GizModo VR

JANUARY 20, 2022

With every tech giant from Apple to Microsoft to Amazon rumored to be developing a pair of augmented reality glasses or mixed reality headset, we’ve been wondering whether Google was planning to wade back into consumer headsets.

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AR Insider

FEBRUARY 24, 2021

The tech industry is looking to replace the smartphone — and everybody is waiting to see what Apple comes up with. I n 2007, Apple unveiled the iPhone. Apple didn’t invent the smartphone — companies like Palm and Blackberry had been selling them for years. But Apple’s not the only company working on these products.

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ARVR

JUNE 2, 2021

Synthesizing these factors, one of AR’s battlegrounds will be in augmenting the world in location-relevant ways. That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” But it’s not alone.

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XR Today - Augmented Reality tag

JANUARY 20, 2023

Google parent company Alphabet announced layoffs on Friday of roughly 12,000 workers, totalling 6 percent of its global workforce. Alphabet Chief Executive Sundar Pichai wrote in a memo to staff sent to Reuters it had increased its staff count over the last few years “for a different economic reality than the one we face today.”

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The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay. appeared first on The Ghost Howls.

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The Ghost Howls

JANUARY 22, 2021

Two days ago, I’ve given you my predictions for virtual reality in 2021 (read it, in case you missed it). Now it’s time to make some forecasts about its companion technology, that is augmented reality! This commercial video about Google Glasses led me to immersive realities.

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The Ghost Howls

NOVEMBER 14, 2022

Apple is working on some sort of metaverse, and its headset is entering mass production. It has been a week of interesting rumors about the upcoming Apple MR headset. So, forget about an Apple headset that is going to enter the mainstream , as I already sold in this previous article. Other relevant news.

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ARPost

JUNE 23, 2020

You’ve probably heard of augmented reality try-on experiences. Augmented reality try-on experiences are working on solving this problem. Users can experience the typical augmented reality try-on. They’ve worked with giants including Channel, Timberland, Sony, Amazon, and Panera Bread. Meet Bollé.

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ARPost

NOVEMBER 4, 2019

According to CBINSIGHTS , tech giants like Facebook, Amazon, Microsoft, Google, and Apple (FAMGA) have all been acquiring AI startups aggressively in the last decade. Apple leads when compared with other giants in terms of acquisitions made. Apple leads when compared with other giants in terms of acquisitions made.

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The Ghost Howls

JULY 9, 2022

The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. Concept of a future AR glass by Apple. Fairer competition.

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ARPost

JANUARY 29, 2020

Past attempts have been unsuccessful, such as Google Glass, due to reluctance and concerns over ethical issues such as privacy and security of AR glasses. Fast-forward a few years from the failing Google Glass, and now it turns out the popularity of smart-glasses has increased again, thanks to numerous new developments. Guest Post.

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XR Today - Mixed Reality tag

APRIL 4, 2023

Apple’s mixed reality (MR) headset is set to delay again amid its upcoming Worldwide Developer Conference (WWDC) from 5 to 9 June, a series of tweets has found this week. Reports have revealed that this may block Apple from unveiling the device at the key event.

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Robert Scoble

MAY 15, 2021

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. This is the fourth paradigm shift for Apple. So, what is Apple getting ready to announce over the next year? Eventually, I hear, Apple will even bring 3D to 2D monitors.

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ARPost

JULY 30, 2020

But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. Hearables with augmented reality features are becoming ubiquitous thanks to the overall spread of wearables, the contribution of tech giants, and the growing demand for emerging technologies.

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XR Today - Big XR News tag

JANUARY 27, 2023

Following last week’s theme of layoffs across the tech sector, this week continues the unemployment trend as influential groups reassess the space and US Courts aim at Google. US Justice Department Against Google The US Justice Department filed a lawsuit against Alphabet, Google’s parent company, this Wednesday.

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AR Insider

OCTOBER 30, 2020

For those unfamiliar, it’s a foundational principle that helps contextualize the future of augmented reality. Google’s Justin Quimby says this is okay as long as there are common languages — again like HTML today. Before diving in, what is the AR cloud? could plant seeds for its own AR cloud.

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Robert Scoble

MARCH 28, 2022

But all around were others working on augmented reality products. Meta, Apple, and others. He’s had Apple devices since he was two years old. He can’t use systems like Apple’s Siri, Amazon’s Alexa, or even Google’s Assistant with his voice. Why do I say that?

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VRScout

JULY 29, 2020

Pair your Garmin or Apple smartwatches for additional GPS functionality. FORM’s AR-enhanced swim goggles received a free firmware update today introducing support for Garmin and Apple smartwatches, allowing wearers to track a wide range of metrics, such as their GPS location and heart rate, while swimming outdoors in open water.

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XR Today - Mixed Reality tag

APRIL 17, 2023

Apple is set to reveal its long-awaited Reality Pro mixed reality (MR) headset at the Worldwide Developers Conference (WWDC) on 5 June, news reports revealed on Sunday. What’s in the Bag for Apple? These include a lineup of new Apple laptops, Apple Watches, and software updates.

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GizModo VR

DECEMBER 1, 2021

Apple reportedly wants to replace the iPhone with augmented reality glasses in 10 years, a transition that would fundamentally change the way we interact with the digital world. Before you get excited about becoming Tony Stark, we should caution that these ambitions border on fanciful. Read more.

