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Reality Bytes: Snap, Google & Amazon

AR Insider

We continue the narrative this week with Maher’s look at Snap’s latest AR blitz, Google’s Starline 3D video calls and Amazon’s grand acquisition. Snap releases some cutting-edge AR technology and shopping tools with hopes it can be an end-to-end e-commerce solution. Far out (from reality).

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The AR Space Race, Part VI: Amazon

AR Insider

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” continuing here with Amazon. Amazon inserted itself in this flow to drive transactions from visual searches.

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NVIDIA CloudXR Now Publicly Available on Google Cloud

Road to VR

CloudXR, NVIDIA’s real-time XR cloud streaming technology, is now publicly available through the Google Cloud Marketplace with Nvidia RTX Virtual Workstations as a Virtual. The post NVIDIA CloudXR Now Publicly Available on Google Cloud appeared first on Road to VR. Machine Image (VMI).

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The XR Week Peek (2023.05.15): Google confirms headset with Samsung, Ultraleap teases a new device, and more!

The Ghost Howls

Top news of the week (Image by Google) Google announces important AI and XR news at Google I/O This Google I/O has seen immersive realities back to the menu. But to summarize, the most important XR-related tidbits have been: Google confirmed that is still working with Qualcomm and Samsung to build an XR headset.

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3 Technologies to Support Shopping’s Next Era

AR Insider

Companies that have leaned into these technologies are seeing big results, as Walmart and Target’s blowout earnings. And if so, which technologies will power that retail future? This will include “try-before-you-buy” AR visualization like we examined yesterday, as well as visual search a la Google Lens.

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NVIDIA CloudXR is Launching on Google Cloud, Microsoft Azure, and AWS

Road to VR

NVIDIA is continuing the rollout of its CloudXR technology on the three leading cloud computing platforms: AWS, Microsoft Azure, and Google Cloud. The post NVIDIA CloudXR is Launching on Google Cloud, Microsoft Azure, and AWS appeared first on Road to VR.

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Amazon Targets Google, Meta Ad Spending with AR Shopping Update

XR Today - Augmented Reality tag

Amazon has recently introduced several new features for shoppers to find products from their mobile devices using augmented reality (AR) shopping technologies. The additions aim to challenge firms like Google, Pinterest, and others dominating the eCommerce search sector.

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