Sat.Nov 10, 2018

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You Are Here Labs Launches First Holographic Press Release

VRScout

AR holograms could change the way companies handle social media marketing. . Cathy Hackl and You Are Here Labs , an immersive experience lab focused on XR marketing and training, has recently unveiled what they claim is the world’s first holographic press release at the PRSA International Conference this past October. Through a combination of stereoscopic photogrammetry and procedural structure tracking, the companies volumetric capture process generates Alembic 3D data which is then used to cre

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Fully-Automated ‘Beat Saber’ Machine to Debut Next Week at IAAPA Attractions Expo

Road to VR

VRsenal , a company creating commercial VR attractions, has partnered with Beat Saber (2018) studio Beat Games to launch a VR arcade machine featuring the popular block-slicing rhythm game. The arcade cabinet, which is touted for its ability to run attendant-free, is set to debut next week at the IAAPA Attractions Expo in Orlando, Florida. The fully-automated cabinet boasts a massive 80-inch 4K screen protected by quarter-inch windshield glass that mirrors the player’s in-game point of vie