article thumbnail

Amazon Targets Google, Meta Ad Spending with AR Shopping Update

XR Today - Augmented Reality tag

Amazon has recently introduced several new features for shoppers to find products from their mobile devices using augmented reality (AR) shopping technologies. Google previously debuted its own multisearch tool via its Google Lens platform, with Lens initially debuting in October 2017.

Amazon 61
article thumbnail

E3 2017: Sony Video Talks Future PSVR Upgrades: A.I., Focus Variation And More

UploadVR Between Realities podcast

Dominic Mallinson, Senior Vice President of R&D at Sony Interactive Entertainment, spoke a little about the current areas of VR that the group is looking into in a video that ran before the company’s E3 press conference yesterday. You can see it below, the clip starts at around 43:20.

Sony 170
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Samsung XR and EarthX Debut Environmentally-focused 360 Short Films

Road to VR

“We get to show audiences not only the beauty of nature but inspire support for pressing current issues, like firefighters taking on wildfires and Indigenous communities in the Amazon protecting their land from deforestation.”. The Amazon rainforest gives us air we need to survive and is our best hope in this time of climate change.

Samsung 240
article thumbnail

Vive Pro Headset Pre-orders Open at $800 for April 5th Launch, Original Vive Drops to $500

Road to VR

Pre-orders are open globally as of today at Vive.com and other Vive retailers like Amazon. The original Vive will continue to ship with a two month trial of Viveport Subscription and a free copy of Fallout 4 VR (2017). Now we have the answers: the Vive Pro headset alone will cost $800 and launch on April 5th. Stradling Segments.

HTC 268
article thumbnail

Shopping Malls 2.0 – The Future is Virtual

Tech Trends VR

Can immersive technologies help struggling bricks-and-mortar retailers to create new shopping experiences and gain an edge against the likes of Amazon? This means an average of 8,600 closures in 2017 alone. Places for bigger groups socializing or engaging with something are dying: bars, night clubs, shopping malls too.

Retail 168
article thumbnail

Sony’s Richard Marks Expects Natural Voice Input to Play Major Role in VR’s Future

Road to VR

Following a recent Christmas break where he says he studied a robot vacuum cleaner, tested all available voice-input devices for the home (such as the Amazon Echo and Google Home smart speakers), and watched every Black Mirror episode, it was voice control that excited Sony’s head of Magic Lab the most.

article thumbnail

Why more funding equates more peace of mind for TRIPP and its users

TechCrunch VR

TRIPP/EvolVR’s group meditations can be experienced live on several platforms, such as Microsoft’s AltspaceVR and Meta’s Horizon Worlds. Other participants include Qualcomm, Amazon Alexa Fund, HTC and Pokémon GO maker Niantic, as well as existing investor Mayfield, which has been backing TRIPP for a while.

HTC 99