VRWorld

JULY 12, 2017

There’s no doubt that the announcements made on this conference might be the clearest direction where VR/MR/AR are heading as an industry, as it will happen after Microsoft Windows 10 Mixed Reality launches, as well as seeing the first sales results of next generation Oculus Rift headset. Ted Schilowitz, Futurist, 20th Century Fox.

Conference 49

Conference San Francisco Virtual Reality Tourism 49

The Ghost Howls

MARCH 2, 2020

Image by Microsoft). Microsoft has released more specifications for its upcoming XBOX Series X, and from these data is clearly possible to see that it will be compatible with VR headsets. This reinforces my belief that Microsoft in 2021–2022 will add VR support to it , to fight the PSVR when the market will be riper. Learn more.

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Hand tracking AR Oculus HTC 231

The Ghost Howls

JANUARY 22, 2021

As a long-time AR enthusiast, and one of the first to have tried Google Glass in Italy, I have to admit that I will consider AR mainstream only when it will be on glasses that we will wear all day , when we’ll live in a completely shared mixed reality world (the AR Cloud). Didn’t work (Image by Microsoft). Sounded good.

Augmented Reality 475

Augmented Reality Magic Leap AR Apple 475

The Ghost Howls

MARCH 1, 2021

All the 3 major VR runtimes (Oculus, SteamVR, Microsoft) are now compatible with OpenXR , and this means that on the runtime layer on PC, now OpenXR has been fully integrated. This means that if you develop an experience using OpenXR, you can run it on Oculus, SteamVR, and Microsoft runtimes with no modification.

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Sony Oculus Unity AR 366

The Ghost Howls

DECEMBER 27, 2021

I am a bit sad no one gave an award to The Unity Cube , though… I would have loved to get a “Worst Application Award 2021” from Road To VR…. The result is that many big brands are canceling their presence at CES: Google, Intel, Microsoft, Meta, Lenovo, and many others, have decided not to go , and maybe provide their news virtually.

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Unity Oculus Virtual Reality Gaming 438

XR Today - Mixed Reality tag

AUGUST 30, 2022

Tender Claws and Google ARCore. As extended reality gaming experiences continue to take the world by storm, leading cloud and technology vendors like Google are offering game creators and developers an easy avenue into the ecosystem. Respawn Entertainment and Unity. RoboRaid and Microsoft HoloLens.

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Case Study Study Gaming Unity 93

AR Insider

OCTOBER 31, 2019

The World Map in this world therefore isn’t a 2D street map like we have with Google Maps or Open Street Map, nor is it a 3D map with terrain and building volumes. Both Azure Spatial Anchors and Google Cloud Anchors are leveraging existing strengths in mapping towards the AR Cloud. Insane, yet companies are mapping it already.

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Magic Leap AR Microsoft Apple 157

Robert Scoble

OCTOBER 4, 2019

It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. They can’t look nerdy like Google Glass did. Yes, they use similar tools, if not the same tool, as AR developers use: like Unity. Yes they think in 3D.

AR 62

AR Augmented Reality Magic Leap Immersion 62

ARVR

JANUARY 6, 2023

Users can use HMD devices such as Google Cardboard, Oculus Quest, Rift or HTC Vive to experience an imaginary environment. Microsoft Hololens is a key player in the MR market. It has the ability to create a cross platform code where users can create their projects in either JavaScript, Unity, Xamarin, and Cordova.

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Augmented Reality AR Machine Learning Data 246

The Ghost Howls

AUGUST 1, 2020

He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. As John Riccitiello (CEO of Unity) said some years ago , the VR market won’t be interesting enough until it will reach the 10 million users mark. Amazon and Tesla could be two outsider of the XR ecosystem instead.

Apple 512

Apple Oculus China Magic Leap 512

UploadVR Between Realities podcast

NOVEMBER 15, 2016

The New York Times distributes more than 1 million Google Cardboard phone VR viewers to subscribers with the launch of The Displaced , a 360-degree video project focusing on children driven from their homes by war. Eye-tracking startup Eyefluence, which raises $14 million this month, is acquired about a year later by Google.

San Francisco 100

San Francisco HTC Unity Conference 100

The Ghost Howls

JANUARY 20, 2021

From time to time, I like to look at the adoption graph of XR shown by John Riccitiello (the CEO of Unity) in 2017 , where you can see that the real acceleration of immersive technologies should start around 2022-2023. Yes, it’s a lot of time, but these are realistic projections.

Virtual Reality 518

Virtual Reality Trends China HTC 518

The Ghost Howls

NOVEMBER 10, 2019

Image by Google). Google completely opensources Cardboard. With a surprise move, Google has announced with a blog post that it ha opensourced completely Cardboard. Google affirms that Cardboard has been a huge success to introduce people into VR, and more than 15 million headsets have been distributed.

Augmented Reality 162

Augmented Reality Google Machine Learning AR 162

AR Insider

MAY 6, 2020

The third major change came from Unity which recently announced that it will now be serving AR ads on mobile. Unity has one of the world’s largest mobile ad serving businesses and at the end of last year they partnered with Fossil to pilot this new ad format in mobile games. Virtual humans are getting more and more real.

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AR Examples Data Head Mounted Display 383

The Ghost Howls

JULY 24, 2023

Luckily there is AR that is still strong, and we can hope to wear Google AR glasses soon… ah no, they are dead too. For me this is not a fortunate sentence: this is what Alex Kipman said about the HoloLens, a few weeks before the whole Microsoft Mixed Reality division was disbanded and he was fired from the company.

