Another week, another rumor about Apple’s XR efforts.

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Road to VR

MARCH 19, 2017

In a new report from IDC (International Data Corporation), the market research firm predicts a near 10 fold increase in the shipments of augmented and virtual reality headsets in the next 4 years, bolstered by a plethora of new devices and “expanding array of content for both consumer and enterprise users.”

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