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Analysis: Meta opens up its walled garden to become the Android of XR

The Ghost Howls

Today a (positive) earthquake hit the virtual reality ecosystem: Meta has just opened up its walled garden, as a strategic move to expand its business in the virtual reality market. It has just authorized other VR OEMs to use its Quest operating system and blurred the lines between the Meta Quest Store and App Lab. Let me tell you everything about this massive news and also analyze with you why this has been a very good idea.

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Meta is Opening Quest’s Operating System to Third-party Headsets, Marking a Massive Shift in Strategy

Road to VR

Today Meta made what is likely to be an industry-altering announcement: it plans to open up the Quest operating system to third-party device makers. Asus, Lenovo, and Xbox have been tapped to create new headsets built on the operating system which is being branded ‘Meta Horizon OS’ Meta has just made its biggest strategic move in the XR space since betting the farm on standalone headsets over PC VR.

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Apple Vision Pro: a Lesson in Customer Lifetime Value

AR Insider

Among all of the things that Apple Vision Pro is doing and demonstrating, a seldom-discussed matter of its customer support was revealed by AR Insider Editor-at-Large, Emily Olman. She unravels the tale. This post appeared first on AR Insider.

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Will VR Help NASA Put Humans on Mars?

XR Today - Virtual Reality

Recently, an exciting new use case emerged from the XR space. NASA reports that its astronauts are leveraging virtual reality headsets to explore a digital twin of the space station they will soon occupy. Moreover, the firm will train astronauts on the space station’s workflows via VR and allow designers to refine the station, therefore laying the groundwork for putting a person on Mars.

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The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

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Spatial Shift: Further Reflections on Vision Pro and Spatial Computing

ARVR

Fresh from receiving my second Vision Pro, which has allowed me to thoroughly explore certain interactions, and from holding two workshops… Continue reading on AR/VR Journey: Augmented & Virtual Reality Magazine »

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ASUS, Lenovo & Xbox Are All Making XR Headsets Running Meta’s New Third-party Friendly Operating System

Road to VR

Meta today announced it’s opening its operating system to third-parties , and has named three heavy weights that have pledged support for its newly renamed Meta Horizon OS: Asus, Lenovo, and Microsoft’s Xbox. In a blog post , Meta says it’s tapped ASUS’s Republic of Gamers to develop an “all-new performance gaming headset,” Lenovo to “develop mixed reality devices for productivity, learning, and entertainment,” and Xbox to create its own limited-edition

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Case Study: Selling Craft Beer with AR

AR Insider

Craft brewery Golden Road Brewing wanted to gain awareness so it turned to AR marketing in partnership with the LA Dodgers. What were the results and takeaways. We break it down in the latest case study. This post appeared first on AR Insider.

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Will these High-End VR Headsets Shift the Market?

XR Today - Virtual Reality

Late last week, at its 2024 Frontier event online showcase, Pimax debuted two VR headsets that continue its legacy of creating ultra-high spec specialist XR devices. As of its announcement, the firm unveiled two headsets that will soon debut as the Crystal Super and Crystal Light. The headsets come packed with incredibly competitive specs but at a higher point.

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Meta Releases Free AI Chatbot, Adobe Adds Sora To Premiere

Charlie Fink

Meta AI with Llama 3 is integrated in Instagram, WhatsApp, Messenger and the Facebook Newsfeed.

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How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

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Meta Partnering With Microsoft's Xbox To Make A "Limited Edition" Quest Headset

Upload VR

Meta is partnering with Microsoft's Xbox to create a "limited edition Meta Quest" headset. The announcement comes as Meta also announced it's rebranding the Quest software platform to Meta Horizon OS, and letting third-party hardware companies such as ASUS and Lenovo make headsets running it. Meta Horizon OS Will Run On Headsets From ASUS & Lenovo Meta is rebranding its Quest software platform Meta Horizon OS, and it will also run on new headsets from ASUS, Lenovo, and more.

