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Case Study: MAC Cosmetics Augments Makeup Try-Ons

ARVR

billion by 2026 according to ARtillery Intelligence. Indeed, Amazon is already experimenting with such technologies as it continues its physical retail conquests. Among other things, AR marketing includes sponsored AR lenses that let consumers visualize products in their space. This field?—?including could grow from $2.78

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The XR Week Peek (2022.11.07): PSVR 2 will cost $549, HoloLens are probably dead, and more!

The Ghost Howls

It honestly doesn’t surprise me: we had a similar report about Meta , which was supposed to launch its first consumer AR glasses in 2024 and then was said to have postponed this launch to 2026. The press release says that the government is going to invest money so that the country arrives at shipping 25 million XR devices by 2026.

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8 Augmented Reality Trends in 2021

ARPost

In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. billion by 2026. It has certainly made some serious advancements in recent years with the release of applications such as Pokemon Go and products like HoloLens.

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Nreal Nebula OS Now Supports Apple MacBooks

XR Today - Augmented Reality tag

In late September, the Chinese firm debuted preorders for the Apple dongle on Amazon for $59 as part of an extended deal with the online marketplace to distribute the Nreal Air device on its Prime service for US customers. Most recently, reports in November claimed that Apple is delaying its MR device until 2026 due to design issues.

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Big XR News from Microsoft, Meta, AWS, Apple

XR Today - Mixed Reality tag

Furthermore, Microsoft is stopping compatibility on 1 November 2026 for Windows Home and Pro users on 1 November 2027 for Windows Commercial. AWS Highlight Apple Vision Pro Spatial Computing Developer Tools Amazon Web Services (AWS) is helping developers create spatial applications on Vision Pro.

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XR Goes Mainstream at MWC 2024 – Event Roundup

XR Today - VR Headsets tag

At the event, AWS collaborated with Proto Holograms to showcase a new system powered by Amazon Bedrock. Each lens is as thin as a medical lens, and XPANCEO plans to launch a “perfect all-in-one smart contact lens” with XR features by 2026, as demonstrated at MWC 2024.

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Big XR News from AWE 2023, Siemens, Microsoft, Meta, and Nokia

XR Today - Mixed Reality tag

Moreover, Stettmeier noted that Lenovo is taking an enterprise-first approach to developing XR solutions, meaning you cannot purchase the device via conventional means such as Amazon, instead, going through professional channels – “because we want to make this an enterprise story,” Steinmeier said.