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The Apple Effect: Magic Leap Founder’s Previous Company Launches App on Vision Pro

Road to VR

Apple’s significant impact on the market tends to draw attention from companies that might not have otherwise entered a specific product category—aka “The Apple Effect.” billion in 2013, or just around three years after Magic Leap was founded by Abovitz in stealth mode. So why Apple, and why now?

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Apple CEO Tim Cook is Hyping XR Ahead of WWDC

Road to VR

In an interview ahead of Apple’s upcoming Worldwide Developers Conference event, CEO Tim Cook talks about the potential of XR and why elements of it may be “even better than the real world.” Just as Apple was skeptical of Google Glass, Cook knows Apple will always be in a similar boat when launching new products.

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A Tech Investor’s Take on the Apple Vision Pro

ARPost

Apple’s entrance into the XR space via their announcement of the Apple Vision Pro was one of the most anticipated events in recent XR history. Years of Watching Apple Neso Brands is an investment company specializing in tech-augmented eyewear. Somehow I’ve been following it for the last seven years,” said Almeida.

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#1348: The Journey from VRvana to Apple Vision Pro with co-founder Bert Nepveu

Voices of VR

Bert Nepveu is a co-founder of VRvana, which made a enterprise mixed reality headset that was acquired by Apple in 2017 and provided a number of key innovations that have now shipped with the Apple Vision Pro.

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Proton Pulse Is The First Good Fully-VR Game On Apple Vision Pro

Upload VR

The developer of early demos for the Rift DK1 and DK2 has brought one of modern consumer VR’s very first demo experiences to Apple Vision Pro — Proton Pulse. Justin Moravetz initially released a Proton Pulse demo to the Oculus forum in April 2013 in the days before Oculus Share.

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One of the First Oculus Rift Games is Currently One of Vision Pro’s Best

Road to VR

Proton Pulse , originally created for the Oculus Rift DK1 development kit in 2013, has been re-released on Apple Vision Pro this week. Apple’s decision to exclude controllers from Vision Pro has undercut much of the XR game design knowledge that’s accumulated over the last decade.

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Wearing Apple Vision Pro With Glasses Works, But It's Risky

Upload VR

Despite Apple’s insistence that I do not wear Apple Vision Pro with my prescription glasses, I wanted to know if I could , so I could determine if I should. Now we get to the Apple Vision Pro. Apple did, however, measure the lenses from Ian's Meta Ray-Ban glasses to provide in-store inserts.

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