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Meta Plans to Blur Barriers Between App Lab and Horizon Store, Court Android App Developers

Road to VR

As part of Meta’s huge announcement today, the company says its rebranding the Quest Store to the Meta Horizon Store. In doing so, the company plans to make it easier for developers to get their content onto the platform. As it stands today, the Quest Store only includes apps that Meta has allowed into the store on an individual basis. Then there’s App Lab, which acts like an ‘unlisted’ store; customers can buy and download content from App Lab, but only if they know the

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What’s Vision Pro’s Enterprise Play? Part II

AR Insider

Though Apple Vision Pro's polished marketing emphasizes consumer use cases – mostly immersive entertainment – practical adoption in early days is enterprise-weighted. We examine the evidence. This post appeared first on AR Insider.

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JEDEC Extends DDR5 Memory Specification to 8800 MT/s, Adds Anti-Rowhammer Features

Anand Tech

When JEDEC released its DDR5 specification (JESD79) back in 2020, the standard setting organization defined precise specs for modules with speed bins of up to 6400 MT/s , while leaving the spec open to further expansions with faster memory as technology progressed. Now, a bit more than three-and-a-half years later, and the standards body and its members are gearing up to release a faster generation of DDR5 memory, which is being laid out in the newly updated JESD79-JC5 specification.

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AR/VR Simulations for Sustainable, Regenerative, Circular Cities

Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor

With 191 country signatories to the Paris Climate Agreement now hard at work in the race to zero carbon by 2050, much of the heavy lifting in ecosystem sustainability falls on the shoulders of the world's densely populated urban centers. This conversation considers how today's AI-enabled simulation media, such as AR/VR, can be effectively applied to accelerate learning, understanding, training, and solutions-modeling to sustainability planning and design.

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Siemens, BILT Leverage Apple Vision Pro for Frontline Workers

XR Today - Mixed Reality tag

Last week, Siemens, in collaboration with enterprise XR software provider BILT, leveraged Apple Vision Pro headsets to provide on-site electricians with XR instructional overlays. The partnership also gives BILT a place as the newest member of its Xcelerator Ecosystem for scaling enterprise XR solutions. Andreas Matthé, CEO of Electrical Products at Siemens Smart Infrastructure , noted that the partnership “is a great example of how we are maximizing digitalization to enable the next generati

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Meta Is Getting Rid Of Quest's App Lab And Opening Up The Store

Upload VR

Meta says it will get rid of Quest's unlisted App Lab and instead make the store much more open. The current Meta Quest Store has faced both criticism and praise for its highly curated console-like approach. That approach avoids the "shovelware flood" problem some other stores suffer from, but also heavily constrains the reach of independent developers, including those with new and interesting ideas Meta's curators don't like but consumers may love.

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New ‘Zombie Army VR’ Trailer Shows Off Explosive Story Campaign, Coming to Major Headsets This Year

Road to VR

Rebellion, developer behind cult horror shooter series Zombie Army, is getting ready to release the franchise’s first VR game on all major headsets this year, and it’s pumping the hype with a new trailer that showcases the upcoming co-op story campaign. Here’s how Rebellion describes Zombie Army VR’s campaign: The game’s campaign takes place alongside the events of the Zombie Army series and sees you take to the field as one of the Deadhunters, an elite squad that is hu

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Using the Magic of AI to Memorialize

AR Insider

Marco Tempest embodies Arthur C. Clarke's famous dictum: “Any sufficiently advanced technology is indistinguishable from magic.” His latest work is an AI-fueled retrospective of Ada Lovelace, the first computer programmer. This post appeared first on AR Insider.

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Are You Still Watching? How to Create Engaging Presentations for Virtual Learning

Speaker: Richard Goring, Director at BrightCarbon

Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.

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Microsoft Teams Introduces Frontline AR Tools for iOS, Android

XR Today - Augmented Reality tag

This week, the Mircosoft Teams smartphone application is gaining new XR features through AR instructional annotations that team members and managers can apply to a caller’s feed, providing instructional insight and assistance. The new Teams Dynamics 365 Remote Assist feature was initially available via the Hololens 2; now, the update brings the features to the platform’s mobile application.