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Apple Survey Machine Learning AR 289

Cats and VR

MAY 1, 2017

Built in Unity , the title has added a new single-player AI mode and supports multiplayer matches. The mobile AR version is available for iOS and Android on both Amazon and the HappyGiant website for $24.99 Next gen AR and VR platforms, including but not limited to Microsoft HoloLens and Google Tango are also being explored.

Augmented Reality 102

Augmented Reality Gaming Virtual Reality AR 102

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. ” You know what, go learn Unity and coding and figure out how to actually make it. And it was for me as well; I’ve been a Unity user forever. It’s amazing.” ” Paul: [laughs] Right.

AR 78

AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. ” You know what, go learn Unity and coding and figure out how to actually make it. And it was for me as well; I’ve been a Unity user forever. It’s amazing.” ” Paul: [laughs] Right.

AR 78

AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. You know what, go learn Unity and coding and figure out how to actually make it. And it was for me as well; I've been a Unity user forever. Alan: And then they ask their tech teams and they're like, "does anybody know Unity?"

AR 60

AR Magic Leap Unity Augmented Reality 60

XR for Business Podcast

JUNE 24, 2019

So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. So that was a problem that, in the past, could only be solved with expensive depth cameras or Google Street View-style cars, or take a thousand photos and wait a day for it all to be processed.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. So that was a problem that, in the past, could only be solved with expensive depth cameras or Google Street View-style cars, or take a thousand photos and wait a day for it all to be processed.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. So that was a problem that, in the past, could only be solved with expensive depth cameras or Google Street View-style cars, or take a thousand photos and wait a day for it all to be processed.

AR 60

AR Technology Industry Augmented Reality 60

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

AUGUST 12, 2019

You can build in Unity, it’s the same thing. I think that was one of the biggest challenges over the last few years, was… well, put it this way: Amazon has 1.5 billion products for sale on Amazon. But with all the investment of the Apples, the Microsofts, the Googles, the Facebooks, the Amazon.

Retail 78

Retail Technology AR Augmented Reality 78

XR for Business Podcast

AUGUST 12, 2019

You can build in Unity, it’s the same thing. I think that was one of the biggest challenges over the last few years, was… well, put it this way: Amazon has 1.5 billion products for sale on Amazon. But with all the investment of the Apples, the Microsofts, the Googles, the Facebooks, the Amazon.

Retail 78

Retail Technology AR Augmented Reality 78

XR Today - Mixed Reality tag

AUGUST 12, 2022

Omniverse Connectors will also integrate with popular content creation platforms such as Unity, Autodesk Alias, SimScale, Blender, the Open Geospatial Consortium, Epic Games, and numerous others, as a beta version, and is currently working with Siemens Xcelerator for building industrial digital twins.

Tools 83

Tools Machine Learning Virtual World Industry 83

XR for Business Podcast

JULY 26, 2019

And even the ability to just do an Amazon Go-like transaction is actually a spatial transaction. And I think people like, you know, Timoni West and others at Unity are doing great work around exploring what those spatial digital interactions and user experiences really need to be over time. It can be sent. Gabriel: That’s right.

Technology 78

Technology Data Industry Los Angeles 78

XR for Business Podcast

JULY 26, 2019

And even the ability to just do an Amazon Go-like transaction is actually a spatial transaction. And I think people like, you know, Timoni West and others at Unity are doing great work around exploring what those spatial digital interactions and user experiences really need to be over time. It can be sent. Gabriel: That’s right.

Technology 78

Technology Data Industry Los Angeles 78

XR for Business Podcast

JULY 26, 2019

And even the ability to just do an Amazon Go-like transaction is actually a spatial transaction. And I think people like, you know, Timoni West and others at Unity are doing great work around exploring what those spatial digital interactions and user experiences really need to be over time. All of the--. It can be sent.

Technology 60

Technology Data Industry Augmented Reality 60

The Ghost Howls

DECEMBER 13, 2021

This has been a pretty interesting week for me, having spoken at XR Safety Week and Stereopsia, and having published two cool articles about creating innovative SteamVR controllers and using Application SpaceWarp in Unity to almost double the framerate of your application. Microsoft and Samsung may be partnering for an AR device.

Survey 295

Survey Apple AR Samsung 295

XR Today - Mixed Reality tag

JANUARY 25, 2023

The United States (US) Justice Department launched a lawsuit against Google’s parent company Alphabet on Tuesday, reports revealed. According to the lawsuit, Google earns roughly 80 percent of its earnings from advertising. According to the lawsuit, Google earns roughly 80 percent of its earnings from advertising.

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Microsoft Google Rhode Island Colorado 103

XR for Business Podcast

AUGUST 14, 2019

Michael: And this is why I’ve been working on starting this dojo, or this VR maker space; because the tools for building — there’s VRTK for Unity… there’s just all these tools. Amazon Sumerian. Unity is always my top one. We’re not tied to Microsoft. Is it marketing? Is it training?

Tips 78

Tips Training Augmented Reality Exercises 78

XR for Business Podcast

AUGUST 14, 2019

Michael: And this is why I’ve been working on starting this dojo, or this VR maker space; because the tools for building — there’s VRTK for Unity… there’s just all these tools. Amazon Sumerian. Unity is always my top one. We’re not tied to Microsoft. Is it marketing? Is it training?

Tips 78

Tips Training Augmented Reality Exercises 78

XR for Business Podcast

AUGUST 14, 2019

Michael: And this is why I've been working on starting this dojo, or this VR maker space; because the tools for building -- there's VRTK for Unity. Amazon Sumerian. Unity is always my top one. As someone who grew up as a game designer and player, I definitely side towards Unity. We're not tied to Microsoft.

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Tips Training Augmented Reality Exercises 60