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IKEA Teams With Meta To Launch An In-Store AR Game

VRScout

The experience is available for a limited time in 21 IKEA stores throughout Sweden. Earlier this month, IKEA Retail Sweden launched a new augmented reality (AR) experience at select IKEA stores in Sweden. The experience is accessed by scanning a QR code in the store and visiting different stations.

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IKEA Launches Interactive AR Game to Teach Children About Marine Life

ARPost

The game is based on our collection BLÅVINGAD, as well as children’s interests and curiosity, but also on their concerns related to our oceans,” said IKEA Retail Sweden Marketing Manager Helena Gouiveia. Thanks to the game, children can learn more about marine life and what happens under the surface while they are in our stores. ”

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Social VR Research Alert: Participate in a Research Study on Identity Construction in Virtual Environments, at Lund University in Sweden

Ryan Schultz

Filippa and Lina are two Master’s students in the International Marketing and Brand Management program at Lund University in Lund, Sweden. They are researching how social VR users express identity in virtual environments, and they wish to conduct interviews.

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Meta Quest 2 & Quest Pro VR Headsets Get Price Cuts

VRScout

Beginning March 5th, 2023, the 256GB Quest 2 will be available for $429.99 (previously $499.99) in the US, Canada, Australia, Austria, Belgium, Denmark, Finland, France, Germany, Iceland, Italy, Japan, Netherlands, Norway, South Korea, Spain, Sweden, Switzerland, Taiwan, and the UK.

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Celebrate The Women’s World Cup With New Snapchat AR Lenses

VRScout

Official team kits are available in the Adidas Fan Gear section for Colombia, Costa Rica, Italy, Jamaica, Philippines, Sweden, Argentina, Germany, Japan, and Spain. Stickers & Filters : Liven up your Snaps with Women’s National Team Stickers and Filters for Australia, France, Norway, USA, Sweden, Nigeria, New Zealand, and Spain.

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Virtual Reality Reimagines Employee Training Through Xelevate

ARPost

Emma Ridderstad, the CEO of Sweden-based Warpin , is among the innovators in the third group. Ridderstad, who media describe as the queen of metaverse in her native Sweden, believes that the metaverse “has the potential to be a real equalizer and a force for good.” Virtual Reality as Equalizer .

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Viral Image Claiming to Show a Helicopter De-Icing Texas Wind Turbines Is From Winter 2014 in Sweden

GizModo VR

In the midst of a record cold snap where Texas’ grid has failed to meet demand, misinformation is running rampant. Among the most pernicious memes propagating online are that Texas’ wind turbines have frozen and that that has led to the blackout. Read more.

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