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Meta opens Quest OS to third-party headset makers, taps Lenovo and Xbox as partners

TechCrunch VR

The mixed reality operating system that powers Meta Quest headsets can officially be used by third-party device makers, the company announced on Monday. Three major tech players—Asus, Lenovo and Microsoft’s Xbox—are the first companies to confirm they’ll be developing new devices that run the software. Now called “Meta Horizon OS,” the open system allows developers […] © 2024 TechCrunch.

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YouTube Now Supports 8K 360° & 180° 3D Videos On Quest 3

Upload VR

The YouTube app on Quest 3 now supports 8K videos, including immersive 360° & 180°. At 8K, 2D 360° videos have enough pixels to almost match the Quest 3's display angular resolution, and 2D 180° videos will far exceed it. For 3D content, 8K 180° videos almost match Quest 3's display but 360° videos would still be far below. Around 16K would be required for 3D 360° videos that match Quest 3's display, and around 48K for 3D 360° videos that match the human eye (assuming a capable headset such

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Meta Affirms it Will Continue Making Quest Headsets Even as it Offers OS to (select) Third Parties

Road to VR

Meta says that even though third-parties will be making headsets with Quest OS (now called Horizon OS) the company will continue to develop its line of Quest headsets. Meta made a huge announcement today , saying that the Quest operating system, rebranded to Meta Horizon OS, would be the software basis of new headsets built by third parties like Asus and Lenovo.

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Who C.A.R.E.S.!? How Learning Got Its Bad Rap & What We Can Do About It

Speaker: Treion Muller, Chief Strategy Officer at ELB Learning

Since when has learning and development (L&D) become such a negative experience with its intended learners? Could it be because learners have been conditioned by very poor learning experiences over the past two decades, combined with the kinks of technological innovation? Or is it because learning has typically been designed as a one-size-fits-all solution, despite the fact that humans are not clones?

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Reality Bytes: TikTok, Microsoft & Hypershell

AR Insider

This week on Reality Bytes, TikTok bets on AI influencers, Microsoft launches ads on its Start menu, and Hypershell's exoskeleton redefines our physical limits. This post appeared first on AR Insider.

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How XR Can Address The Skilled Workforce Gap

XR Today - Augmented Reality tag

Nathan Pettyjohn, CEO of The Immerse Group and President of the VR/AR Association , has outlined the potential for how XR can solve the skilled workforce gap looming for industries like manufacturing and construction. In a discussion at this year’s Industrial IMMERSIVE Week, titled “Bridging the Industrial Skilled Workforce Gap with XR and AI”, Pettyjohn emphasised the looming challenge of the skilled workforce gap, amplified by the retirement of baby boomers and the entry of

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Google Introduces 8K Streaming on Meta Quest

XR Today - Mixed Reality tag

Recently, Google released an update to its Quest 3 YouTube application, which allows users to stream 8K videos to their Meta Quest 3 – at least in theory. Despite the update, Quest 3 headsets cannot stream up to 8K video, as the device’s quality is capped at 4K. This means that the YouTube update could be experimental, as new headsets are due this year from various vendors; Google may be testing 8K to prep themselves for 8K streaming on devices from Meta and others.

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Strayed Is A Rust-Inspired VR Multiplayer Survival Game On Quest & Steam

Upload VR

Rust-inspired VR multiplayer survival game 'Strayed' reaches Quest App Lab and Steam Early Access today. Developed by Crustacean Interactive, Strayed takes place on a procedurally generated island where you begin with a rock and torch. Featuring base building, crafting and loot gathering, Strayed supports dedicated servers for a maximum of 100 concurrent players with weekly wipes.

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The Key to Getting the Best Out of Video-Based Practice & Coaching

Speaker: Micah Eppler, Account Executive for Rehearsal of eLearning Brothers

Did you know that companies such as Paychex, 3M, and Honeywell are getting better results by incorporating video-based practice and coaching within their L&D strategy? From sales pitches to soft skills, learners are becoming top performers by applying and validating knowledge transfer using the unique benefits of video. Whether used as a stand-alone application or integrated with a learning platform, video-based practice and coaching platforms give learners the ultimate opportunity to repeatedly