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AR Insider

OCTOBER 1, 2019

Why Facebook and Amazon have joined the race to bring computing to your face. — Facebook and Amazon each discussed computer glasses at launch events this week. — Amazon’s approach is to get a lightweight product out now, while Facebook is promising advanced technology in a few years. by Kif Leswing, CNBC, 9/29/19.

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The Ghost Howls

MAY 17, 2020

Apple glasses are coming in 2021–2022 and they are incredibly sleek. Apple glasses are coming. The glasses are expected to run a new operating system, rOS (or reality OS), and Apple is exploring touch panels, voice activation, and head gestures as a means of control. Apple is really good at selling stuff.

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ARVR

JANUARY 6, 2023

Augmented reality is a technology that allows us to superimpose digital information into the real-world environment. In this article, we will discuss on augmented reality. Image credits SCAND Blog Virtual Reality (VR)  — It teleports the user into a completely immersive world that replaces the physical world.

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ARVR

OCTOBER 7, 2020

As AR ( Augmented Reality ) is becoming more and more popular, it’s turning into a buzzword. Big names such as Apple, Microsoft, Facebook and Google are rapidly developing the technology, making it accessible to many industries. Apple and Google played big roles in this. Apple recently introduced ARKit 4.0

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AR Insider

AUGUST 14, 2020

Earlier in this series, we examined Google’s ambitions to create more direct user touchpoints (literally) that drive revenue-generating search by voice, visual and text. The story is similar for Amazon , Microsoft and Bose (kind of), and the 800-pound gorilla in wearables, Apple. Fully Actualized.

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ARVR

DECEMBER 9, 2020

We know we are only a few years off from seeing some amazing augmented reality products from Apple and Facebook. This year Apple took it up a notch and introduced LIDAR depth sensors to the lineup which will bring more robust AR experiences. Optimizing 3D models for Augmented Reality 3. New Smart Phones?—?iPhone

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Road to VR

SEPTEMBER 8, 2016

Yesterday Apple held a keynote presentation to update the world on their latest products. It’s too early for Apple to jump into the AR/VR game. That much was made clear on stage at the company’s latest keynote where they revealed the iPhone 7 and the Apple Watch Series 2. Acquisitions.

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VRScout

MAY 20, 2019

Originally announced at CES 2019 , the Reach EDU app has officially launched and now works alongside the existing MekaMon augmented reality gaming app, bringing together creative STEAM learning and advanced robotics in one approachable package. The ReachEDU app is available for free on the Appstore and Google Play.

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ARVR

MAY 11, 2022

For example, Google click value is greater when local intent is signaled by the searcher, such as a “near me” or geographic modifiers like a zip code in the search query. So companies like Google, Yelp, Foursquare and many others have built businesses around this principle in driving local search and discovery?

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ARVR

APRIL 5, 2021

How Augmented Reality (AR) is Reshaping the Food Service Industry 3. The thought is that devices like Apple Watch and AirPods could condition consumers to wear sensors on their bodies, and thus acclimate to the cultural shift that will be required for AR glasses. an ARPU-boosting move that’s classic Apple. ExpiCulture?—?Developing

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The Ghost Howls

SEPTEMBER 12, 2023

New leaks on Amazon and MediaMarkt have revealed that probably the headset will be available starting from October, 10th, 2023. I hope to be wrong, of course: maybe Valve has just accelerated to launch its device before Apple may finally release its one. And its latest update, dubbed the “Mixed Reality 2.0

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The Ghost Howls

OCTOBER 4, 2022

This would be a total pivot for Meta, which would so migrate away from the social importance of having eye and face tracking to compete directly with Apple in offering a consumer device totally dedicated to mixed reality. The device is available on Amazon for $379. Some news on the metaverse. Discover Raindance Immersive.

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The Ghost Howls

OCTOBER 12, 2020

At the same time, Facebook could have an approach similar to the one that Google has with Android: theoretically you can use an Android phone without a Google account, but good luck in doing it : since my phone is Chinese, I don’t have Google services and I can assure you that it is a true pain in the a**. Image by Google).

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ARVR

SEPTEMBER 29, 2021

How Augmented Reality (AR) is Reshaping the Food Service Industry 3. There, it’s beholden to the physical touchpoints and operating systems further down the stack that Apple and Google own. To achieve that endpoint, Facebook knows that wearability is the first step to gradually condition users to accept face-worn tech.

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XR Today - Augmented Reality tag

AUGUST 15, 2022

The Snapchat parent company has faced roadblocks in its expansion to become an extended reality (XR) hardware vendor through its Pixy immersive drone and the Spectacles augmented reality (AR) wearable. In Q1, Snap Inc also accounted for roughly $360 million in losses, and the firm missed its $1.07 billion.

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VRWorld

SEPTEMBER 28, 2017

Amazon, hoping to replicate the success of its Echo device , is poised to extend its eyes and ears into every part of your life with the launch of new voice-controlled and camera-equipped Alexa devices designed for bedrooms, living rooms and even your car.

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AR Insider

JANUARY 21, 2020

We’ve generally stated “tens of billions” for the collective investment scale of the big five — Facebook, Google, Amazon, Microsoft and Apple. From the episode: “Because augmented reality smart glasses represent the next transformational shift in personal computing.

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